There's No Business That's Not Show Business

There's No Business That's Not Show Business
Author: David L. Rogers
Publisher: FT Press
Total Pages: 370
Release: 2003-06-24
Genre: Business & Economics
ISBN: 0132704072
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Say goodbye to "business as usual"--to succeed today you need show business! How do you market in today's "experience culture"--as conventional advertising grows increasingly ineffective, and customers grow increasingly independent? Companies and brands from Altoids to Volkswagen have discovered the answer: bring show business into your business! There's No Business That's Not Show Business demonstrates how to use "show biz" techniques to cut through the clutter, engage your customers personally, differentiate your product or brand--and create real, long--term value. These techniques can be adapted for any product, service, or market--consumer or B2B. You'll learn how to clearly identify strategic objectives and expected outcomes; target your high--value customers; ensure that "show biz" marketing promotes your core brand message; extend your impact via PR and CRM; and, above all, achieve quantifiable results.

There's No Business Like Show Business-- was

There's No Business Like Show Business-- was
Author: Alan Young
Publisher: Bearmanor Media
Total Pages: 108
Release: 2006
Genre: Biography & Autobiography
ISBN: 9781593930530
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You've heard Wilbur speak about Mr. Ed. Now read what Alan Young has to say about: CHAPTER ONE Radio - the simple life! (Paul Whiteman, Tallulah Bankhead, Zero Mostel, Eddie Cantor, Jo Stafford) CHAPTER TWO HOLLYWOOD The breeding ground of character - and characters. ("Androcles and the Lion," Jim Backus, George Bernard Shaw, Victor Mature) CHAPTER THREE HOLLYWOOD PARTIES (Atwater Kent, Maggie Ettinger, "Margie," Louella Parsons, Jack Benny, Mary Livingston, George Burns, Ozzie & Harriett, Edgar Bergen, Orson Welles, Rita Hayworth, Red Skelton) CHAPTER FOUR Hollywood Hotchpotch (Extras & Agents) CHAPTER FIVE Watch them - they're teaching you! (Peter Lorre, Clifton Webb, Jane Russell, Gower Champion, Jeannie Mahoney, Audrey Totter) CHAPTER SIX The good old days, or Have I been around that long? (Mickey Rooney, Jane Powell, Elizabeth Taylor, Roddy McDowell, Jeanne Craine, Bob Hope, Jack Benny, Fibber McGee. Red Skelton, Sonja Henie, Dinah Shore, Bing Crosby) CHAPTER SEVEN TELEVISION The box they put radio into (Fred Allen, James Gleason, Chester, Chester Clute, Wally Ford) CHAPTER EIGHT ON STAGE PLEASE! (John Charles Thomas, Ben Blue, Joe Besser) CHAPTER NINE THE TIME MACHIINE (George Pal, Tom Thumb, H.G. Welles) EPILOGUE It was easier then

There's No Business Without the Show

There's No Business Without the Show
Author: Tom Becka
Publisher: Concierge Publishing Svcs.
Total Pages: 162
Release: 2008-06
Genre: Sales management
ISBN: 0981546110
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Showbiz is really two words.#13;There's the show part and there's the business part.#13;Without the business, there is no show. Without the show, there is no business.#13;Tom Becka brings together his experiences as a stand-up comedian, radio host, teacher, sales manager, and columnist to show you the powerful techniques entertainers use to engage their audiences. Want to know how you can use these surprisingly simple techniques in your sales career?

Adult Piano Adventures Popular Book 2 - Timeless Hits and Popular Favorites

Adult Piano Adventures Popular Book 2 - Timeless Hits and Popular Favorites
Author: Nancy Faber
Publisher: Hal Leonard Corporation
Total Pages: 80
Release: 2017-02-01
Genre: Music
ISBN: 1616779217
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(Faber Piano Adventures ). The appeal of popular music spans generations and genres. In this collection of 27 hits, enjoy folk tunes like "Ashokan Farewell" and "Bridge Over Troubled Water," movie themes from James Bond and Batman , Broadway numbers from Evita and A Little Night Music , and chart-toppers performed by Michael Jackson, Adele, Billy Joel, and more. Adult Piano Adventures Popular Book 2 provides this variety, yet with accessible arrangements for the progressing pianist. Students may advance through the book alongside method studies, or jump to all their favorites. Optional chord symbols above the staff guide understanding and personal expression.

There's No Crying in Business

There's No Crying in Business
Author: R. Rivera
Publisher: Springer
Total Pages: 183
Release: 2016-04-30
Genre: Social Science
ISBN: 0230104215
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Based on interviews with women academics, engineers, politicians, mathematicians, neurologists and others in male dominated organizations as well as the author's own experiences, this book will offer insights and advice to women who aspire to top positions in companies and industries where men traditionally have held those positions.

There's No Business Like Soul Business

There's No Business Like Soul Business
Author: Derek Rydall
Publisher:
Total Pages: 0
Release: 2007
Genre: Performing arts
ISBN: 9781932907247
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Publisher Marketing: A step-by-step guide, filled with in-depth exercises and breakthrough processes, this book will equip artists and entertainment professionals with the spiritual tools and techniques to make their everyday walk in the business a more purposeful and prosperous adventure. Rydall empowers readers to achieve their dreams and create material that has a postive impact on the planet.

There's No Business That's Not Show Business

There's No Business That's Not Show Business
Author: Bernd Schmitt
Publisher: FT Press
Total Pages: 279
Release: 2004
Genre: Business & Economics
ISBN: 9780130471192
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Schmitt and Rogers demonstrate how to use "show biz" techniques to cut through the clutter, engage customers personally, differentiate product or brand--and create real, long--term value.

Alfred's Basic Adult Piano Course: Greatest Hits Book 1

Alfred's Basic Adult Piano Course: Greatest Hits Book 1
Author: E. L. Lancaster
Publisher: Alfred Music
Total Pages: 52
Release:
Genre: Music
ISBN: 9781457410246
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This series answers the often-expressed need for a variety of supplementary material in many different popular styles. What could be more fun for an adult than to play the music that everybody knows and loves? When the books in the Greatest Hits series are assigned in conjunction with the Lesson Books, these appealing pieces reinforce new concepts as they are introduced. In addition, the motivation the music provides could not be better. The emotional satisfaction students receive from mastering each popular song increases their enthusiasm to begin the next one. With the popular music available in the Greatest Hits series (Levels 1 and 2), the use of both books will significantly increase every adult's interest in piano study. Two selections from this book are featured on the Royal Conservatory of Music Popular Selection List (2007 Ed.): * The Rainbow Connection * Nadia's Theme

The Complete Lyrics of Irving Berlin

The Complete Lyrics of Irving Berlin
Author: Robert Kimball
Publisher: Hal Leonard Corporation
Total Pages: 564
Release: 2005
Genre: Music
ISBN: 9781557836816
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(Applause Books). Gathered together in one volume for the first time, here are all of the incomparable song lyrics of Irving Berlin the lyrics of more than 1,200 songs, 400 of which have never before appeared in print along with anecdotal, historical, and musicological commentary and dozens of photographs. Berlin came from a poor immigrant family and began his career as a singing waiter, but by the time he was nineteen he was publishing his songs and quickly found fame with "Alexander's Ragtime Band" in 1911. In the extraordinary six decades that followed, Berlin wrote one popular hit after another: Blue Skies * Always * Cheek to Cheek * White Christmas * God Bless America * There's No Business Like Show Business * and many more. He also wrote a number of the classics of musical theater's Golden Age, climaxing with Annie Get Your Gun . He penned three Astaire and Rogers films Top Hat, Carefree , and Follow the Fleet as well as the scores of Holiday Inn, Easter Parade , and other films. The breadth of his accomplishment is staggering.