Value-ology

Value-ology
Author: Simon Kelly
Publisher: Springer
Total Pages: 207
Release: 2017-01-19
Genre: Business & Economics
ISBN: 3319456261

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This book offers both marketing and sales professionals a rare combined insight into both worlds to continuously capture customer intelligence and create value, by blending detailed research with academic rigor and commercial experience of the authors in both Europe and North America. It has never been easier to produce great marketing content and sales collateral. And yet, 90% of the content that marketing produces is NEVER used by sales. Why not? Because it’s not relevant to the audience or the prospect doesn’t even know the content exists. Furthermore 58% of deals end up in “no decision” because Sales has not presented value effectively. Companies are creating lots of noise but failing to resonate with the customers. So what? The danger, aside from marketing wasting tens of millions of dollars on ineffective content and tools, is that customers will disengage. 94% of prospects say they have completely disengaged with vendors because of irrelevant content. In order to grow fast, the authors argue, Sales and Marketing teams need to slow down. They need to work together to truly understand their customers’ needs, wants, motivations and pain points so that they can offer customized “value”. The book sets out how to establish a formal program to continuously capture customer intelligence and insights – the shiny gems of understanding that help prospects to connect the dots – so that value can be consistently articulated in marketing and sales conversations. By integrating the best ideas and practice from commercial experience and academic research the authors show how to create value across the entire marketing and sales value chain – not only get a new customer, but to continue to create value for future purchases by creating “post-sales” value.

She-ology, The She-quel

She-ology, The She-quel
Author: Sherry A. Ross MD
Publisher: Savio Republic
Total Pages: 246
Release: 2020-02-04
Genre: Health & Fitness
ISBN: 1642931810

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With She-ology—Dr. Sherry Ross’s bestselling book about the questions, answers, and misunderstandings that women have about their vaginas—the proverbial floodgates were opened. After hearing from countless women across the country—from all ages and stages of life—Dr. Sherry realized the necessity to address the topics not covered in her first book. With the same compassion, expertise, and humor she used to answer some of the most probing questions about the care and maintenance of the vagina, Dr. Sherry continues her dialogue to further her vagina revolution…a revolution that’s essential for women in embracing their sexuality, identity, and sense of selves.

Slide:ology

Slide:ology
Author: Nancy Duarte
Publisher: "O'Reilly Media, Inc."
Total Pages: 294
Release: 2008-08-07
Genre: Art
ISBN: 0596522347

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A collection of best practices for creating slide presentations. It changes your approach, process and expectations for developing visual aides. It makes the difference between a good presentation and a great one.

She-ology

She-ology
Author: Sherry A. Ross
Publisher: Simon and Schuster
Total Pages: 320
Release: 2017-04-25
Genre: Family & Relationships
ISBN: 1682612406

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"She-ology describes the state of the vagina at every age and stage of a woman's life"--

Wizardology

Wizardology
Author: Dugald Steer
Publisher: Candlewick Press
Total Pages: 31
Release: 2005-09-13
Genre: Juvenile Nonfiction
ISBN: 0763628956

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Merlin the wizard challenges readers to become wizards like himself by deciphering clues hidden in his guide to wizardry.

The Ology

The Ology
Author: Marty Machowski
Publisher: New Growth Press
Total Pages: 543
Release: 2015-10-01
Genre: Juvenile Nonfiction
ISBN: 1942572573

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This beautifully illustrated storybook ushers children into a story of adventure, mystery, and wonder in which they discover life-changing truths about God, themselves, and the world around them.

Doctor Who

Doctor Who
Author: Cavan Scott
Publisher: HarperCollins
Total Pages: 384
Release: 2018-05-29
Genre: Performing Arts
ISBN: 0062795600

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How many planets has the TARDIS visited? Can you name the Doctor’s favorite Gallifreyan bedtime stories? What’s the best way to defeat a Sontaran? Put your Time Lord knowledge to the test with an extraordinary journey through fifty-five years of Doctor Who. Now fully updated to take in the Twelfth Doctor’s final episode, this unique tour of space and time is packed with facts, figures, and stories from the show’s entire run. Peek inside the inner workings of the TARDIS, trace the Doctor’s family tree, and learn how to defeat his most fearsome enemies. I imagine you have many questions. Fire away. I might answer some of them…

Moral Values

Moral Values
Author: Walter Goodnow Everett
Publisher:
Total Pages: 510
Release: 1918
Genre: Ethics
ISBN:

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Fashion-ology

Fashion-ology
Author: Yuniya Kawamura
Publisher: Berg
Total Pages: 148
Release: 2004-12-01
Genre: Social Science
ISBN: 1847886078

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This book provides a concise and much-needed introduction to the sociology of fashion. Most studies of fashion do not make a clear distinction between clothing and fashion. Kawamura argues that clothing is a tangible material product whereas fashion is a symbolic cultural product. She debunks the myth of the genius designer and explains, provocatively, that fashion is not about clothes but is a belief. There is an institutional structure, ignored by many fashion theorists, that has shaped and produced the fashion phenomenon. Kawamura further shows how the structural nature of the fashion system works to legitimize designers creativity and can make them successful. Newer fashion cities, such as Milan and New York, are the product of the fashion system that originated in Paris. Without that systemic structure, fashion culture would not exist. Fashion-ology provides a big picture approach that focuses on the social process behind fashion and its perpetuation.

Values and Psychiatric Diagnosis

Values and Psychiatric Diagnosis
Author: John Z. Sadler
Publisher: Oxford University Press
Total Pages: 564
Release: 2005
Genre: Medical
ISBN: 9780198526377

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In this work, John Z. Sadler examines the nature and significance for practice of the value-content of psychiatric diagnostic classification.