Action Research in Business and Management

Action Research in Business and Management
Author: David Coghlan
Publisher: SAGE Publications Limited
Total Pages: 0
Release: 2016-09-27
Genre: Business & Economics
ISBN: 9781446276105
GET BOOK

Download Action Research in Business and Management Book in PDF, Epub and Kindle

SAGE FUNDAMENTALS OF APPLIED RESEARCH The SAGE Fundamentals of Applied Research (FAR) series brings together the essential and forward thinking articles on doing research in applied contexts with or for specific groups from the foremost publications and edited by established names in the field. Volumes showcase methodological innovations, key debates, and maintain a focus on the professional/applied context of the research and on the methodological and practical implications of doing research within institutional and socio-cultural contexts of such research. The series includes historically seminal pieces alongside the very best pieces from the last few years that express the ‘cutting edge’ in the field.

Managerial Communication

Managerial Communication
Author: Geraldine E. Hynes
Publisher: SAGE Publications
Total Pages: 489
Release: 2018-01-20
Genre: Business & Economics
ISBN: 1506365132
GET BOOK

Download Managerial Communication Book in PDF, Epub and Kindle

A Practical, Strategic Approach to Managerial Communication Managerial Communication: Strategies and Applications focuses on communication skills and strategies that managers need to be successful in today’s workplace. Known for its holistic overview of communication, solid research base, and focus on managerial competencies, this text continues to be the market leader in the field. In the Seventh Edition, author Geraldine E. Hynes and new co-author Jennifer R. Veltsos preserve the book’s strategic perspective and include new updates to reflect the modern workplace. The new edition adds a chapter on visual communication that explains how to design documents, memorable presentations, and impactful graphics. New coverage of virtual teams, virtual presentations, and online communication help students avoid common pitfalls when using technology. "This is probably the best book on Managerial Communication in the market." –Astrid Sheil, California State University San Bernardino

Principles of Management

Principles of Management
Author: Oliver Laasch
Publisher: SAGE
Total Pages: 843
Release: 2021-03-10
Genre: Business & Economics
ISBN: 152975657X
GET BOOK

Download Principles of Management Book in PDF, Epub and Kindle

There is now widespread understanding that business and management must evolve and act responsibly in the world giving full consideration to people and planet, not just profit. Principles of Management: Practicing Ethics, Sustainability, Responsibility was the first official textbook of the United Nations global initiative network, Principles for Responsible Management Education (PRME). Now fully revised and updated with three brand new chapters on communicating, innovating and leading, this accessible and engaging textbook provides an introduction to management while empowering you to think ethically and sustainably in order to become a responsible manager. It also includes essential workplace skills for the 21st century and coverage of the various management occupations that you will go on to fill after your studies. Exclusive interviews with management pioneers and professionals help bring theories and concepts to life throughout the text as do the all new case studies which include Lego, Patagonia and Greta Thunberg. Worksheets and exercises make for an active learning experience alongside the supporting online resources provided to your lecturer for dissemination. The textbook includes coverage of the UN’s Sustainable Development Goals (SDGs) which are central to business education and practice today. It can be used for introductory management courses as well as courses that cover business ethics, business and society, corporate social responsibility (CSR), sustainability and responsible management.

Introduction to Online Market & Industry Research

Introduction to Online Market & Industry Research
Author: Cynthia L. Shamel
Publisher: Cengage Learning
Total Pages: 472
Release: 2004
Genre: Business & Economics
ISBN:
GET BOOK

Download Introduction to Online Market & Industry Research Book in PDF, Epub and Kindle

Introduction to Online Market and Industry Research provides workable search strategies and valuable data source information to both inexperienced and experienced industry researchers. Market research strategies offer business managers a precise picture of the environment in which they operate and thus supporting informed decision making. Critical data source reviews lead to cost-effective purchase decisions for research managers. Like all the titles in the Business Research Series, this book is conveniently divided into four sections containing a number of business research applications that can be used for both in-house research training and reference. Internet research can be quick, easy, and abundant ? but also challenging. Research sites sometimes come and go, and sources can be questionable. The Business Research Solutions Series provides comprehensive business and financial research reference guides and online training manuals to bridge a major gap in the field of online research methodology. This resourceful and innovative multi-series of reference guides teaches readers how to approach a research problem, how to select the best online sources, and how to effectively use these sources. It also suggests alternate low-cost solutions for many standard questions and problems. A must-have for professionals involved in business research, these invaluable tools provide step-by-step advice on how to analyze, interpret, and present data for informed decision-making.

Web Search: Public Searching of the Web

Web Search: Public Searching of the Web
Author: Amanda Spink
Publisher: Springer Science & Business Media
Total Pages: 205
Release: 2006-02-21
Genre: Computers
ISBN: 1402022697
GET BOOK

Download Web Search: Public Searching of the Web Book in PDF, Epub and Kindle

This book brings together results from the Web search studies we conducted from 1997 through 2004. The aim of our studies has been twofold: to examine how the public at large searches the Web and to highlight trends in public Web searching. The eight-year period from 1997 to 2004 saw the beginnings and maturity of public Web searching. Commercial Web search engines have come and gone, or endured, through the fall of the dot.com companies. We saw the rise and, in some cases, the demise of several high profile, publicly available Web search engines. The study of the Web search is an exciting and important area of interdisciplinary research. Our book provides a valuable insight into the growth and development of human interaction with Web search engines. In this book, our focus is on the human aspect of the interaction between user and Web search engine. We do not investigate the Web search engines themselves or their constantly changing interfaces, algorithms and features. We focus on exploring the cognitive and user aspects of public Web searching in the aggregate. We use a variety of quantitative and qualitative methods within the overall methodology known as transaction log analysis.

Research Anthology on E-Commerce Adoption, Models, and Applications for Modern Business

Research Anthology on E-Commerce Adoption, Models, and Applications for Modern Business
Author: Management Association, Information Resources
Publisher: IGI Global
Total Pages: 1964
Release: 2021-04-16
Genre: Business & Economics
ISBN: 1799889580
GET BOOK

Download Research Anthology on E-Commerce Adoption, Models, and Applications for Modern Business Book in PDF, Epub and Kindle

In the next few years, it is expected that most businesses will have transitioned to the use of electronic commerce technologies, namely e-commerce. This acceleration in the acceptance of e-commerce not only changes the face of business and retail, but also has introduced new, adaptive business models. The experience of consumers in online shopping and the popularity of the digital marketplace have changed the way businesses must meet the needs of consumers. To stay relevant, businesses must develop new techniques and strategies to remain competitive in a changing commercial atmosphere. The way in which e-commerce is being implemented, the business models that have been developed, and the applications including the benefits and challenges to e-commerce must be discussed to understand modern business. The Research Anthology on E-Commerce Adoption, Models, and Applications for Modern Business discusses the best practices, latest strategies, and newest methods for implementing and using e-commerce in modern businesses. This includes not only a view of how business models have changed and what business models have emerged, but also provides a focus on how consumers have changed in terms of their needs, their online behavior, and their use of e-commerce services. Topics including e-business, e-services, mobile commerce, usability models, website development, brand management and marketing, and online shopping will be explored in detail. This book is ideally intended for business managers, e-commerce managers, marketers, advertisers, brand managers, executives, IT consultants, practitioners, researchers, academicians, and students interested in how e-commerce is impacting modern business models.

Handbook of Research on Global Fashion Management and Merchandising

Handbook of Research on Global Fashion Management and Merchandising
Author: Vecchi, Alessandra
Publisher: IGI Global
Total Pages: 899
Release: 2016-05-03
Genre: Business & Economics
ISBN: 1522501118
GET BOOK

Download Handbook of Research on Global Fashion Management and Merchandising Book in PDF, Epub and Kindle

Innovation and novel leadership strategies have aided the successful growth of the fashion industry around the globe. However, as the dynamics of the industry are constantly changing, a deficit can emerge in the overall comprehension of industry strategies and practices. The Handbook of Research on Global Fashion Management and Merchandising explores the various facets of effective management procedures within the fashion industry. Featuring research on entrepreneurship, operations management, marketing, business modeling, and fashion technology, this publication is an extensive reference source for practitioners, academics, researchers, and students interested in the dynamics of the fashion industry.

Cross-Border E-Commerce Marketing and Management

Cross-Border E-Commerce Marketing and Management
Author: Hoque, Md. Rakibul
Publisher: IGI Global
Total Pages: 349
Release: 2020-10-30
Genre: Business & Economics
ISBN: 1799858243
GET BOOK

Download Cross-Border E-Commerce Marketing and Management Book in PDF, Epub and Kindle

The continued advancement of globalization, increases in internet connectivity, compatibility of international payment systems, and adaptability of logistics and shipping processes have combined to contribute to the rapid growth of the cross-border e-commerce market. Due to these advancements and the ubiquitous presence of smartphones, consumer use of cross-border e-commerce is increasingly simplified, and thus, sellers are hardly restricted to a specific country in terms of promoting, selling, and shipping goods worldwide. The burgeoning opportunities, habits, and trends of shopping on cross-border e-commerce platforms have expedited the prospect of becoming a presence in the global market. This is true for enterprises of all sizes, especially for small? and medium?sized enterprises (SMEs) that want to add their footprint in the international market for the first time. Like any other industry, cross-border e-commerce has its specific economics and driving forces, but has different scopes, challenges, and trends due to the geographic and cultural expanse of relevant environments. Cross-Border E-Commerce Marketing and Management was conceptualized by identifying the scope of new complementary information with a comprehensive understanding of the issues and potential of cross-border e-commerce businesses. The authors believe that this book will not only fill the void in the current research but will also provide far-sighted vision and strategies, as it covers big data, artificial intelligence, IoT, supply chain management, and more. This book provides the necessary knowledge to managers to compete with the competitive market structure and ultimately contribute to the sustainable economic growth of a country. It works as a guideline for existing cross-border e-commerce managers to formulate individual strategies that combine to optimize the industry while keeping the enterprise competitive. This book is useful in both developed and developing country contexts. This publication is an ideal resource for academicians, policy makers, stakeholders, and cross-border e-commerce managers, especially from SMEs.