Strategic Communication, Social Media and Democracy

Strategic Communication, Social Media and Democracy
Author: W. Timothy Coombs
Publisher: Routledge
Total Pages: 236
Release: 2015-08-11
Genre: Business & Economics
ISBN: 1317554906
GET BOOK

Download Strategic Communication, Social Media and Democracy Book in PDF, Epub and Kindle

Today almost everyone in the developed world spends time online and anyone involved in strategic communication must think digitally. The magnitude of change may be up for debate but the trend is unstoppable, dramatically reconfiguring business models, organisational structures and even the practice of democracy. Strategic Communication, Social Media and Democracy provides a wholly new framework for understanding this reality, a reality that is transforming the way both practitioners and theoreticians navigate this fast-moving environment. Firmly rooted in empirical research, and resisting the lure of over-optimistic communication dreams, it explores both the potential that social media offers for changing the relationships between organisations and stakeholders, and critically analyses what has been achieved so far. This innovative text will be of great interest to researchers, educators and advanced students in strategic communications, public relations, corporate communication, new media, social media and communication management.

Challenges in Strategic Communication and Fighting Propaganda in Eastern Europe

Challenges in Strategic Communication and Fighting Propaganda in Eastern Europe
Author: D. Sultănescu
Publisher: IOS Press
Total Pages: 146
Release: 2019-02-08
Genre: Political Science
ISBN: 1614999430
GET BOOK

Download Challenges in Strategic Communication and Fighting Propaganda in Eastern Europe Book in PDF, Epub and Kindle

In 2019, Eastern Europe will celebrate 30 years since the fall of communism, but this celebration takes place in a context of increased geopolitical competition in the region. The Western democratic model is under attack, not only in the countries of Eastern and Central Europe, but also in the core countries of the EU, and even in the United States. The messages and methods of dissemination used by anti-Western propaganda may differ with each national context, but the effect is the same – the slow, but progressive erosion of trust in democratic values and the institutions which embody them. This book presents papers from the NATO Advanced Research Workshop “Challenges in strategic communication and fighting propaganda in Eastern Europe. Solutions for a future common project” held in Chisinau, Moldova, on 25-27 April 2018. The workshop brought together institutional, academic and civic experts from the social sciences, journalism, computer science, and international relations to share insights into security and strategic communication, as well as research results and expertise on the impact of social media and technological innovation, with the aim of shaping a new project with a common methodology to monitor, collect, process and interpret data on strategic communication and devise efficient tools to counteract anti-Western propaganda. With contributions about Romania, Moldova, Ukraine, the Western Balkans and the USA highlighting challenges such as detecting propaganda, identifying the groups most vulnerable to its influence and building mechanisms to strengthen trust, the book will be of value to all those with an interest in defending the Western democratic model.

Digital Democracy, Social Media and Disinformation

Digital Democracy, Social Media and Disinformation
Author: Petros Iosifidis
Publisher: Routledge
Total Pages: 114
Release: 2020-12-30
Genre: Social Science
ISBN: 1000299783
GET BOOK

Download Digital Democracy, Social Media and Disinformation Book in PDF, Epub and Kindle

Digital Democracy, Social Media and Disinformation discusses some of the political, regulatory and technological issues which arise from the increased power of internet intermediaries (such as Facebook, Twitter and YouTube) and the impact of the spread of digital disinformation, especially in the midst of a health pandemic. The volume provides a detailed account of the main areas surrounding digital democracy, disinformation and fake news, freedom of expression and post-truth politics. It addresses the major theoretical and regulatory concepts of digital democracy and the ‘network society’ before offering potential socio-political and technological solutions to the fight against disinformation and fake news. These solutions include self-regulation, rebuttals and myth-busting, news literacy, policy recommendations, awareness and communication strategies and the potential of recent technologies such as the blockchain and public interest algorithms to counter disinformation. After addressing what has currently been done to combat disinformation and fake news, the volume argues that digital disinformation needs to be identified as a multifaceted problem, one that requires multiple approaches to resolve. Governments, regulators, think tanks, the academy and technology providers need to take more steps to better shape the next internet with as little digital disinformation as possible by means of a regional analysis. In this context, two cases concerning Russia and Ukraine are presented regarding disinformation and the ways it was handled. Written in a clear and direct style, this volume will appeal to students and researchers within the social sciences, computer science, law and business studies, as well as policy makers engaged in combating what constitutes one of the most pressing issues of the digital age.

Media, Communication and the Struggle for Democratic Change

Media, Communication and the Struggle for Democratic Change
Author: Katrin Voltmer
Publisher: Palgrave Macmillan
Total Pages: 305
Release: 2020-09-06
Genre: Social Science
ISBN: 9783030167509
GET BOOK

Download Media, Communication and the Struggle for Democratic Change Book in PDF, Epub and Kindle

This book investigates the role of media and communication in processes of democratization in different political and cultural contexts. Struggles for democratic change are periods of intense contest over the transformation of citizenship and the reconfiguration of political power. These democratization conflicts are played out within an increasingly complex media ecology where traditional modes of communication merge with new digital networks, thus bringing about multiple platforms for journalists and political actors to promote and contest competing definitions of reality. The volume draws on extensive case study research in South Africa, Kenya, Egypt and Serbia to highlight the ambivalent role of the media as force for democratic change, citizen empowerment, and accountability, as well as driver of polarization, radicalization and manipulation.

Understanding Public Relations

Understanding Public Relations
Author: Lee Edwards
Publisher: SAGE
Total Pages: 318
Release: 2018-04-17
Genre: Social Science
ISBN: 1526422123
GET BOOK

Download Understanding Public Relations Book in PDF, Epub and Kindle

This book argues that public relations is not merely an organizational tool, but a powerful influence on social and political life. From carefully considered communication by multinational corporations, to government campaigns that manage public opinion, to the self-promotion of celebrities via social media, public relations is central to our individual and collective lives. Understanding Public Relations introduces a socio-cultural approach to public relations as a way of analysing the growing importance of public relations in its social, cultural and political contexts. Encouraging a deeper and more critical understanding of its influence on society, Lee Edwards: Explores public relations in relation to contemporary debates around promotional culture, discourse, globalisation, democracy and power Considers how public relations frames vital discussions of race, gender, class and ethics Brings theory to life with a range of case studies, including YouTube vlogging, the global fair trade movement and the 2016 EU referendum in the UK Both accessible and provocative, this is an invaluable resource for students and researchers exploring public relations theory, critical public relations, strategic communication and promotional culture.

The Handbook of Strategic Communication

The Handbook of Strategic Communication
Author: Carl H. Botan
Publisher: John Wiley & Sons
Total Pages: 400
Release: 2021-04-08
Genre: Social Science
ISBN: 1118857038
GET BOOK

Download The Handbook of Strategic Communication Book in PDF, Epub and Kindle

Presents cocreational perspectives on current international practices and theories relevant to strategic communication The Handbook of Strategic Communication brings together work from leading scholars and practitioners in the field to explore the many practical, national and cultural differences in modern approaches to strategic communication. Designed to provide a coherent understanding of strategic communication across various subfields, this authoritative volume familiarizes practitioners, researchers, and advanced students with an inclusive range of international practices, current theories, and contemporary debates and issues in this dynamic, multidisciplinary field. This Handbook covers an expansive range of strategic communication models, theories, and applications, comprising two dozen in-depth chapters written by international scholars and practitioners. In-depth essays discuss the three core areas of strategic communication—public relations, marketing communication, and health communication—and their many subfields, such as political communication, issues management, crisis and risk communication, environmental and science communication, public diplomacy, disaster management, strategic communication for social movements and religious communities, and many others. This timely volume: Challenges common assumptions about the narrowness of strategic communication Highlights ongoing efforts to unify the understanding and practice of strategic communication across a range of subfields Discusses models and theories applied to diverse areas such as conflict resolution, research and evaluation, tobacco control, climate change, and counter terrorism strategic communication Examines current research and models of strategic communication, such as the application of the CAUSE Model to climate change communication Explores strategic communication approaches in various international contexts, including patient-oriented healthcare in Russia, road and tunnel safety in Norway, public sector communication in Turkey, and ethical conflict resolution in Guatemala The Handbook of Strategic Communication is an indispensable resource for practitioners, researchers, scholars, and students involved in any aspect of strategic communication across its many subfields.

Platforms, Power, and Politics

Platforms, Power, and Politics
Author: Ulrike Klinger
Publisher: John Wiley & Sons
Total Pages: 329
Release: 2023-10-10
Genre: Language Arts & Disciplines
ISBN: 1509553592
GET BOOK

Download Platforms, Power, and Politics Book in PDF, Epub and Kindle

Political communication has fundamentally transformed as digital technologies have become increasingly important in everyday life. Technology platforms have become powerful political instruments for world leaders, campaigns, social movements, journalists, and non-governmental organizations. Moreover, they are essential to how people communicate about politics, encounter and share political information, and take action to pursue their political goals. This is the first textbook to center digital platforms in understanding political communication. With global examples beyond the context of Western democracies, the text reveals how digital technologies such as social media and search engines are increasingly shaping political communication in countries around the world. It shows how the core processes of political communication are being reshaped by platforms, from how elections are contested to how issues make it onto policymaking agendas. Topics covered include public opinion, journalism, strategic communication, political parties, social movements, governance, disinformation, propaganda, populism, race, ethnicity, and democratic backsliding. Full of lively examples and pedagogical features, Platforms, Power, and Politics offers an exciting and innovative new approach to political communication. It is essential reading for students of political communication and an important resource for scholars, journalists, and policymakers.

Democracy in the Disinformation Age

Democracy in the Disinformation Age
Author: Regina Luttrell
Publisher: Routledge
Total Pages: 217
Release: 2021-05-23
Genre: Political Science
ISBN: 1000390780
GET BOOK

Download Democracy in the Disinformation Age Book in PDF, Epub and Kindle

In this book established researchers draw on a range of theoretical and empirical perspectives to examine social media’s impact on American politics. Chapters critically examine activism in the digital age, fake news, online influence, messaging tactics, news transparency and authentication, consumers’ digital habits and ultimately the societal impacts that continue to be created by combining social media and politics. Through this book readers will better understand and approach with questions such as: • How exactly and why did social media become a powerful factor in politics? • What responsibilities do social networks have in the proliferation of factually wrong and hate-filled messages? Or should individuals be held accountable? • What are the state-of-the-art of computational techniques for measuring and determining social media's impact on society? • What role does online activism play in today’s political arena? • What does the potent combination of social media and politics truly mean for the future of democracy? The insights and debates found herein provide a stronger understanding of the core issues and steer us toward improved curriculum and research aimed at a better democracy. Democracy in the Disinformation Age: Influence and Activism in American Politics will appeal to both undergraduate and postgraduate students, as well as academics with an interest in areas including political science, media studies, mass communication, PR, and journalism.

Social Media and Democracy

Social Media and Democracy
Author: Nathaniel Persily
Publisher: Cambridge University Press
Total Pages: 365
Release: 2020-09-03
Genre: Political Science
ISBN: 1108858775
GET BOOK

Download Social Media and Democracy Book in PDF, Epub and Kindle

Over the last five years, widespread concern about the effects of social media on democracy has led to an explosion in research from different disciplines and corners of academia. This book is the first of its kind to take stock of this emerging multi-disciplinary field by synthesizing what we know, identifying what we do not know and obstacles to future research, and charting a course for the future inquiry. Chapters by leading scholars cover major topics – from disinformation to hate speech to political advertising – and situate recent developments in the context of key policy questions. In addition, the book canvasses existing reform proposals in order to address widely perceived threats that social media poses to democracy. This title is also available as Open Access on Cambridge Core.

Strategic Communication

Strategic Communication
Author: Jesper Falkheimer
Publisher: Taylor & Francis
Total Pages: 197
Release: 2022-08-17
Genre: Business & Economics
ISBN: 100060778X
GET BOOK

Download Strategic Communication Book in PDF, Epub and Kindle

This textbook provides an overview of the core concepts, theories and methods in strategic communication, using examples from research and experiences from practice. Strategic Communication begins by explaining the fundamental concepts related to communication, organizations and strategy, and then explores the communication processes within leadership, reputation, crisis and change. The authors work to present a framework for the future, underpinned by the concept of Communicative Organizations. The content of this 2nd edition has been fully updated to incorporate the latest research and practice examples, including a new chapter on ‘The Future of Strategic Communication’. The new edition also features enhanced pedagogical features to aid learning, such as key takeaways, and new international case studies and examples throughout. After reading the book the student or reader will be able to define and reflect upon strategic communication as an academic field and professional practice, describe relevant theories and apply these to communication problems. It is primarily aimed towards Undergraduate students studying Strategic Communication, Corporate Communications, Public Relations and Marketing, as well as reflective practitioners looking to gain a more thorough and applied introduction to the field.