"What creates success? Is it skill? Talent? Ambition? Luck? Expertise? Perhaps it's knowing the right people, saying the right things or simply being at the right place at the right time. It's none of the above. While a variety of factors form our abilities and influence the events in our lives, there is only one thing that creates genuine success: character. Character is a unique set of moral and ethical qualities that define what you believe in, what you stand for, and what you expect of yourself and others. London asserts that how you act on these qualities -- your statement of character -- will determine how far you will go; whether you will succeed or fail. Success is also distinctively defined as acting with honesty and integrity, performing to the best of your ability, and appreciating the people who helped you achieve your goals. Character : the ultimate success factor demonstrates how character -- expressed through attitude, action, and resilience -- drives success. Just some of the simple and tangible lessons covered by London include: assessing your attitude; aligning yourself with the right people and organizations; envisioning goals; identifying opportunities; embracing change; speaking up; making decisions; accepting risk; overcoming fear; creating momentum. Based on the personal, corporate and military experiences of Dr. J. Phillip London, a successful defense industry executive, as well as many other real-life examples, this book presents the time-tested lessons behind character-driven success"--Dust jacket.