Political Propaganda, Advertising, and Public Relations: Emerging Research and Opportunities

Political Propaganda, Advertising, and Public Relations: Emerging Research and Opportunities
Author: Kavo?lu, Samet
Publisher: IGI Global
Total Pages: 212
Release: 2019-10-25
Genre: Business & Economics
ISBN: 1799817369
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Public opinion is an important factor affecting the political decision-making process. In almost every community, the ones in power—no matter what type of political system is established—want to be aware of the ideas and opinions of the rules regarding policies that they have implemented. The factors that take part in the determination of public opinion must be explored further. Political Propaganda, Advertising, and Public Relations: Emerging Research and Opportunities is an essential reference source that discusses public opinion on policies as well as political communication activities. Featuring research on topics such as campaign management, branding, and political marketing, this book is ideally designed for campaign managers, social media mangers, government officials, advertisers, media consultants, public relations specialists, researchers, politicians, academicians, and students seeking coverage on current technological trends and political communication.

Propaganda and Public Relations in Military Recruitment

Propaganda and Public Relations in Military Recruitment
Author: Brendan Maartens
Publisher: Routledge
Total Pages: 236
Release: 2020-11-19
Genre: Business & Economics
ISBN: 1000263851
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This book represents the first international investigation of military recruitment advertising, public relations and propaganda. Comprised of eleven case studies that explore mobilisation work in Africa, the Americas, Asia and Europe, it covers more than a hundred years of recent history, with chapters on the First and Second World Wars, the Cold War, and the present day. The book explores such promotion in countries both large and small, and in times of both war and peace, with readers gaining an insight into the different strategies and tactics used to motivate men, women and occasionally even children to serve and fight in many parts of the world. Readers will also learn about the crucial but little-known role of commercial advertising, public relations and media professionals in the production and distribution of recruitment promotion. This book, the first of its kind to be published, will explore that role, and in the process address two questions that are central to studies of media and conflict: how do militaries encourage civilians to join up, and are they successful in doing so? It is a multi-disciplinary project intended for a diverse academic audience, including postgraduate students exploring aspects of war, propaganda and public opinion, and researchers working across the domains of history, communications studies, conflict studies, psychology, and philosophy.

How Propaganda Became Public Relations

How Propaganda Became Public Relations
Author: Cory Wimberly
Publisher: Routledge
Total Pages: 275
Release: 2019-11-07
Genre: Philosophy
ISBN: 1000753530
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How Propaganda Became Public Relations pulls back the curtain on propaganda: how it was born, how it works, and how it has masked the bulk of its operations by rebranding itself as public relations. Cory Wimberly uses archival materials and wide variety of sources — Foucault’s work on governmentality, political economy, liberalism, mass psychology, and history — to mount a genealogical challenge to two commonplaces about propaganda. First, modern propaganda did not originate in the state and was never primarily located in the state; instead, it began and flourished as a for-profit service for businesses. Further, propaganda is not focused on public beliefs and does not operate mainly through lies and deceit; propaganda is an apparatus of government that aims to create the publics that will freely undertake the conduct its clients’ desire. Businesses have used propaganda since the early twentieth century to construct the laboring, consuming, and voting publics that they needed to secure and grow their operations. Over that time, corporations have become the most numerous and well-funded apparatuses of government in the West, operating privately and without democratic accountability. Wimberly explains why liberal strategies of resistance have failed and a new focus on creating mass subjectivity through democratic means is essential to countering propaganda. This book offers a sophisticated analysis that will be of interest to scholars and advanced students working in social and political philosophy, Continental philosophy, political communication, the history of capitalism, and the history of public relations.

Research Handbook on Political Propaganda

Research Handbook on Political Propaganda
Author: Gary D. Rawnsley
Publisher: Edward Elgar Publishing
Total Pages: 464
Release: 2021-12-28
Genre:
ISBN: 9781789906417
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This timely Research Handbook draws on a wide range of international case studies to assess the transformative impact of modern communication landscapes on political propaganda. From Brexit to Donald Trump, from presidential elections in Mexico to political rallies in India, from 'fake news' to Cambridge Analytica, contributors demonstrate the ways in which growing digital platforms have amplified the reach and influence of political propaganda. International contributors dissect current political contexts, with a key focus on the growth of populism, nationalism and alt-right politics, to understand how propaganda contributes to the formation and organization of political cultures. Chapters pay close attention to recent election campaigns across Europe, Asia and the Americas and analyse political and cultural information wars that have been fuelled by misinformation and the so-called 'fake news' in digital media. Bringing together pioneering empirical research into contemporary communication, campaigning, journalism and new media in a new political age, this Research Handbook provides a critical understanding of how propaganda contributes to the modern exercise of power globally. Offering interdisciplinary perspectives on an issue at the forefront of contemporary politics, this Research Handbook is a crucial resource for both scholars and students of international politics and relations, security, communications and media studies. Its practical insights into political campaigning and new media will also benefit policymakers, governments and citizens in handling key challenges posed to the healthy functioning of political systems by propaganda.

Financial Determinants in Local Re-Election Rates: Emerging Research and Opportunities

Financial Determinants in Local Re-Election Rates: Emerging Research and Opportunities
Author: Cunha, Ana Maria
Publisher: IGI Global
Total Pages: 220
Release: 2019-10-25
Genre: Business & Economics
ISBN: 1522578218
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Accounting information, on the one hand, allows government officials to obtain better information to support greater decision making, transparency, and accountability. On the other hand, this financial information also allows local citizens more access to knowledge of how public resources are being managed and used by the local government entities. Measuring the pros and cons of this information may determine how certain officials remain in office while others do not. Financial Determinants in Local Re-Election Rates: Emerging Research and Opportunities is a collection of innovative research that assesses whether accounting information and other factors have an impact on electoral results, which in turn impact re-election in local government. While highlighting topics including political financing, voting behavior, and capital spending, this book is ideally designed for political analysts, politicians, government officials, researchers, policymakers, public policy managers, financial analysts, academicians, and students seeking current research on financial information and other factors having an impact on electoral results.

Propaganda, Communication and Public Opinion

Propaganda, Communication and Public Opinion
Author: Bruce Lannes Smith
Publisher: Princeton University Press
Total Pages: 446
Release: 2015-12-08
Genre: Political Science
ISBN: 1400878640
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"The most comprehensive bibliography yet published in the public opinion field." —Journalism Quarterly. Besides a selection of the most significant titles from earlier years, this book contains a comprehensive listing of books, pamphlets, and articles which appeared between 1934 and 1943. Originally published in 1946. The Princeton Legacy Library uses the latest print-on-demand technology to again make available previously out-of-print books from the distinguished backlist of Princeton University Press. These editions preserve the original texts of these important books while presenting them in durable paperback and hardcover editions. The goal of the Princeton Legacy Library is to vastly increase access to the rich scholarly heritage found in the thousands of books published by Princeton University Press since its founding in 1905.

The SAGE Handbook of Political Advertising

The SAGE Handbook of Political Advertising
Author: Lynda Lee Kaid
Publisher: SAGE Publications
Total Pages: 505
Release: 2006-06-14
Genre: Political Science
ISBN: 1452261547
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The SAGE Handbook of Political Advertising provides a comprehensive view of the role political advertising plays in democracies around the world. Editors Lynda Lee Kaid and Christina Holtz-Bacha, along with an international group of contributors, examine the differences as well as the similarities of political advertising in established and evolving democratic governments. Key Features: Offers an international perspective: This Handbook examines the political television advertising process that has evolved in democracies around the world, including countries in Asia, Europe, Australia, Africa, Latin America, and North America. In addition, a comparative overview addresses the effects of political advertising on the voters and the systems of which it is a part. Provides comprehensive coverage: For each country presented, an analysis is given of its political advertising history, its cultural implications, the political and regulatory systems related to political advertising, the effects of media system structures, and the effects of new technologies. Includes examples from recent elections: The role specific candidate- or party-controlled television plays in a specific region′s electoral process is examined. Original research on recent elections confirms the expanding significance of this form of political communication. This is an excellent resource for media professionals and practicing journalists, as well as a welcome addition to any academic library. It can also be used as a textbook for advanced undergraduate and graduate courses on Political Advertising in the fields of Political Science, Communication, Broadcasting, Journalism, and International Relations.

Governments’ Use of Public Relations and Propaganda

Governments’ Use of Public Relations and Propaganda
Author: Belinda Helmke
Publisher: GRIN Verlag
Total Pages: 13
Release: 2011-07-06
Genre: Language Arts & Disciplines
ISBN: 3640952421
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Seminar paper from the year 2002 in the subject Communications - Media and Politics, Politic Communications, grade: 1, Macquarie University, language: English, abstract: There is a widely held perception amongst the general public that there is no genuine difference between propaganda and public relations. This is a view also advocated by some communication scholars who equate these two terms. The truth lies somewhere between this perception and the one stated in the introductory quote. Although there are a number of parallels between public relations and propaganda, there are also fundamental differences. The definitions of public relations are so numerous that it is difficult to give one which would find universal consent. For this paper and in order to illustrate the difference to propaganda most efficiently a definition, which stresses the importance of mutual understanding between the organisation and the public, as well as the benefaction to both, will be used. According to Long and Hazelton public relations is ”a communication function of management through which organisations adapt to, alter, or maintain their environment for the purpose of achieving organisational goals”.

Using New Media for Citizen Engagement and Participation

Using New Media for Citizen Engagement and Participation
Author: Adria, Marco
Publisher: IGI Global
Total Pages: 347
Release: 2019-12-27
Genre: Political Science
ISBN: 1799818292
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Recent technological advancements have made it possible to use moderated discussion threads on social media to provide citizens with a means of discussion concerning issues that involve them. With the renewed interest in devising new methods for public involvement, the use of such communication tools has caused some concern on how to properly apply them for strategic purposes. Using New Media for Citizen Engagement and Participation provides emerging research exploring the theoretical and practical aspects of how social media should be added to public-involvement activities such as citizen juries, public deliberation, and citizen panels. Readers will be offered insights into the critical design considerations for planning, carrying out, and assessing public-involvement initiatives. Featuring coverage on a broad range of topics such as citizen journalism, online activism, and public discourse, this book is ideally designed for corporate professionals, broadcasters, news writers, column editors, politicians, policy managers, government administrators, academicians, researchers, practitioners, and students in the fields of political science, communications, sociology, mass media and broadcasting, public administration, and community-service learning.

Propaganda and Democracy

Propaganda and Democracy
Author: J. Michael Sproule
Publisher: Cambridge University Press
Total Pages: 356
Release: 1997
Genre: Performing Arts
ISBN: 9780521470223
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A study of propaganda in relation to twentieth-century democracy.