Influence

Influence
Author: Robert B. Cialdini
Publisher: Pearson Scott Foresman
Total Pages: 434
Release: 1988
Genre: Business & Economics
ISBN:

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Influence: Science and Practice is an examination of the psychology of compliance (i.e. uncovering which factors cause a person to say "yes" to another's request) and is written in a narrative style combined with scholarly research. Cialdini combines evidence from experimental work with the techniques and strategies he gathered while working as a salesperson, fundraiser, advertiser, and other positions, inside organizations that commonly use compliance tactics to get us to say "yes". Widely used in graduate and undergraduate psychology and management classes, as well as sold to people operating successfully in the business world, the eagerly awaited revision of Influence reminds the reader of the power of persuasion. Cialdini organizes compliance techniques into six categories based on psychological principles that direct human behavior: reciprocation, consistency, social proof, liking, authority, and scarcity. Copyright © Libri GmbH. All rights reserved.

The Limits of Persuasion

The Limits of Persuasion
Author: Thomas Albert Murray
Publisher:
Total Pages: 610
Release: 1989
Genre: Executive power
ISBN:

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Propaganda and the Ethics of Persuasion - Second Edition

Propaganda and the Ethics of Persuasion - Second Edition
Author: Randal Marlin
Publisher: Broadview Press
Total Pages: 394
Release: 2013-09-30
Genre: Philosophy
ISBN: 1770484663

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This book develops a sophisticated account of propaganda and its intriguing history. It begins with a brief overview of Western propaganda, including Ancient Greek theories of rhetoric, and traces propaganda’s development through the Christian era, the rise of the nation-state, World War I, Nazism, Communism, and the present day. The core of the book examines the ethical implications of various forms of persuasion, not only hate propaganda but also insidious elements of more generally acceptable communication such as advertising, public relations, and government information, setting these in the context of freedom of expression. This new edition is updated throughout, and includes additional revelations about a key atrocity story of World War I.

Advertising the Bad

Advertising the Bad
Author: Johannes Greisel
Publisher:
Total Pages: 70
Release: 2013
Genre:
ISBN:

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The SAGE Handbook of Persuasion

The SAGE Handbook of Persuasion
Author: James Price Dillard
Publisher: SAGE
Total Pages: 457
Release: 2013
Genre: Language Arts & Disciplines
ISBN: 1412983134

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The Second Edition of The SAGE Handbook of Persuasion: Developments in Theory and Practice provides readers with logical, comprehensive summaries of research in a wide range of areas related to persuasion. From a topical standpoint, this handbook takes an interdisciplinary approach, covering issues that will be of interest to interpersonal and mass communication researchers as well as to psychologists and public health practitioners.

The Dynamics of Persuasion

The Dynamics of Persuasion
Author: Richard M. Perloff
Publisher: Taylor & Francis
Total Pages: 659
Release: 2023-06-30
Genre: Psychology
ISBN: 1000899926

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The eighth edition of The Dynamics of Persuasion again guides readers in understanding the power and limits of persuasion in contemporary society. This edition continues its accessible and detailed illustration of the theoretical underpinnings of persuasive communication through contemporary and relevant examples of persuasion in action. It features coverage of new scholarship on misinformation, health communication, and persuasion effects, including careful attention to persuasion’s role in the Covid-19 pandemic. Important issues such as racial injustice, climate change, and barriers to persuading the politically and psychologically polarized also receive a fresh examination. The book brings together classic terms and approaches from earlier editions with new global developments to help readers adopt a more thoughtful perspective on persuasion. The eighth edition is an essential resource for courses in persuasion at the undergraduate and graduate levels within communication studies, psychology, and business programs. Online resources also accompany the text: an Instructor Manual that contains sample syllabi, key terms, chapter outlines, sample discussion questions, and links to relevant news articles and other online resources such as videos; Lecture Slides; and a Testbank. Please visit: www.routledge.com/9781032268187.

The Limits of Knowledge and the Limits of Science

The Limits of Knowledge and the Limits of Science
Author: José Carlos Bermejo Barrera
Publisher: Univ Santiago de Compostela
Total Pages: 183
Release: 2013-06-11
Genre: Philosophy
ISBN: 8498873975

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This is an essay on the possibility and limits of knowledge, in general, and scientific knowledge, in particular. In Chapter 1 the postulates of Kantian critical philosophy are broadened to make contact with modern cognitive theories; it is argued that all knowledge should be regarded as an exclusively human product rather than the work of a transcendental being. On this basis the fundamental question posed in this text concerns the limits of knowledge defined by the limitations of instruments of observation, classificationn and analysis, and the limitations of researchers as individuals and as scientific communities. In this last respect, it is argued that current systems for the production and dissemination of scientific knowledge, while making such knowledgem while making such knowledge possible, also favour its sterility. Two specific areas of science are analysed from these points of view: psychiatry and standard cosmology.

The Ancient Art of Persuasion across Genres and Topics

The Ancient Art of Persuasion across Genres and Topics
Author:
Publisher: BRILL
Total Pages: 424
Release: 2019-11-04
Genre: Literary Criticism
ISBN: 9004412557

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This is an original collection of essays that contribute to a developing appreciation of persuasion across ancient genres (mainly oratory, historiography, poetry) and a wide diversity of interdisciplinary topics (performance, language, style, emotions, gender, argumentation and narrative, politics).

The Persuasion Handbook

The Persuasion Handbook
Author: James Price Dillard
Publisher: SAGE Publications
Total Pages: 897
Release: 2002-07-23
Genre: Language Arts & Disciplines
ISBN: 1452261598

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The Persuasion Handbook provides readers with cogent, comprehensive summaries of research in a wide range of areas related to persuasion. From a topical standpoint, this handbook takes an interdisciplinary approach, covering issues of interest to interpersonal and mass communication researchers as well as psychologists and public health practitioners. Persuasion is presented in this volume on a micro to macro continuum, moving from chapters on cognitive processes, the individual, and theories of persuasion to chapters highlighting broader social factors and phenomena related to persuasion, such as social context and larger scale persuasive campaigns. Each chapter identifies key challenges to the area and lays out research strategies for addressing those challenges.

Era of Persuasion

Era of Persuasion
Author: E. Brooks Holifield
Publisher: Rowman & Littlefield Publishers
Total Pages: 228
Release: 2004-08-04
Genre: History
ISBN: 0742578593

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Pre-eighteenth century America was a uniquely pragmatic, utopian society—a new world in which the expectations of a new beginning brought by explorers, traders, and settlers often conflicted violently the Native Americans they encountered. In Era of Persuasion: American Thought and Culture 1521–1680, E. Brooks Holifield identifies the act of persuasion as the common ground on which these disparate groups stood. As he clearly documents and persuasively interprets an America that some readers may not recognize, Holifield includes compelling insights into the social expressions of Native Americans and Africans as well as Europeans. His view extends from the pueblos of New Mexico and the missions of France to the plantations of Virginia and the towns of New England. Era of Persuasion portrays an early American society populated by passionate visionaries with urgently persuasive purposes who lived by applied philosophy and inspired action, and will be appreciated by the curious reader and avid historian alike.