Self Marketing Power
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Author | : Jeff Beals |
Publisher | : Keynote Publishing LLC |
Total Pages | : 0 |
Release | : 2008 |
Genre | : Conduct of life |
ISBN | : 9780979743801 |
Download Self Marketing Power Book in PDF, Epub and Kindle
Self Marketing Power is a book about business, career and life success. It's perfect for anyone who wants to boost revenue, start a business, close more deals or move up the corporate ladder.Through fascinating examples and entertaining stories, you will learn how to:Build a personal brand and promote it to your personal target audience Think like a politician in order to get ahead in business Establish name recognition and become a "celebrity" inside your sphere of interest Get real results from your networking efforts Exploit your current job for self marketing benefits Become a superstar in your profession Develop an expertise and become a sought-after speaker, consultant and source for news stories
Author | : John Riedl |
Publisher | : Business Plus |
Total Pages | : 288 |
Release | : 2002-08-23 |
Genre | : Business & Economics |
ISBN | : 9780759527270 |
Download Word of Mouse Book in PDF, Epub and Kindle
At the vanguard of the Internet revolution are two computer scientists from Minnesota who are pioneers of Collaborative Filtering (CF). CF is a technology that enables companies to understand their customers and in turn sell products, goods, and services with remarkable success. To test CF, John Riedl and Joseph Konstan built two Internet sites, MovieLens and GroupLens, that allowed users to customize their preferences for movies and news. The results were astounding -- MovieLens demonstrated amazing accuracy, almost ensuring that the recommendation would prove enjoyable. In "Word of Mouse," the authors analyze dozens of companies from Best Buy to Amazon to TiVo -- and show what these companies are doing right -- and what they are doing wrong. Riedl and Konstan map out a broad range of strategies that companies can employ to raise revenue, customer loyalty, and satisfaction.
Author | : Don Price |
Publisher | : Kendall Hunt Publishing Company |
Total Pages | : 208 |
Release | : 1994 |
Genre | : Business & Economics |
ISBN | : 9780840393920 |
Download Secrets of Personal Marketing Power Book in PDF, Epub and Kindle
Author | : Jason Miles |
Publisher | : McGraw Hill Professional |
Total Pages | : 282 |
Release | : 2014-01-03 |
Genre | : Business & Economics |
ISBN | : 0071830553 |
Download YouTube Marketing Power: How to Use Video to Find More Prospects, Launch Your Products, and Reach a Massive Audience Book in PDF, Epub and Kindle
Grab YOUR share of YouTube's BILLIONS of daily viewers YouTube is one of the world's most popular websites--which makes it one of the best marketing tools on the planet. Jason G. Miles, the author of Pinterest Power and Instagram Power, shows you how to get up and running on YouTube and offers best practices for using it to drive traffic to websites to increase sales. YouTube Marketing Power provides expert tips on how to design a powerful YouTube strategy. LEARN HOW TO: Make great videos--quickly and easily Build brand loyalty with powerful videos Drive traffic and revenue to your existing business Advertise on YouTube Monetize your YouTube work This fast-paced but highly detailed guide reveals why companies frequently fail at YouTube marketing and how you can succeed by avoiding the same mistakes. YouTube Marketing Power is the only guide you need to take full advantage of today's most powerful and inexpensive marketing tools.
Author | : Hajo Riesenbeck |
Publisher | : Wiley-VCH |
Total Pages | : 296 |
Release | : 2007-03-26 |
Genre | : Business & Economics |
ISBN | : |
Download Power Brands Book in PDF, Epub and Kindle
Contrary to the belief that brand management is mostly a matter of art and luck, the teams at McKinsey teams found out how brands can be measured, built, and managed systematically. Power Brands reveals the secret of strong brands, presenting a holistic approach to brand management, which combines precise science with target-oriented craft and inspiring art. Using concepts developed from a university study, the book introduces McKinsey BrandMatics, which combines systematic, qualitative concepts and indicators (e.g., brand image) with quantitative ones (e.g., revenue potential), resulting in a comprehensive and transparent framework for successful brand management.
Author | : Cornelius D. Jones |
Publisher | : Lulu.com |
Total Pages | : 94 |
Release | : 2014-07-24 |
Genre | : Self-Help |
ISBN | : 1312321628 |
Download The Power of Marketing You Book in PDF, Epub and Kindle
No matter what field you work in, you need to be able to market yourself. Nothing reveals more about who you are than what you say about yourself. However, if you really want people to stand up and take notice then this is the book for you. You are your own product. What you have to offer potential employers is invaluable and it is up to you to advertise that correctly the first time around. Without solid marketing and presentation of your attributes you will never be afforded the opportunity to showcase your skills to the employer. Here is what I want to do for you; I want to teach you the art of selling and marketing yourself.
Author | : Cornelius D Jones |
Publisher | : |
Total Pages | : 184 |
Release | : 2020-10-19 |
Genre | : |
ISBN | : |
Download The Power of Marketing You Book in PDF, Epub and Kindle
No matter who you are or what field you work in, you need to be able to market yourself. Nothing reveals more about who you are than what you say about yourself. If you really want people to stand up and take notice, then this is the book for you. Using real-life anecdotes from my own life experiences, I present tools to help you develop the basic skills and winning character traits that people will not only notice; they will remember. My book will show you how to: -Boost your self-worth and demonstrate it to others-Develop the steps to your destiny-Listen to get ahead in life.-Understand the psychology of how self-confidence works-Discover the power of talking with a purpose-Influence and persuade others.The ability to sell requires the desire and comprehension to market. It is unreasonable to believe that products become household names without a pitchman. The pitchman's primary responsibility is to sell the idea of the product to companies seeking to boost revenue sales with the latest and greatest products on the market. Once the company agrees to carry the item, they then invest in all-out blitz advertisement campaigns to get that product from the store shelves to the homes of potential consumers.You are your own product. What you have to offer potential mates, employers, and the world is invaluable. It is up to you to advertise yourself correctly the first time around. After all, you may only have one chance to get it right. Knowing how to pitch yourself or idea is a hidden art. Although I can tell you the things that have worked for me, there is no guarantees that the way that I pitch myself will work for you. Without solid marketing and presentation of your attributes you will never be afforded the opportunity to showcase your skills to the employer or brand to consumers.
Author | : John O'Shaughnessy |
Publisher | : |
Total Pages | : 283 |
Release | : 2003 |
Genre | : Business & Economics |
ISBN | : 0195150562 |
Download The Marketing Power of Emotion Book in PDF, Epub and Kindle
How does one choose between a brand name and a generic named product? Why does one choose an item with a slightly lower price than the other? The answer is emotion. The Marketing Power of Emotion, provides a complete, original and anecdote rich account of the marketing power of emotion. This book is written by two of the leading practitioners in the field and is complete with thorough references and real life examples to follow. Emotions, whether it is realized or not is one of the central factors in our buying behavior. Emotions energizes the motivation to buy and certain persuasive techniques are more effective than others are when marketers are trying to resonate emotionally with consumers. This book covers all the essential topics, including the scope of emotion in marketing and how in response to these emotions customers make product appraisals. Finally, this volume covers branding and how emotions play a role in how consumers become loyal to brands.--Publisher's description.
Author | : Lida Citroen |
Publisher | : Palisades Publishing/Lida360 |
Total Pages | : 180 |
Release | : 2011-04 |
Genre | : Business & Economics |
ISBN | : 9780983169000 |
Download Reputation 360 Book in PDF, Epub and Kindle
This inspiring "how to" book teaches professionals at all levels how to define, create and market their personal brand to target audiences. Effective marketing of a personal brand attracts key opportunities, ensure consistent value and empowers the individual with tools for lifelong reputation management. The author, an internationally recognized corporate and personal branding expert, provides more than 15 case studies of executives and professionals who have leveraged strong personal brands to bring them great success.
Author | : Ajay K. Sirsi |
Publisher | : Trafford Publishing |
Total Pages | : 161 |
Release | : 2005 |
Genre | : Business & Economics |
ISBN | : 1412021782 |
Download Marketing Led: Sales Driven Book in PDF, Epub and Kindle
Behind every successful business is the implementation of a superior strategy. Winning firms earn their success. To do this, business organizations have to first develop a superior marketing plan and implement this plan via effective sales and customer plans. Therefore, both marketing and sales have to work as one system. In this powerful and practical book you will learn the following: - How to understand customer needs and value drivers. - How to segment your markets and customers. - How to analyze customer, competitor and market data to develop superior marketing plans. - How to translate marketing plans into actionable sales and customer plans. - How to work with templates and actual plans to guide your own business. - How to get marketing, sales and other functions working together to focus on the customer to help you get a competitive advantage in the marketplace.