Dietary Supplements
Author | : United States. Federal Trade Commission. Bureau of Consumer Protection |
Publisher | : |
Total Pages | : 32 |
Release | : 1998 |
Genre | : Advertising |
ISBN | : |
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Author | : United States. Federal Trade Commission. Bureau of Consumer Protection |
Publisher | : |
Total Pages | : 32 |
Release | : 1998 |
Genre | : Advertising |
ISBN | : |
Author | : |
Publisher | : |
Total Pages | : 62 |
Release | : 2004 |
Genre | : Electronic government information |
ISBN | : |
Author | : Barry Leonard |
Publisher | : DIANE Publishing |
Total Pages | : 118 |
Release | : 2000-09 |
Genre | : |
ISBN | : 0756702534 |
Report by the Federal Trade Commission (FTC) on the information that businesses should consider as they develop online advertisements to ensure that they comply with the law. The same consumer protection laws that apply to commercial activities in other media apply online. The FTC Act's prohibition on unfair or deceptive acts or practicesÓ encompasses Internet advertisements, marketing & sales. It discusses: (1) the requirement for clear & conspicuous disclosures to prevent an advertisement from being misleading, to ensure that consumers receive material information about the terms of a transaction; (2) ways that advertisers can make such disclosures; & (3) FTC rules & guides that are adaptable to new technologies.
Author | : United States. Federal Trade Commission |
Publisher | : |
Total Pages | : 56 |
Release | : 1998 |
Genre | : Buy national policy |
ISBN | : |
Author | : Carmen Maye |
Publisher | : Routledge |
Total Pages | : 431 |
Release | : 2019-06-25 |
Genre | : Business & Economics |
ISBN | : 1351051725 |
Addressing a critical need, Advertising and Public Relations Law explores the issues and ideas that affect the regulation of advertising and public relations speech, some of the most dynamic and prevalent areas of professional communications today. This updated third edition explores the categorization of different kinds of speech and their varying levels of First Amendment protection as well as common areas of litigation for communicators such as defamation, invasion of privacy, and copyright and trademark infringement. Features of this edition include: A new chapter on Internet-related laws affecting advertising and public relations speech. History and background of major legal theories affecting professional communicators. Extended excerpts from major court decisions. Overviews of relevant federal and state regulatory schemes, including those promulgated and enforced by the FTC, FCC, FDA and others. Appendices providing a legal glossary, a chart of the judicial system, sample model releases and copyright agreement forms. The volume is developed for upper-level undergraduate and graduate students in media, advertising and public relations law or regulation courses. It also serves as an essential reference for advertising and public relations practitioners.
Author | : MIRANDE. DE ASSIS VALBRUNE (RENEE. CARDELL, SUZANNE.) |
Publisher | : |
Total Pages | : 180 |
Release | : 2019-09-27 |
Genre | : |
ISBN | : 9781680923025 |
A less-expensive grayscale paperback version is available. Search for ISBN 9781680923018. Business Law I Essentials is a brief introductory textbook designed to meet the scope and sequence requirements of courses on Business Law or the Legal Environment of Business. The concepts are presented in a streamlined manner, and cover the key concepts necessary to establish a strong foundation in the subject. The textbook follows a traditional approach to the study of business law. Each chapter contains learning objectives, explanatory narrative and concepts, references for further reading, and end-of-chapter questions. Business Law I Essentials may need to be supplemented with additional content, cases, or related materials, and is offered as a foundational resource that focuses on the baseline concepts, issues, and approaches.
Author | : John A. Howard |
Publisher | : |
Total Pages | : 114 |
Release | : 1973 |
Genre | : Advertising |
ISBN | : |
Author | : Richard A. Posner |
Publisher | : American Enterprise Institute Press |
Total Pages | : 52 |
Release | : 1973 |
Genre | : Business & Economics |
ISBN | : |
Author | : Peter C. Ward |
Publisher | : Law Journal Press |
Total Pages | : 1040 |
Release | : 2023-10-28 |
Genre | : Law |
ISBN | : 9781588520401 |
The book brings you up-to-date on the latest legislative, judicial and administrative actions affecting practice before the Commission.
Author | : Michael T. Roberts |
Publisher | : Cambridge University Press |
Total Pages | : 487 |
Release | : 2016-01-08 |
Genre | : Law |
ISBN | : 1107117607 |
This is the first comprehensive legal treatise on US food law for lawyers, judges, students, and consumer advocates.