The Little Book of Big PR

The Little Book of Big PR
Author: Jennefer Witter
Publisher: AMACOM
Total Pages: 140
Release: 2014-10-03
Genre: Business & Economics
ISBN: 0814434371

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Whether you’re an established company or a cost-conscious start-up, this helpful guide tells you all you need to know to be able to use public relations effectively as a business-building tool. As an entrepreneur, you need every helpful tool you can get your hands on to build your business. And if you know the tricks of the trade, perhaps nothing can gain more attention for your small business and build your company’s credibility than a good, old-fashioned public-relations campaign. Drawing on the expertise gained during her long career in public relations, Jennefer Witter shares simple, smart, and budget-friendly methods for getting your business noticed, including what she calls the seven key elements of public relations: Self-branding Media relations Social Media Networking Speaking engagements Cause-related marketing Selecting a PR agency Complete with real-world case studies and sample content (such as media pitches) to use as-is or to modify to fit your own specific needs, The Little Book of Big PR will provide you with the expert guidance all entrepreneurs need to grow their business to new, attention-getting heights.

Little Book for Big Changes

Little Book for Big Changes
Author: Karen Ng
Publisher: Kings Road Publishing
Total Pages: 0
Release: 2018-11-15
Genre: Juvenile Nonfiction
ISBN: 1787414876

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Packed with over 100 puzzles, games, craft activities, experiments and tips, Little Book for Big Changes offers fun, educational and creative ways to bring people together to help change the world. This innovative activity book encourages young people to become responsible global citizens, develop understanding, empathy and a sense of responsibility, empowering them to protect the environment and to make the world fairer. Includes tips on how to recycle and reduce plastic waste. Little Book for Big Changes helps young people understand complex global challenges such as inequality and climate change, and is designed to inform, empower and motivate tomorrow's leaders to help make the world a better place.

Little Book of Big Promotions

Little Book of Big Promotions
Author: Lisa Cyr
Publisher: Rockport Publishers
Total Pages: 352
Release: 2007-03-01
Genre: Design
ISBN: 1616736461

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Brimming with ideas for promotional campaigns Designers are always looking to give their work the creative edge required to get noticed in a sea of marketing and promotion. To achieve this, they must be market savvy, innovative, and possess up-to-date production know-how. The Little Book of Big Promotions is packed with content that offers creative inspiration. It offers hundreds of design ideas, insight into the creative process and execution, and the tools and information needed to make the right production decisions. Project details are highlighted and descriptive text dissects the essential design elements that make each promotion unique and effective. This book will enable seasoned professionals and less-experienced designers to choose the right options for their job, budget, ability, and the market they are trying to reach.

The Little Book of Big Fears

The Little Book of Big Fears
Author: Monica Arnaldo
Publisher: Owlkids
Total Pages: 40
Release: 2015
Genre: Juvenile Fiction
ISBN: 9781771470476

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Introduces 16 fictional children, named in alphabetical order, along with something each fears. In a twist on your typical alphabet book, The Little Book of Big Fears skips several letters along the way. An endnote suggests that looking to these letters which spell GUTSY and BRAVE will help children face their own fears.

The Little Book of Big Lies

The Little Book of Big Lies
Author: Tina Lifford
Publisher: HarperCollins
Total Pages: 224
Release: 2019-11-19
Genre: Self-Help
ISBN: 0062930303

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An inspiring and illuminating guide to true self care, from the sage teacher and breakout star of the critically acclaimed drama, Queen Sugar, from Executive Producers Oprah Winfrey and Ava DuVernay for OWN. Featured on Essence Magazine's Culture List In all your years of schooling, did you ever take a single class that explained how to navigate the hurt, drama, and fear that come with living? Tina Lifford sure didn’t. She learned the hard way—through experience as both a Hollywood actress and as the founder of the personal development network The Inner Fitness Project. Now, she brings together her own hard-won insights as well as those of her clients in this helpful and transformative guide. A blend of personal anecdotes and meaningful, practical—and most important, actionable—advice, The Little Book of Big Lies is the life skills class you need to nurture the inner you and move beyond the past. In fourteen raw, personal stories, Tina teaches you how to change your self-perception—to see yourself in the best possible light, to love and honor what you see, and to forge a new sense of what’s possible in every aspect of your life. But make no mistake, The Little Book of Big Lies is not a “rah-rah” quick fix for fear and pain. Like physical fitness, building and maintaining emotional strength requires continued effort. This invaluable book is the foundation you need to start building inner health and well-being so you can thrive. Tina guides you on a journey of self-discovery that will help you turn shame into self-acceptance, self-rejection into self-love, blame into freedom, and old hurt into power. Wise and powerful, The Little Book of Big Lies will completely change how you think and live.

The Little Book of Big History

The Little Book of Big History
Author: Ian Crofton
Publisher: Simon and Schuster
Total Pages: 309
Release: 2017-07-04
Genre: History
ISBN: 1681774887

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A lively history of the universe and human civilization, this authoritative volume tells the story of the cosmos, the stars, and human development on earth. The Little Book of Big History is an endeavor to encapsulate the entire story of the cosmos, from the Big Bang to the current day, into an engaging and comprehensive narrative. Combining methods from history, astronomy, physics, and biology to draw together the big story arcs of how the universe was created, why planets formed, and how life developed, the result is a unique perspective of mankind’s place in the universe. Excited by the alternative "framework for all knowledge" that is offered by this approach, Bill Gates is funding the Big History Project, which aims to bring this concept to a wider audience around the world. The Little Book of Big History breaks down the main themes of Big History into highly informative and accessible parts for all readers to enjoy. By giving a truly complete timeline of world events, this book shines a whole different light on science as we learned it and makes us think of our history—and our future—in a very different way.

The Little Book of Big Explorations

The Little Book of Big Explorations
Author: Jheni Osman
Publisher: Michael O'Mara Books
Total Pages: 312
Release: 2019-11-14
Genre: History
ISBN: 1789290805

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The Little Book of Big Explorations is a collection of some of the most daring and eye-opening adventures in history that have changed the way we view the world, as well as a look at what's still to be discovered.

The Little Book of Big F*#k Ups

The Little Book of Big F*#k Ups
Author: Ken Lytle
Publisher: Simon and Schuster
Total Pages: 240
Release: 2011-05-18
Genre: History
ISBN: 1440512523

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From the Donner party to the sinking of the RMS "Titanic," this little book shows that some people's faux pas are worse--way, way worse--than others.

The Little Book of Big Expenses

The Little Book of Big Expenses
Author: A & C BLACK
Publisher: A&C Black
Total Pages: 129
Release: 2009-07-16
Genre: Humor
ISBN: 1408124041

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A humorous look at what politicians have been buying with public money, plus other scams, swindles and scandals.

The Little Book of Big Profits from Small Stocks, + Website

The Little Book of Big Profits from Small Stocks, + Website
Author: Hilary Kramer
Publisher: John Wiley & Sons
Total Pages: 176
Release: 2011-11-08
Genre: Business & Economics
ISBN: 1118150058

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The key to building wealth the low-priced stock way Low-priced gems, or what author Hilary Kramer calls "breakout stocks" come in all kinds of shapes and sizes but they all have three things in common: (1) they are mostly under $10; (2) they are undervalued; and (3) they have specific catalysts in the near future that put them on the threshold of breaking out to much higher prices. In The Little Book of Big Profits from Small Stocks, small stock expert Hilary Kramer looks for stocks with fifty to two hundred percent upside potential! From drug stocks that may have been punished because an FDA approval failed to materialize when Wall Street expected it to, to the overly zealous selling off of Ford, there are many great low-priced stock opportunities. In this Little Book you'll learn: How to identify the low cost stocks that have the potential to yield big profits The most important secret to making money in stock investing Plus, you'll gain instant access to a website with educational videos, interactive tools and stock recommendations The Little Book of Big Profits from Small Stocks explains Kramer's methodology and gives you the ability to analyze the opportunities to pick your own winners.