The Astonishing Power of Storytelling

The Astonishing Power of Storytelling
Author: Robert J. Garmston
Publisher: Corwin Press
Total Pages: 241
Release: 2018-08-16
Genre: Education
ISBN: 1506386407

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Master the secret to engaging any audience, from classrooms to colleagues. Everyone loves a good story. More than entertainment, stories told well captivate listeners and motivate action. This guidebook shows how to leverage the power of storytelling to engage and persuade any audience. Featuring current cognitive neuroscience research and updated references, the book includes: Detailed breakdowns of the essential elements all great stories share, and templates for creating yours Tips for supercharging your stories by drawing from personal experience as well as familiar movies, TV shows, and popular media. A guide to effective story delivery, including optimized vocal inflection and body language.

The Astonishing Power of Storytelling

The Astonishing Power of Storytelling
Author: Robert J. Garmston
Publisher: Corwin Press
Total Pages: 182
Release: 2018-08-16
Genre: Education
ISBN: 1506386385

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Master the secret to engaging any audience—from classrooms, to colleagues, to conference rooms Everyone loves a good story. More than entertainment, well-told stories captivate listeners and motivate action. In this guidebook, Robert J. Garmston shows you how to leverage the power of storytelling to engage and persuade students, colleagues, and all other audiences. Written in Garmston’s warm and conversational style and featuring current cognitive neuroscience research, the book includes: Detailed breakdowns of the essential elements all great stories share, and templates for creating yours Tips for supercharging your stories by drawing from personal experience as well as familiar movies, TV shows, and popular media A guide to effective story delivery, including optimized vocal inflection and body language Becoming a better storyteller will make you a more effective communicator and educator. Get started today with The Astonishing Power of Storytelling.

The Astonishing Power of Story

The Astonishing Power of Story
Author: Justin Cohen
Publisher:
Total Pages: 206
Release: 2009
Genre: Anecdotes
ISBN: 9780620435796

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The Astonishing Power of Story

The Astonishing Power of Story
Author: Justin Cohen
Publisher: Lulu.com
Total Pages: 155
Release: 2009-10-20
Genre: Business & Economics
ISBN: 1445296381

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An American president watches a Hollywood movie about nuclear war, later he signs a treaty ordering the destruction of nearly 3 000 weapons of mass destruction. He claims the made-up story changed his mind about nuclear policy. A CEO tells a two-minute anecdote about Pavarotti that overhauls customer service. A man alters his personal story and changes his destiny. Taking you on an inspirational journey from the birth of humankind to the present, Justin Cohen shows how stories have driven the explosive speed of human progress and how you can use their power to change your life, your organisation and maybe even the world. "The best book on the power of story out there. There's the theory, there's the practice but above all Justin tells a fascinating story." Scott Friedman, Past President, National Speakers Association (USA) "A must for every leader." Brian Chernett, Founder and Executive Chairman, The Academy for Chief Executives, (UK)

Tell to Win

Tell to Win
Author: Peter Guber
Publisher: Crown Currency
Total Pages: 274
Release: 2011-03-01
Genre: Business & Economics
ISBN: 0307587975

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Today everyone—whether they know it or not—is in the emotional transportation business. More and more, success is won by creating compelling stories that have the power to move partners, shareholders, customers, and employees to action. Simply put, if you can’t tell it, you can’t sell it. And this book tells you how to do both. Historically, stories have always been igniters of action, moving people to do things. But only recently has it become clear that purposeful stories—those created with a specific mission in mind—are absolutely essential in persuading others to support a vision, dream or cause. Peter Guber, whose executive and entrepreneurial accomplishments have made him a success in multiple industries, has long relied on purposeful story telling to motivate, win over, shape, engage and sell. Indeed, what began as knack for telling stories as an entertainment industry executive has, through years of perspiration and inspiration, evolved into a set of principles that anyone can use to achieve their goals. In Tell to Win, Guber shows how to move beyond soulless Power Point slides, facts, and figures to create purposeful stories that can serve as powerful calls to action. Among his techniques: * Capture your audience’s attention first, fast and foremost * Motivate your listeners by demonstrating authenticity * Build your tell around “what’s in it for them” * Change passive listeners into active participants * Use “state-of-the-heart” technology online and offline to make sure audience commitment remains strong To validate the power of telling purposeful stories, Guber includes in this book a remarkably diverse number of “voices” —master tellers with whom he’s shared experiences. They include YouTube founder Chad Hurley, NBA champion Pat Riley, clothing designer Normal Kamali, “Mission to Mars” scientist Gentry Lee, Under Armour CEO Kevin Plank, former South African president Nelson Mandela, magician David Copperfield, film director Steven Spielberg, novelist Nora Roberts, rock legend Gene Simmons, and physician and author Deepak Chopra. After listening to this extraordinary mix of voices, you’ll know how to craft, deliver—and own—a story that is truly compelling, one capable of turning others into viral advocates for your goal.

The Astonishing Power of Emotions

The Astonishing Power of Emotions
Author: Abraham (Spirit)
Publisher: Hay House, Inc
Total Pages: 290
Release: 2007
Genre: Body, Mind & Spirit
ISBN: 140191246X

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Abraham, channeled through Esther Hicks, explains how to understand emotions and follow the life-affirming guidance that they provide, in a book that discusses how to deal with thirty-three specific situations.

The Astonishing Power of Emotions

The Astonishing Power of Emotions
Author: Esther Hicks
Publisher: Hay House, Inc
Total Pages: 290
Release: 2020-01-28
Genre: Body, Mind & Spirit
ISBN: 1401960162

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A LIFE-CHANGING BOOK FROM #1 NEW YORK TIMES BEST-SELLING AUTHORS OF ASK AND IT IS GIVEN AND THE TEACHINGS OF ABRAHAM MATERIAL THAT INSPIRED THE HIT MOVIE – THE SECRET This leading-edge book by Esther and Jerry Hicks, who present the teachings of Abraham, the loving group consciousness from the non-physical dimension will help you understand and master the emotions that you’ve been experiencing all of your life. Instead of the out-of-control, knee-jerk reactions that most people have to their ever-changing life experience, this motivational work will put those responses into a broader context. You’ll come to understand what emotions are and how to effectively utilize your new awareness of them. As you read, you’ll come to appreciate, and make peace with, where you are right now, even though there is so much more that you may desire. Every thought you absorb will bring you to a greater understanding of your own personal value and will show you how to open your own doors to whatever you may wish to be, do, or have. Includes a FREE CD excerpt from a live Art of Allowing Workshop with Abraham! Example Chapters Include: The Value of Your Faith Remembering the Big Picture Your Relationship with Your Inner Being The Universe Continues to Expand Through You Even Without Words, You Are Creating You Are a Vibrational Being Your Emotions Are Absolute Indicators Your Expansion Is Constant It Is All About Aligning Your Thoughts Vibrational Alignment Feels Like Relief Your Inner Being Has Already Become It Emotions Indicate the Degree of Your Alignment Living the Law of Allowing “These Teachings of Abraham are simply about you continuing to create the joyous, fulfilling life that you have intended to create, while allowing all others to create as they intend. And while there is nothing that we can desire that our abundant, unlimited Universe doesn’t have the capacity to give, we cannot receive that which we do not allow. This book is meant to stand on its own as another comprehensive volume of the Teachings of Abraham There is nothing that pleases Esther or me more than providing a forum where people from diverse environments can gather, lending their unique perspectives, asking Abraham their important questions. To actually feel the evolution and expansion of this message must surely be what Esther and I have been born to do. And the reason we know that is because it feels so very, very good to do it.” — From my heart, Jerry Hicks “Your work isn’t to convince someone to give you something you want; your work is to just find relief from wherever you are. When you get good at finding relief, you’ll begin to flow with your Stream, and these things that have been downstream waiting for you to queue up with them will begin to connect with you with such extraordinary persistence that people who are watching you will wonder what in the world has happened with you. There is great love here for you. And, for now, as always, we remain eternally and happily incomplete.” – Abraham

Storytelling in Business

Storytelling in Business
Author: Janis Forman
Publisher: Stanford University Press
Total Pages: 305
Release: 2013-01-30
Genre: Business & Economics
ISBN: 0804784957

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Storytelling can be a lifelong and life sustaining habit of mind, a personal inheritance that connects us to our communities. It can also serve as an organizational inheritance—a management tool that helps businesses to develop and thrive. For more than a decade, award-winning author Janis Forman has been helping executives to tell stories in service of their organizational objectives. In Storytelling in Business: The Authentic and Fluent Organization, she teaches readers everywhere how the craft of storytelling can help them to achieve their professional goals. Focusing on the role of storytelling at the enterprise level, this book provides a research-driven framework for engaging in organizational storytelling. Forman presents original cases from Chevron, FedEx, Phillips, and Schering-Plough. Organizations like those featured in the book can make use of storytelling for good purposes, such as making sense of their strategy, communicating it, and developing or strengthening culture and brand. These uses of storytelling generate positive consequences that can have a sustained and significant impact on an organization. While large firms employ teams of digital and communication professionals, there's much that any of us can extrapolate from their experience to create stories to further our own objectives. To show the reach of storytelling, Forman conducted 140 interviews with professionals ranging from CEOs in small and thriving firms, to corporate communication and digital media experts, to filmmakers—arguably the world experts in visual storytelling. She draws out specific lessons learned, and shows how to employ the road-tested strategies demonstrated by these leaders. Although this book focuses on storytelling in the context of business, Forman takes inspiration from narratives in literature and film, philosophical and social thought, and relevant concepts from a variety of other disciplines to instruct the reader on how to develop truly authentic and meaningful tales to drive success. A final chapter brings readers back to square one: the development of their own "signature story." This book is a pioneering work that guides us beyond the pressure and noise of daily organizational life to influence people in a sustained, powerful way. It teaches us to be fluent storytellers who succeed by mastering this vital skill.

Compelling Storytelling Narratives for Sustainable Branding

Compelling Storytelling Narratives for Sustainable Branding
Author: Rodrigues, Paula
Publisher: IGI Global
Total Pages: 437
Release: 2024-07-16
Genre: Business & Economics
ISBN:

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Consumers are applying more pressure on companies to embrace sustainable practices and tell purposeful stories to win their approval. They are increasingly critical of brands for their environmental and social impact, demanding authenticity and accountability. However, many businesses need help navigating this complex terrain, unsure of how to effectively integrate sustainability into their branding strategies. The lack of comprehensive resources that bridge the gap between theory and practice in sustainable branding is a significant challenge that needs immediate attention. Compelling Storytelling Narratives for Sustainable Branding solves this pressing problem through a collection of insightful chapters contributed by esteemed academics, researchers, and practitioners. This book offers a roadmap for businesses seeking to align their brand narratives with sustainability principles. By delving into the psychology of storytelling, analyzing successful case studies, and providing practical guidance, this compendium equips readers with the tools and strategies to integrate sustainability into their branding efforts authentically.

Story Dash

Story Dash
Author: David Hutchens
Publisher: BenBella Books
Total Pages: 193
Release: 2021-08-24
Genre: Business & Economics
ISBN: 1950665992

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Storytelling is humanity’s oldest way of connecting to others. But for businesses and managers, it can also be a powerful tool to help organizations grow and thrive. A leader’s role is to create engagement and belief so that people will act. And there’s no more powerful way to grab attention, be remembered, and engage action than by telling stories—about who you are, what you do, and why you do it. Today, “storytelling” is a hot topic in organizations… but most leaders still struggle to act upon it. How do we find and tell our stories quickly, in an environment of urgency where we can hardly pause to catch our breath? For more than a decade Hutchens has tested his method of rapid and strategic story development with innovation teams in Silicon Valley, across global Fortune 100 leadership teams, and more. Hutchens has honed a unique process that is active, potent, and strategically focused . . . and also a lot of fun. In Story Dash, Hutchens shares a repeatable process to find, develop, and deploy your “narrative assets”—that is, your urgent core stories that hold value. Even better, he will help you do it FAST; often in less than a day. Story Dash will help you to: Access your natural capacity for storytelling Find your stories—and figure out which ones to tell Build your narrative so it lands with unforgettable impact Find your own voice of authentic leadership Bring more of who you are to your teams and your markets Fully illustrated and written in a clear, sharp voice, Story Dash shares the fastest way to find lots of stories that will create action around the work you care about most.