Strategic Science Communication

Strategic Science Communication
Author: John C. Besley
Publisher: JHU Press
Total Pages: 333
Release: 2022-09-27
Genre: Business & Economics
ISBN: 1421444208

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This guidebook is essential reading for all professionals in the field.

Science Communication

Science Communication
Author: Annette Leßmöllmann
Publisher: Walter de Gruyter GmbH & Co KG
Total Pages: 555
Release: 2019-12-16
Genre: Language Arts & Disciplines
ISBN: 3110393212

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Science is an essentially cooperative, critical, and dynamic enterprise. Were it not for the continuous creation and improvement of special forms of communication, argumentation, and innovation, all of them suitable for its three key features, scientific knowledge and progress could hardly be achieved. The aim of this volume is to explore the nature of science communication in its several functions, modalities, combinations, and evolution - past, present, and future. One of our objectives is to provide an overview of the richness and variety of elements that take part in performing the complex tasks and fulfilling the functions of science communication. The overall structure and criteria for the choice of topics: 1. The origin and target of a communication episode - its source(s) and addressee(s). 2. The media of communication employed. 3. The thematic field and content types. 4. The distinction between aspects of science communication (e.g., media, texttypes, domains, communicative maxims) and aspects of research on science communication (e.g., the contribution of different research traditions to the understanding of science communication). 5. The history and dynamics of science communication (past, present, and future), both in an empirical perspective (e.g., the development of the research article) and a systematic perspective (e.g., what are basic types and mechanisms of change in science communication).

Theory and Best Practices in Science Communication Training

Theory and Best Practices in Science Communication Training
Author: Todd P. Newman
Publisher: Routledge
Total Pages: 172
Release: 2019-07-23
Genre: Science
ISBN: 1351069357

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This edited volume reports on the growing body of research in science communication training, and identifies best practices for communication training programs around the world. Theory and Best Practices in Science Communication Training provides a critical overview of the emerging field of by analyzing the role of communication training in supporting scientists’ communication and engagement goals, including scientists’ motivations to engage in training, the design of training programs, methods for evaluation, and frameworks to support the role of communication training in helping scientists reach their communication and engagement goals. This volume reflects the growth of the field and provides direction for developing future researcher-practitioner collaborations. With contributions from researchers and practitioners from around the world, this book will be of great interest to students, scholars and, professionals within this emerging field.

Strategic Communication

Strategic Communication
Author: Christopher Paul
Publisher: Bloomsbury Publishing USA
Total Pages: 252
Release: 2011-04-07
Genre: Political Science
ISBN: 0313386412

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This volume in the Contemporary Military, Strategic, and Security Issues series presents a concise introduction to the evolution, key concepts, discourse, and future options for improved strategic communication in today's U.S. government. Strategic Communication: Origins, Concepts, and Current Debates is a groundbreaking study, the first book explicitly focused on strategic communication as it is currently used and discussed in the U.S. government. Written specifically for those who are new to strategic communication, this incisive book clarifies the definitional debate, explores the history of the term and its practice, and embraces a broad, practical definition. But that is only the beginning. Moving to the realities of the issue, author Christopher Paul reviews dozens of government reports on strategic communication and public diplomacy released since 2000, examining specific proposals related to improving strategic communication in the U.S. government and explaining the disagreements. Most important, he offers consensus and clarity for the way ahead, discussing how disparate elements of the government can be coordinated to master—and win—the "war of ideas" through fully integrated and synchronized communications and actions.

Leading the Narrative

Leading the Narrative
Author: Mari K Eder
Publisher: Naval Institute Press
Total Pages: 155
Release: 2011-12-15
Genre: Business & Economics
ISBN: 1612510698

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Leading the Narrative is a primer on the art and science of strategic communication. This book covers the foundation of communications strategies as well as solid tactics, techniques, and procedures for media relations, campaign planning, crisis communication and strategic communications planning. It is both a philosophy of communication and a solid practical reference manual. Like no other book on public relations, public diplomacy, or media operations and community outreach, it offers a compelling look at how all communication processes can be made to function more efficiently and with greater effectiveness. The ties are those of intention and purpose, both leading to meaningful and purpose-driven communication efforts, whether conducted by governments, organizations, or military units.

The Oxford Handbook of the Science of Science Communication

The Oxford Handbook of the Science of Science Communication
Author: Kathleen Hall Jamieson
Publisher: Oxford University Press
Total Pages: 513
Release: 2017
Genre: Psychology
ISBN: 0190497629

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On topics from genetic engineering and mad cow disease to vaccination and climate change, this Handbook draws on the insights of 57 leading science of science communication scholars who explore what social scientists know about how citizens come to understand and act on what is known by science.

Encyclopedia of Science and Technology Communication

Encyclopedia of Science and Technology Communication
Author: Susanna Hornig Priest
Publisher: SAGE
Total Pages: 1145
Release: 2010-07-14
Genre: Language Arts & Disciplines
ISBN: 1412959209

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The explosion of scientific information is exacerbating the information gap between richer/poorer, educated/less-educated publics. The proliferation of media technology and the popularity of the Internet help some keep up with these developments but also make it more likely others fall further behind. This is taking place in a globalizing economy and society that further complicates the division between information haves and have-nots and compounds the challenge of communicating about emerging science and technology to increasingly diverse audiences. Journalism about science and technology must fill this gap, yet journalists and journalism students themselves struggle to keep abreast of contemporary scientific developments. Scientist - aided by public relations and public information professionals - must get their stories out, not only to other scientists but also to broader public audiences. Funding agencies increasingly expect their grantees to engage in outreach and education, and such activity can be seen as both a survival strategy and an ethical imperative for taxpayer-supported, university-based research. Science communication, often in new forms, must expand to meet all these needs. Providing a comprehensive introduction to students, professionals and scholars in this area is a unique challenge because practitioners in these fields must grasp both the principles of science and the principles of science communication while understanding the social contexts of each. For this reason, science journalism and science communication are often addressed only in advanced undergraduate or graduate specialty courses rather than covered exhaustively in lower-division courses. Even so, those entering the field rarely will have a comprehensive background in both science and communication studies. This circumstance underscores the importance of compiling useful reference materials. The Encyclopedia of Science and Technology Communication presents resources and strategies for science communicators, including theoretical material and background on recent controversies and key institutional actors and sources. Science communicators need to understand more than how to interpret scientific facts and conclusions; they need to understand basic elements of the politics, sociology, and philosophy of science, as well as relevant media and communication theory, principles of risk communication, new trends, and how to evaluate the effectiveness of science communication programmes, to mention just a few of the major challenges. This work will help to develop and enhance such understanding as it addresses these challenges and more. Topics covered include: advocacy, policy, and research organizations environmental and health communication philosophy of science media theory and science communication informal science education science journalism as a profession risk communication theory public understanding of science pseudo-science in the news special problems in reporting science and technology science communication ethics.

The Science of Communicating Science

The Science of Communicating Science
Author: Craig Cormick
Publisher: CSIRO PUBLISHING
Total Pages: 244
Release: 2019-11-01
Genre: Science
ISBN: 1486309836

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Are you wishing you knew how to better communicate science, without having to read several hundred academic papers and books on the topic? Luckily Dr Craig Cormick has done this for you! This highly readable and entertaining book distils best practice research on science communication into accessible chapters, supported by case studies and examples. With practical advice on everything from messages and metaphors to metrics and ethics, you will learn what the public think about science and why, and how to shape scientific research into a story that will influence beliefs, behaviours and policies.

Essential Communication Strategies

Essential Communication Strategies
Author: Herbert Hirsch
Publisher: Wiley-IEEE Press
Total Pages: 200
Release: 2002-12-16
Genre: Language Arts & Disciplines
ISBN: 9780471273172

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Learn the tricks-of-the-trade of becoming a great technical communicator Remember when you were an undergraduate and freshman composition seemed so irrelevant to your life? After all, you were going to conquer the world with technological know-how. Your spellcheck software would handle the details. Now that you're a professional - pitching an idea, vying for a contract or grant, or presenting at a meeting - getting your point across effectively suddenly seems pretty essential for success, doesn't it? Fear not. This light-hearted text, brimming with proven techniques, good advice, and real-world examples that you can easily apply to your own case, will turn you into an adept communicator. Written expressly for technologists, this is a simple, concise, and practical guide to the communication dynamics of writing, presentation delivery, and meeting interaction. Herbert Hirsch, in-demand consultant who developed these techniques for his own prolific engineering career, teaches you how to use "scripting" to plan for communication events. More than a mere outline or storyboard, scripting is a powerful technique that assists you in getting the right structure and content, in the proper order. Using scripting, you will master the fundamental principles of communicating: How to grab the reader's or audience's attention from the start How to maintain the connection while proceeding smoothly from topic to topic How to provide the substantiation for the points you made How to communicate with people from other groups, such as marketers, investors, users, and others How to overcome such obstacles as fear, boredom, and aversion to your material Distilling the art of communication to its essence, Essential Communication Strategies empowers you to communicate with confidence and authority in every situation, to every audience.