Ratings Analysis

Ratings Analysis
Author: James Webster
Publisher: Routledge
Total Pages: 345
Release: 2013-10-30
Genre: Social Science
ISBN: 1136282130

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This 4th edition of Ratings Analysis describes and explains the current audience information system that supports economic exchange in both traditional and evolving electronic media markets. Responding to the major changes in electronic media distribution and audience research in recent years, Ratings Analysis provides a thoroughly updated presentation of the ratings industry and analysis processes. It serves as a practical guide for conducting audience research, offering readers the tools for becoming informed and discriminating consumers of audience information. This updated edition covers: International markets, reflecting the growth in audience research businesses with the expansion of advertising into new markets such as China. Emerging technologies, reflecting the ever increasing ways to deliver advertising electronically and through new channels (social media, Hulu) Illustrates applications of audience research in advertising, programming, financial analysis, and social policy; Describes audience research data and summarizes the history of audience measurement, the research methods most often used, and the kinds of ratings research products currently available; and Discusses the analysis of audience data by offering a framework within which to understand mass media audiences and by focusing specifically to the analysis of ratings data. Appropriate for all readers needing an in-depth understanding of audience research, including those working in advertising, electronic media, and related industries, Ratings Analysis also has much to offer academics and policy makers as well as students of mass media.

Suburgatory

Suburgatory
Author: Linda Keenan
Publisher: skirt!
Total Pages: 0
Release: 2011
Genre: Suburban life
ISBN: 9780762780198

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"Suburgatory" excoriates--through satirical local news "stories"--the mostly upper middle class American pieties and parenting obsessions that surround raising the perfect child amid the anxiety of an America in decline.

The End of the Suburbs

The End of the Suburbs
Author: Leigh Gallagher
Publisher: Penguin
Total Pages: 274
Release: 2014
Genre: Business & Economics
ISBN: 1591846978

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Originally published in hardcover in 2013.

Look Closer

Look Closer
Author: David R. Coon
Publisher: Rutgers University Press
Total Pages: 283
Release: 2013-12-17
Genre: Social Science
ISBN: 0813562090

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In recent years, the media landscape in the United States has followed a pattern similar to that of the physical landscape by becoming increasingly suburbanized. Although it is a far cry from reality, the fantasy of a perfect suburban life still exists in the collective imagination of millions of Americans. This dream of suburban perfection is built around a variety of such ideologically conservative values and ideals as the importance of tradition, the centrality of the nuclear family, the desire for a community of like-minded neighbors, the need for clearly defined gender roles, and the belief that with hard work and determination, anyone can succeed. Building on the relationships between suburban life and American identity, Look Closer examines and interprets recent narratives that challenge the suburban ideal to reveal how directors and producers are mobilizing the spaces of suburbia to tell new kinds of stories about America. David R. Coon argues that the myth of suburban perfection, popularized by postwar sitcoms and advertisements, continues to symbolize a range of intensely debated issues related to tradition, family, gender, race, and citizenship. Through close examinations of such films as American Beauty, The Truman Show, and Mr. & Mrs. Smith as well as such television series as Desperate Housewives, Weeds, and Big Love, the book demonstrates how suburbia is used to critique the ideologies that underpin the suburban American Dream.

Suburgatory

Suburgatory
Author: James Everett
Publisher:
Total Pages: 34
Release: 2021-02-25
Genre:
ISBN:

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The series follows George Altman, a single father who decides to get away from New York City to the suburbs so he can give his teenage daughter, Tessa, a better life. However, their move to the suburbs has his daughter wondering if they just entered the world of The Stepford Wives after they see how eerily perfect their new locale is, right down to the neighbors who welcome them into their cul-de-sac.

As If!

As If!
Author: Jen Chaney
Publisher: Simon and Schuster
Total Pages: 336
Release: 2015-07-07
Genre: Biography & Autobiography
ISBN: 1476799083

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"Will we ever get tired of watching Cher navigate Beverly Hills high school and discover true love in the movie Clueless? As if! Written by Amy Heckerling and starring Alicia Silverstone, Clueless is an enduring comedy classic that remains one of the most streamed movies on Netflix, Amazon, and iTunes even twenty years after its release. Inspired by Jane Austen's Emma, Clueless is an everlasting pop culture staple. In the first book of its kind, Jen Chaney has compiled an oral history of the making of this iconic film using recollections and insights collected from key cast and crew members involved in the making of this endlessly quotable, ahead-of-its-time production. Get a behind-the-scenes look at how Emma influenced Heckerling to write the script, how the stars were cast into each of their roles, what was involved in creating the costumes, sets, and soundtrack, and much more" --

Making Sense of Suburbia through Popular Culture

Making Sense of Suburbia through Popular Culture
Author: Rupa Huq
Publisher: A&C Black
Total Pages: 241
Release: 2013-06-20
Genre: Science
ISBN: 1780932596

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We all know what suburbia is, indeed the majority of us live in it. Yet, despite this ubituity, with no formal definition of the contept, the suburbs have developed in our collective imagination through representations in popular culture, from Terry and June to Desparate Housewives. Rupa Huq examines how suburbia has been depicted in novels, cinema, popular music and on television, charting changing trends both in the suburbs and popular media consumption and production. She looks at the differences in defining suburbia in the US and UK and how characteristics associated with it have shifted in meaning and form.

Kid in the Crib

Kid in the Crib
Author: Lex Friedman
Publisher: Rowman & Littlefield
Total Pages: 51
Release: 2012-09-04
Genre: Humor
ISBN: 0762787341

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A children’s book for adults in the vein of the mega-bestselling Go the F**k to Sleep, The Kid in the Crib brilliantly reimagines the Dr. Seuss classic, The Cat in the Hat, for beleaguered parents struggling with the anxieties and challenges of parenting in the 21st century. It substitutes the typical worries, frustrations, and challenges of modern parenting for Seuss's original story about a kindly feline and the children he befriends. It lays out the daily power struggle between parents as they each insist that it's the other one's turn to deal with the befouled diaper, and the bleary-headedness that coincides with an infant's sleeping patterns. Parents will chuckle as they read "The kid spat up white/The kid spat up green/The kid spat up more spit up/Than we'd ever seen." This pitch-perfect parody—expertly illustrated by graphic designer Felix Schlater—paints an honest portrait of parenting that will have moms and dads nodding in recognition and howling with laughter. And it is a story that parents will delight in reading, both to each other--and even to their kids someday.

Suburgatory

Suburgatory
Author: Linda Erin Keenan
Publisher: Rowman & Littlefield
Total Pages: 158
Release: 2012-09-04
Genre: Humor
ISBN: 0762784660

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Suburgatory lampoons the absurdities and contradictions that Linda Keenan has witnessed since leaving New York City, where she was a thoroughly urban CNN news producer for seven years, and settling down as a hapless stay-at-home suburban mother. The original proposal for this book was picked up by Warner Brothers, and you can see their imagining of Suburgatory on the ABC show of the same title. Keenan was forced by the man in her life to leave her beloved New York City for a supposed suburban utopia. Instead she found herself trapped in a place where conformity is king, and where she often felt like she had been taken hostage by an adult Girl Scout troop. So Keenan decided to train her twisted reporter's eye on the strange inhabitants of this new foreign land. Thought of as a local town newspaper or website, Suburgatory excoriates—through satirical local “news stories”—the mostly upper middle class American pieties and parenting obsessions, targeting the all-around bad behavior raging underneath the surface of those obsessively tended suburban lawns and bikini lines.