The Land of Enterprise

The Land of Enterprise
Author: Benjamin C. Waterhouse
Publisher: Simon and Schuster
Total Pages: 288
Release: 2017-04-11
Genre: Business & Economics
ISBN: 1476766649

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Charting the development of American business from the colonial period to the present.

Masters of Enterprise

Masters of Enterprise
Author: H.W. Brands
Publisher: Simon and Schuster
Total Pages: 534
Release: 2012-12-04
Genre: Business & Economics
ISBN: 1476726930

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From the early years of fur trading to today's Silicon Valley empires, America has proved to be an extraordinarily fertile land for the creation of enormous fortunes. Each generation has produced one or two phenomenally successful leaders, often in new industries that caught contemporaries by surprise, and each of these new fortunes reconfirmed the power of fanatically single-minded visionaries. John Jacob Astor and Cornelius Vanderbilt were the first American moguls; John D. Rockefeller, Andrew Carnegie, and J. P. Morgan were kingpins of the Gilded Age; David Sarnoff, Walt Disney, Ray Kroc, and Sam Walton were masters of mass culture. Today Oprah Winfrey, Andy Grove, and Bill Gates are giants of the Information Age. America has again and again been the land of dizzying mountains of wealth. Here, in a wittily told and deeply insightful history, is a complete set of portraits of America's greatest generators of wealth. Only such a collective study allows us to appreciate what makes the great entrepreneurs really tick. As H. W. Brands shows, these men and women are driven, they are focused, they deeply identify with the businesses they create, and they possess the charisma necessary to persuade other talented people to join them. They do it partly for the money, but mostly for the thrill of creation. The stories told here -- including how Nike got its start as a business-school project for Phil Knight; how Robert Woodruff almost refused to take control of Coca-Cola to spite his father; how Thomas Watson saved himself from prison by rescuing Dayton, Ohio, from a flood; how Jay Gould nearly cornered the gold market; how H. L. Hunt went from gambling at cards to gambling with oil leases -- make for a narrative that is always lively and revealing and often astonishing. An observer in 1850, studying John Jacob Astor, would not have predicted the rise of Henry Ford and the auto industry. Nor would a student of Ford in 1950 have anticipated the takeoff of direct marketing that made Mary Kay Ash a trusted guide for millions of American women. Full of surprising insights, written with H. W. Brands's trademark flair, the stories in Masters of Enterprise are must reading for all students of American business history.

From Charity to Enterprise

From Charity to Enterprise
Author: Stanley Wenocur
Publisher: University of Illinois Press
Total Pages: 352
Release: 2001
Genre: History
ISBN: 9780252070730

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Addresses the question of how aspiring occupations became professions and, in particular, examines how social workers historically went about this profession-building process and with what consequences. Annotation copyrighted by Book News, Inc., Portland, OR

Free Enterprise

Free Enterprise
Author: Lawrence B. Glickman
Publisher: Yale University Press
Total Pages: 355
Release: 2019-08-20
Genre: Economic policy
ISBN: 0300238258

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An incisive look at the intellectual and cultural history of free enterprise and its influence on American politics Throughout the twentieth century, "free enterprise" has been a contested keyword in American politics, and the cornerstone of a conservative philosophy that seeks to limit government involvement into economic matters. Lawrence B. Glickman shows how the idea first gained traction in American discourse and was championed by opponents of the New Deal. Those politicians, believing free enterprise to be a fundamental American value, held it up as an antidote to a liberalism that they maintained would lead toward totalitarian statism. Tracing the use of the concept of free enterprise, Glickman shows how it has both constrained and transformed political dialogue. He presents a fascinating look into the complex history, and marketing, of an idea that forms the linchpin of the contemporary opposition to government regulation, taxation, and programs such as Medicare.

Blacks of the Land

Blacks of the Land
Author: John M. Monteiro
Publisher: Cambridge University Press
Total Pages: 293
Release: 2018-10-25
Genre: History
ISBN: 1108663257

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Originally published in Portuguese in 1994 as Negros da Terra, this field-defining work by the late historian John M. Monteiro has been translated into English by Professors Barbara Weinstein and James Woodard. Monteiro's work established ethnohistory as a field in colonial Brazilian studies and made indigenous history a vital part of how scholars understand Brazil's colonial past. Drawing on over two dozen collections on both sides of the Atlantic, Monteiro rescued Indians from invisibility, documenting their role as both objects and actors in Brazil's colonial past and, most importantly, providing the first history of Indian slavery in Brazil. Monteiro demonstrates how Indian enslavement, not exploration or the search for mineral wealth, was the driving force behind expansion out of São Paulo and through the South American backcountry. This book makes a groundbreaking contribution not only to Latin American history, but to the history of indigenous slavery in the Americas generally.

American Enterprise

American Enterprise
Author: Andy Serwer
Publisher: Smithsonian Institution
Total Pages: 225
Release: 2015-05-26
Genre: History
ISBN: 1588344975

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What does it mean to be an American? What are American ideas and values? American Enterprise, the companion book to a major exhibition at the Smithsonian’s National Museum of American History, aims to answer these questions about the American experience through an exploration of its economic and commercial history. It argues that by looking at the intersection of capitalism and democracy, we can see where we as a nation have come from and where we might be going in the future. Richly illustrated with images of objects from the museum’s collections, American Enterprise includes a 1794 dollar coin, Alexander Graham Bell’s 1876 telephone, a brass cash register from Marshall Fields, Sam Walton’s cap, and many other goods and services that have shaped American culture. Historical and contemporary advertisements are also featured, emphasizing the evolution of the relationship between producers and consumers over time. Interspersed in the historical narrative are essays from today’s industry leaders—including Sheila Bair, Adam Davidson, Bill Ford, Sally Greenberg, Fisk Johnson, Hank Paulson, Richard Trumka, and Pat Woertz—that pose provocative questions about the state of contemporary American business and society. American Enterprise is a multi-faceted survey of the nation’s business heritage and corresponding social effects that is fundamental to an understanding of the lives of the American people, the history of the United States, and the nation’s role in global affairs.

Amish Enterprise

Amish Enterprise
Author: Donald B. Kraybill
Publisher: JHU Press
Total Pages: 306
Release: 2004-04-19
Genre: History
ISBN: 9780801878053

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Amish culture has been rooted in the soil since its beginnings in 1693. But what happens when members of America's oldest Amish community enter non-farm work in one generation? How will hundreds of cottage industries and micro-enterprises reshape the heart of Amish life? Will traditional eighth grade education still prove adequate? What about gender roles, child-rearing practices, leisure activities, and growing ties with outsiders? Amish Enterprise was the first book to discuss these dramatic changes that are transforming Amish communities across North America. Based on interviews with more than 150 Amish entrepreneurs, the authors trace the rise and impact of businesses in Lancaster's Amish settlement in recent decades. In this new edition, the authors update demographic and technological changes, and also describe Amish enterprises outside of Pennsylvania in a new chapter.

Enterprise Architecture

Enterprise Architecture
Author: Martin Op't Land
Publisher: Springer Science & Business Media
Total Pages: 154
Release: 2008-12-03
Genre: Business & Economics
ISBN: 3540852328

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This book is positioned as a rst in a series of books on enterprise architecture needed for a Master of Enterprise Architecture program, and is targeted both at university students and practitioners with a drive to increase their understanding of these elds. As an introductory book, this book aims to explore the concept of enterprise architecture. At rst glance, writing such an introductory book might seem as a straight forward task of setting up a structure and lling in “the blanks. ” However, writing this book turned out to be a pleasant journey of discovery. Based on our past experiences, each of us had a clear understanding of enterprise architecture, based on several years of experience and insight in the eld. However, when we started writing this book, and each of us exposed our individual understandings, it became apparent that our understanding of the eld differed in several ways. This prompted several discussions leading to an abundance of new insights. Without exception, thesediscussionstookplaceina pleasantandopenatmosphere,fueledbyourshared driveforunderstandingandincreasedinsight. Wearenowevenmoreconvincedthan before, that the eld enterprise architecture is a true multi-disciplinary profession. In the resulting book, we would like to share our insights, while also hoping to continue our discussions, now also involving you as a reader. We also realise that the journey is still far from complete. While this introductory book provides an overview of the eld of enterprise architecture from the perspective of our insights, many aspects need further re nement.

Land of Promise

Land of Promise
Author: Michael Lind
Publisher: Harper Collins
Total Pages: 554
Release: 2012-04-17
Genre: Business & Economics
ISBN: 0062097725

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"[An] ambitious economic history of the united States...rich with details." ?—David Leonhardt, New York Times Book Review How did a weak collection of former British colonies become an industrial, financial, and military colossus? From the eighteenth to the twenty-first centuries, the American economy has been transformed by wave after wave of emerging technology: the steam engine, electricity, the internal combustion engine, computer technology. Yet technology-driven change leads to growing misalignment between an innovative economy and anachronistic legal and political structures until the gap is closed by the modernization of America's institutions—often amid upheavals such as the Civil War and Reconstruction and the Great Depression and World War II. When the U.S. economy has flourished, government and business, labor and universities, have worked together in a never-ending project of economic nation building. As the United States struggles to emerge from the Great Recession, Michael Lind clearly demonstrates that Americans, since the earliest days of the republic, have reinvented the American economy - and have the power to do so again.

Land of Hope

Land of Hope
Author: Wilfred M. McClay
Publisher: Encounter Books
Total Pages: 642
Release: 2020-09-22
Genre: History
ISBN: 1594039380

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For too long we’ve lacked a compact, inexpensive, authoritative, and compulsively readable book that offers American readers a clear, informative, and inspiring narrative account of their country. Such a fresh retelling of the American story is especially needed today, to shape and deepen young Americans’ sense of the land they inhabit, help them to understand its roots and share in its memories, all the while equipping them for the privileges and responsibilities of citizenship in American society The existing texts simply fail to tell that story with energy and conviction. Too often they reflect a fragmented outlook that fails to convey to American readers the grand trajectory of their own history. This state of affairs cannot continue for long without producing serious consequences. A great nation needs and deserves a great and coherent narrative, as an expression of its own self-understanding and its aspirations; and it needs to be able to convey that narrative to its young effectively. Of course, it goes without saying that such a narrative cannot be a fairy tale of the past. It will not be convincing if it is not truthful. But as Land of Hope brilliantly shows, there is no contradiction between a truthful account of the American past and an inspiring one. Readers of Land of Hope will find both in its pages.