Buying and selling self-storage can be a win-win-win prospect for all parties. Self-storage has become a household name in the past few years, not only on TV and to the general American public, but to Wall Street and private investors throughout the United States and abroad. This boom in demand for self-storage ownership has erupted the transactional volume--with facilities being sold for record prices and in record time. As such, we've also seen a development boom over the past few years, with investors trying to ride the storage wave and enjoy the wonderful profits that self-storage has historically delivered time and time again. Navigating this new landscape in the industry can be challenging, to say the least. With the entrance of a plethora of new capital and new competition comes a very sophisticated market with highly educated investors and big firms going head to head with the single owner-operators throughout the United States. This competitive environment and massive demand for self-storage creates an optimal sellers' market, one that can be extremely profitable with the right help. The Sexy Side Of Self-Storage was written to help any facility owner in the self-storage industry--but particularly the single owner-operator--maximize the value of their self-storage investment at sale.