Programming for TV, Radio & The Internet

Programming for TV, Radio & The Internet
Author: Lynne Gross
Publisher: Taylor & Francis
Total Pages: 345
Release: 2012-11-12
Genre: Performing Arts
ISBN: 1136068856
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Where do program ideas come from? How are concepts developed into saleable productions? Who do you talk to about getting a show produced? How do you schedule shows on the lineup? What do you do if a series is in trouble? The answers to these questions, and many more, can be found in this comprehensive, in-depth look at the roles and responsibilities of the electronic media programmer. Topics include: Network relationships with affiliates, the expanded market of syndication, sources of programming for stations and networks, research and its role in programming decisions, fundamental appeals to an audience and what qualities are tied to success, outside forces that influence programming, strategies for launching new programs or saving old ones. Includes real-life examples taken from the authors' experiences, and 250+ illustrations!

Programming for TV, Radio, and Cable

Programming for TV, Radio, and Cable
Author: Edwin T. Vane
Publisher: Taylor & Francis US
Total Pages: 280
Release: 1994
Genre: Language Arts & Disciplines
ISBN:
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Programming TV, Radio, and Cable provides an in-depth look at the roles and responsibilities of television, radio and cable programmers. You will discover how programmers come up with ideas, how those ideas are developed into programming, how the show ideas are pitched to the buyer, how the program schedule is created, how the success or failure of individual shows and the program schedule as a whole is determined and what, if anything, can be done to save shows. Each topic is explored, then applied to three different media: television, radio and cable. Numerous illustrations and real-life examples bring this topic alive and present you with a realistic view of today's programming issues.

Programming for TV, Radio & the Internet, 2nd Edition

Programming for TV, Radio & the Internet, 2nd Edition
Author: Lynne Gross
Publisher:
Total Pages: 0
Release: 2012
Genre: Broadcasting
ISBN:
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Where do program ideas come from? How are concepts developed into saleable productions? Who do you talk to about getting a show produced? How do you schedule shows on the lineup? What do you do if a series is in trouble? The answers to these questions, and many more, can be found in this comprehensive, in-depth look at the roles and responsibilities of the electronic media programmer. Topics include: Network relationships with affiliates, the expanded market of syndication, sources of programming for stations and networks, research and its role in programming decisions, fundamental appeals to an audience and what qualities are tied to success, outside forces that influence programming, strategies for launching new programs or saving old ones. Includes real-life examples taken from the authors' experiences, and 250+ illustrations!

Media Programming

Media Programming
Author: Susan Tyler Eastman
Publisher: Wadsworth Publishing Company
Total Pages: 480
Release: 2012-03-01
Genre: Cable television
ISBN: 9781111835026
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Current, relevant, and student-friendly, MEDIA PROGRAMMING, 9E, International Edition delivers the most accurate coverage of the techniques and strategies used in the programming industry today. Reflecting the latest developments from real-world practice, this market-leading text covers all aspects of media programming for broadcast and cable television, radio, and the Internet with clear illustrations and examples to which you can relate. It offers in-depth coverage of emerging trends, including multiplatform strategies, cross-media, new media, high definition media, new programming strategies, and wireless and pay-per-view media. It explains how programs (units of content) are selected (or not selected), arranged, evaluated and promoted with the need to consider pressures from technology, financing, regulations, policies, and marketing. Covering the latest trends and issues in the industry, MEDIA PROGRAMMING, 9E, International Edition includes practical examples, insight from noted industry authorities, a useful website, and an expanded glossary to reflect the latest trade jargon and practices.

Radio and TV Programming

Radio and TV Programming
Author: Herbert H. Howard
Publisher: Macmillan College
Total Pages: 394
Release: 1986
Genre: Performing Arts
ISBN:
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Broadcast/cable/web Programming

Broadcast/cable/web Programming
Author: Susan Tyler Eastman
Publisher: Wadsworth Publishing Company
Total Pages: 488
Release: 2002
Genre: Art
ISBN:
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In this revision of the market-leading text, Susan Eastman and Douglas Ferguson, two noted scholars and experts in the area of broadcast programming, provide students with the most accurate and current information on the techniques and strategies used in the programming industry. The text has helped professors teach this course with clear current illustrations and examples, and just right approach of student friendly writing. Comprehensive, accurate and up- to- date, the text covers all aspects of programming for broadcast, cable, radio, and the Web.

Broadcasting, Cable, the Internet, and Beyond

Broadcasting, Cable, the Internet, and Beyond
Author: Joseph R. Dominick
Publisher: McGraw-Hill Humanities, Social Sciences & World Languages
Total Pages: 372
Release: 2004
Genre: Computers
ISBN:
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