The Facebook Effect

The Facebook Effect
Author: David Kirkpatrick
Publisher: Simon and Schuster
Total Pages: 386
Release: 2010-07-01
Genre: Business & Economics
ISBN: 0731814940

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IN LITTLE MORE THAN HALF A DECADE, Facebook has gone from a dorm-room novelty to a company with 500 million users. It is one of the fastest growing companies in history, an essential part of the social life not only of teenagers but hundreds of millions of adults worldwide. As Facebook spreads around the globe, it creates surprising effects-even becoming instrumental in political protests from Colombia to Iran. Veteran technology reporter David Kirkpatrick had the full cooperation of Facebook's key executives in researching this fascinating history of the company and its impact on our lives. Kirkpatrick tells us how Facebook was created, why it has flourished, and where it is going next. He chronicles its successes and missteps, and gives readers the most complete assessment anywhere of founder and CEO Mark Zuckerberg, the central figure in the company's remarkable ascent. This is the Facebook story that can be found nowhere else. How did a nineteen-year-old Harvard student create a company that has transformed the Internet and how did he grow it to its current enormous size? Kirkpatrick shows how Zuckerberg steadfastly refused to compromise his vision, insistently focusing on growth over profits and preaching that Facebook must dominate (his word) communication on the Internet. In the process, he and a small group of key executives have created a company that has changed social life in the United States and elsewhere, a company that has become a ubiquitous presence in marketing, altering politics, business, and even our sense of our own identity. This is the Facebook Effect.

An Education in Facebook?

An Education in Facebook?
Author: Mike Kent
Publisher: Routledge
Total Pages: 250
Release: 2014-07-11
Genre: Education
ISBN: 1134676085

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An Education in Facebook? examines and critiques the role of Facebook in the evolving landscape of higher education. At times a mandated part of classroom use, at others an informal network for students, Facebook has become an inevitable component of college life, acting alternately as an advertising, recruitment and learning tool. But what happens when educators use a corporate product, which exists outside of the control of universities, to educate students? An Education in Facebook? provides a broad discussion of the issues educators are already facing on college campuses worldwide, particularly in areas such as privacy, copyright and social media etiquette. By examining current uses of Facebook in university settings, this book offers both a thorough analytical critique as well as practical advice for educators and administrators looking to find ways to thoughtfully integrate Facebook and other digital communication tools into their classrooms and campuses.

Face Politics

Face Politics
Author: Jenny Edkins
Publisher: Routledge
Total Pages: 230
Release: 2015-04-10
Genre: Political Science
ISBN: 1317511816

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The face is central to contemporary politics. In Deleuze and Guattari’s work on faciality we find an assertion that the face is a particular politics, and dismantling the face is also a politics. This book explores the politics of such diverse issues as images and faces in photographs and portraits; expressive faces; psychology and neuroscience; face recognition; face blindness; facial injury, disfigurement and face transplants through questions such as: What it might mean to dismantle the face, and what politics this might entail, in practical terms? What sort of a politics is it? Is it already taking place? Is it a politics that is to be desired, a better politics, a progressive politics? The book opens up a vast field of further research that needs to be taken forward to begin to address the politics of the face more fully, and to elaborate the alternative forms of personhood and politics that dismantling the face opens to view. The book will be agenda-setting for scholars located in the field of international politics in particular but cognate areas as well who want to pursue the implications of face politics for the crucial questions of subjectivity, sovereignty and personhood.

FBML Essentials

FBML Essentials
Author: Jesse Stay
Publisher: "O'Reilly Media, Inc."
Total Pages: 192
Release: 2008-07-22
Genre: Computers
ISBN: 1449379427

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Do you have an idea for a Facebook application? With FBML Essentials, you'll learn how to build it quickly using the Facebook Markup Language (FBML) and other easy-to-use tools in the site's framework. If you can develop a website with HTML, writing a Facebook application with the help of this book will be a breeze. Of course, Facebook is not just another website. Any applications you write for it will have a potential audience of 16 million dedicated users. It's not just another social networking site, either. Under the surface, Facebook is pretty sophisticated, with a development toolkit that includes it's own modified version of HTML -- FBML -- to customize the look and feel of your Facebook applications. With FBML Essentials, you not only learn how to get started with this toolkit, you also get a complete reference on every FBML tag Facebook has ever written, with examples of how each tag works and advice on the best ways to use these tags in your code. This book includes: A walkthrough of a sample Facebook application Design rules for using images, CSS, JavaScript, and forms Specific chapters on tags -- authorization tags, logic tags, user/group tags, profile-specific tags, and more Messaging and alerts using FBML Creating forms with FBML Facebook navigation Notifications and requests Dynamic FBML attributes, including MockAJAX How to test your FBML code A chapter on FBJS, Facebook's version of JavaScript If you want to try your hand at writing a Facebook application, you have a willing audience, an easy-to-use toolkit, and the perfect guide to get you started. FBML Essentials will help you take your idea from conception to working application in no time.

The SAGE Encyclopedia of Communication Research Methods

The SAGE Encyclopedia of Communication Research Methods
Author: Mike Allen
Publisher: SAGE Publications
Total Pages: 2013
Release: 2017-04-11
Genre: Social Science
ISBN: 1483381420

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Communication research is evolving and changing in a world of online journals, open-access, and new ways of obtaining data and conducting experiments via the Internet. Although there are generic encyclopedias describing basic social science research methodologies in general, until now there has been no comprehensive A-to-Z reference work exploring methods specific to communication and media studies. Our entries, authored by key figures in the field, focus on special considerations when applied specifically to communication research, accompanied by engaging examples from the literature of communication, journalism, and media studies. Entries cover every step of the research process, from the creative development of research topics and questions to literature reviews, selection of best methods (whether quantitative, qualitative, or mixed) for analyzing research results and publishing research findings, whether in traditional media or via new media outlets. In addition to expected entries covering the basics of theories and methods traditionally used in communication research, other entries discuss important trends influencing the future of that research, including contemporary practical issues students will face in communication professions, the influences of globalization on research, use of new recording technologies in fieldwork, and the challenges and opportunities related to studying online multi-media environments. Email, texting, cellphone video, and blogging are shown not only as topics of research but also as means of collecting and analyzing data. Still other entries delve into considerations of accountability, copyright, confidentiality, data ownership and security, privacy, and other aspects of conducting an ethical research program. Features: 652 signed entries are contained in an authoritative work spanning four volumes available in choice of electronic or print formats. Although organized A-to-Z, front matter includes a Reader’s Guide grouping entries thematically to help students interested in a specific aspect of communication research to more easily locate directly related entries. Back matter includes a Chronology of the development of the field of communication research; a Resource Guide to classic books, journals, and associations; a Glossary introducing the terminology of the field; and a detailed Index. Entries conclude with References/Further Readings and Cross-References to related entries to guide students further in their research journeys. The Index, Reader’s Guide themes, and Cross-References combine to provide robust search-and-browse in the e-version.

Facebook Cookbook

Facebook Cookbook
Author: Jay Goldman
Publisher: "O'Reilly Media, Inc."
Total Pages: 434
Release: 2008-10-23
Genre: Computers
ISBN: 0596554095

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Want to build Facebook applications that truly stand out among the thousands already available? In addition to providing easy-to-follow recipes that offer practical ways to design and build scalable applications using the Facebook Platform and its new profile design, this Cookbook also explains proven strategies for attracting users in this highly competitive environment. With plenty of examples and practical solutions, Facebook Cookbook answers some of the hardest questions Facebook application developers contend with -- including how and where to get started. This Cookbook will help you: Learn to build an application that scales to accommodate a sudden influx of users Explore changes from Facebook's old profile design to the new look and feel Take advantage of new integration points in the new profile design Get tips for designing applications with hosting and deployment costs in mind Discover which widgets and controls to use for building the most attractive user interface design Learn the differences between standard HTML, JavaScript, and SQL, and the versions used on the Facebook Platform Target large, defined groups on Facebook, including those who want to find jobs, hire employees, market a business, advertise, and more If you can build simple web applications with HTML, Facebook Cookbook will help you build applications with the potential to reach millions of users around the globe. Learn what it takes to design applications that stand above the rest.

Illuminating How Identities, Stereotypes and Inequalities Matter through Gender Studies

Illuminating How Identities, Stereotypes and Inequalities Matter through Gender Studies
Author: D. Nicole Farris
Publisher: Springer Science & Business
Total Pages: 198
Release: 2014-04-30
Genre: Social Science
ISBN: 9401787182

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This collection highlights and extends contemporary women's and gender studies by presenting theoretical analyses and innovative research conceptualizations, applications and methodologies via a diverse variety of popular-in-the-classroom topics, such as changing masculinities; comedic/dramatic portrayals of ethnicity and discrimination; stigma and differences within mainstream media gender stereotypes; intersections of gendered and sexual identities in social media and fundamental institutions. These topics emphasize relevant issues and nuances within popular culture, identities and perceptions and social problems and illustrate the breadth of gender studies and its applications, while the diverse methodologies like historical comparisons; ethnographic, demographic and statistical analyses, demonstrate its epistemology. Each chapter remains solidly founded in gender theory while making significant innovative contributions to the overall field.

Facebook For Dummies

Facebook For Dummies
Author: Carolyn Abram
Publisher: John Wiley & Sons
Total Pages: 384
Release: 2016-04-18
Genre: Computers
ISBN: 1119179033

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Abram shows you how to use Facebook to plan events, connect with friends, share photos, and more! This guide makes it easy to get set up, keep your information safe, create groups, and stay connected, even from your mobile devices.

Cutting-Edge Technologies and Social Media Use in Higher Education

Cutting-Edge Technologies and Social Media Use in Higher Education
Author: Benson, Vladlena
Publisher: IGI Global
Total Pages: 462
Release: 2014-02-28
Genre: Education
ISBN: 146665175X

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"This book brings together research on the multi-faceted nature and overarching impact of social technologies on the main opportunities and challenges facing today's post-secondary classrooms, from issues of social capital formation to student support and recruitment"--