Short Introduction to Strategic Management

Short Introduction to Strategic Management
Author: Torben Juul Andersen
Publisher: Cambridge University Press
Total Pages: 317
Release: 2013-07-09
Genre: Business & Economics
ISBN: 1107355362

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The Short Introduction to Strategic Management provides an authoritative yet accessible account of strategic management and its contemporary challenges. It explains the roots and key rationales of the strategy field, discussing common models, tools and practices, to provide a complete overview of conventional analytical techniques in strategic management. Andersen extends the discussion to consider dynamic strategy making and how it can enable organizations to respond effectively to turbulent and unpredictable global business environments. There is a specific focus on multinational corporate strategy issues relevant to organizations operating across multiple international markets. Written in a clear and direct style, it will appeal to students and practising managers and executives alike.

Short Introduction to Strategic Human Resource Management

Short Introduction to Strategic Human Resource Management
Author: Wayne F. Cascio
Publisher: Cambridge University Press
Total Pages: 233
Release: 2012-08-09
Genre: Business & Economics
ISBN: 1107027810

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Leading authors explain strategic and risk management approach to human resource management. Numerous examples in every chapter illustrate key points.

Strategic Management

Strategic Management
Author: Richard Godfrey
Publisher: Routledge
Total Pages: 282
Release: 2015-12-14
Genre: Business & Economics
ISBN: 1317812719

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Regularly considered to be the cap-stone course on any business or management degree, strategy has developed into a wide-ranging and sometimes overwhelming field of study. However, in recent years the theory of strategy has come under increasing scrutiny for its perceived failures and detachment from real world practice. With an engaging and conversational tone, this new concise textbook offers an accessible and timely review of the theory and practice of strategic management, explored from a more critical perspective. In a refreshing change from much of the literature, Richard Godfrey takes a wider view of strategy, incorporating insights from the worlds of sociology, psychology and history to highlight the complexity and plurality at the heart of the discipline. The book also incorporates a number of extensive case studies on contemporary business strategy from the likes of Apple, Nike, Zara and IKEA. Written for both an undergraduate and postgraduate audience, the book challenges a number of underlying assumption and beliefs about strategy and seeks to add clarity and context to the field.

Strategic Management in the Media

Strategic Management in the Media
Author: Lucy Küng
Publisher: SAGE
Total Pages: 258
Release: 2008-04-11
Genre: Language Arts & Disciplines
ISBN: 0857022989

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"This book provides vital insights into the elements of strategy and their application to media firms. Solidly grounded in theory but not pedantic, it is essential reading for those who make or wish to comprehend choices of media companies." - Robert Picard, University of Jönköping "Insightful, contextually analytical, yet easy to comprehend, Strategic Management in the Media successfully applies the adaptive and interpretative areas of strategic theory in the media sectors. It provides a unique perspective in which common themes linking media strategy and industry environment are thoughtfully discussed." - Sylvia M. Chan-Olmsted, University of Florida "...an invaluable asset for students of media management. The use of pertinent examples and case studies throughout brings the analysis to life and contributes to a highly readable introduction." - Gillian Doyle, University of Glasgow This book is a comprehensive, accessible and expert introduction to strategy within a media management context. It is divided into two parts - part one providess an introduction to and overview of the media industry from a strategic management perspective, looking in detail at the sectors that together comprise the industry - newspaper, book and magazine publishing, music, radio and television - and the strategic forces at work in each. This provides the foundation for part two, which analyses a number of strategic topics central to the media sector, such as technological change, organisational structure, leadership, and creativity and innovation. The chapters follow the same structure: the relevant theory is outlined, its application to the media industry is discussed, and case studies from the media industry are used to illustrate the theory and illuminate its relevance for the media field. The cases and examples used come from all sectors of the industry and a range of geographic regions and include News Corporation, Endemol, BBC, Bertelsmann, CNN, MTV, Disney and Pixar.

Understanding Strategic Management

Understanding Strategic Management
Author: Anthony Henry
Publisher: Oxford University Press, USA
Total Pages: 469
Release: 2011-02-24
Genre: Business & Economics
ISBN: 0199581614

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This succinct textbook takes students through the key stages of strategic management: analysis, formulation, and implementation, with an emphasis on providing students with the essential tools of analysis.

Strategic Management (color)

Strategic Management (color)
Author:
Publisher:
Total Pages: 325
Release: 2020-08-18
Genre:
ISBN: 9781949373943

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Strategic Management (2020) is a 325-page open educational resource designed as an introduction to the key topics and themes of strategic management. The open textbook is intended for a senior capstone course in an undergraduate business program and suitable for a wide range of undergraduate business students including those majoring in marketing, management, business administration, accounting, finance, real estate, business information technology, and hospitality and tourism. The text presents examples of familiar companies and personalities to illustrate the different strategies used by today's firms and how they go about implementing those strategies. It includes case studies, end of section key takeaways, exercises, and links to external videos, and an end-of-book glossary. The text is ideal for courses which focus on how organizations operate at the strategic level to be successful. Students will learn how to conduct case analyses, measure organizational performance, and conduct external and internal analyses.

Strategic Management

Strategic Management
Author: Richard Lynch
Publisher: SAGE
Total Pages: 1244
Release: 2021-04-07
Genre: Business & Economics
ISBN: 1529760321

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The 9th edition of this comprehensive core textbook builds on its global perspective and approachable written style, as it explores the key concepts within a clear and logical structure. Lynch guides you through 19 chapters, with updated case studies and pedagogy that support the modern business and management student from start to finish. Continuous contrast between prescriptive and emergent views of strategy highlights key debates within the discipline, whilst an emphasis on the practical throughout the book helps you turn theory into practice

Understanding Strategic Management

Understanding Strategic Management
Author: Anthony Henry
Publisher: Oxford University Press
Total Pages: 408
Release: 2021
Genre: Management
ISBN: 019885983X

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Understanding Strategic Management is the ideal introduction to strategy for students who require a concise, informative and practical approach. The book's four-part structure defines the concept of strategy, before using the overarching strategic framework of analysis, formulation, andimplementation to show how strategy can be used to develop a sustainable competitive advantage in business.The author conveys the realities of strategic management through diverse, international and contemporary examples, while Strategy in Focus boxes use examples from popular media to show strategic management issues at work in the headlines we read every day. A longer, integrated case study in everychapter ties together multiple strategic challenges that affect businesses large and small, public and private. Review and discussion questions then encourage students to be critical of the material and juxtapose alternative concepts and frameworks to evaluate their strengths and weaknesses.Students may extend their learning with additional material available as part of the online resources. Written by the author to build seamlessly on the book, Extension Material is signposted from every chapter, providing further depth on a specific topic where required. Multiple choice questions arealso signposted at the end of every chapter, encouraging students to test their knowledge and understanding.The rounded approach, extensive examples, and additional resources make this book a balanced and accessible introduction for students taking their first steps into strategic management.The ebook offers a mobile experience and convenient access: www.oxfordtextbooks.co.uk/ebooksThe online resources include:For students:Internet exercisesGlossaryExtension materialWorking through strategyMultiple-choice questionsAdditional recommended resourcesFor lecturers:Bank of additional case studiesAdditional discussion questions and promptsTest bankFurther case materialAnswers to discussion questionsPowerPoint slidesFigures and tables from the book

Understanding Strategic Management

Understanding Strategic Management
Author: Anthony E. Henry
Publisher: Oxford University Press
Total Pages: 375
Release: 2018
Genre: Business & Economics
ISBN: 0199662479

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Understanding Strategic Management is the ideal introduction to strategy for students in one-semester courses who require an informative yet practical approach. The book's four-part structure defines the concept of strategy before using the overarching strategic framework of analysis, formulation, and implementation to show how strategy can be used to develop a sustainable competitive advantage in business. Making use of chapter maps and learning objectives to guide students through the complexities of the subject, the author conveys the realities of strategic management through a diverse selection of international and contemporary examples. "Strategy in Focus" boxes use examples from popular media to show how strategic management issues appear in the headlines we read every day. A longer, integrated "Case Example" closes every chapter, tying in multiple strategic challenges that affect businesses of all kinds. Review and discussion questions then encourage students to be critical of the material and to evaluate its strengths and weaknesses. Students may extend their learning with additional material available in the online resources. Written by the author, Extension Material is broken up by chapter. Unique "Working through Strategy" materials give students opportunities to practice essential techniques such as PEST analysis and scenario planning. ONLINE RESOURCES For students: *Internet exercises *Glossary *Extension Material *Working through Strategy *Multiple-choice questions *Additional recommended resources For lecturers: *Test bank *Further case material *Answers to discussion questions *PowerPoint slides *Figures and tables from the book

Strategic Management

Strategic Management
Author: Paul N. Finlay
Publisher: Financial Times/Prentice Hall
Total Pages: 304
Release: 2000
Genre: Business planning
ISBN: 9780273651512

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