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| Author | : Patricia Brusha |
| Publisher | : A Couple of Chicks Marketing |
| Total Pages | : 72 |
| Release | : 2009-05-13 |
| Genre | : |
| ISBN | : 1425187471 |
Online Marketing Revealed, a non-intimidating approach to learning how to market your business online regarding Online Marketing, Paid Search Marketing, Search Engine Optimization, Online PR and measuring success through Analytics.
| Author | : Troy Spring |
| Publisher | : |
| Total Pages | : 0 |
| Release | : 2016-04-23 |
| Genre | : Business & Economics |
| ISBN | : 9781514424612 |
GLAM
| Author | : Nripendra P. Rana |
| Publisher | : Springer Nature |
| Total Pages | : 337 |
| Release | : 2019-11-11 |
| Genre | : Business & Economics |
| ISBN | : 3030243745 |
This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Communication Technologies (ICTs) and digital media are having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. These technologies are also being harnessed by businesses for various purposes including distribution and selling of goods, retailing of consumer services, customer relationship management, and influencing consumer behaviour by employing digital marketing practices. This book considers this, as it examines the practice and research related to digital and social media marketing.
| Author | : Cyberwalker Digital |
| Publisher | : |
| Total Pages | : |
| Release | : 2015-04-23 |
| Genre | : |
| ISBN | : 9781320771979 |
If you are an author, a celebrity, a coach or an entrepreneur and you want to boot strap your business and brand online to become a force unto itself. Plus you want to start to convert your fans or web visitors into paying customers for whatever you sell then you should read this book.Digital Marketing Secrets Revealed teaches you the latest digital marketing tactics available to you and how to use them intelligently to grow your business right now. How to gain an edge. And how to win market share while your competitors sleep. You’ll be able to implement the strategy you learn from this guide immediately.
| Author | : Mitch Meyerson |
| Publisher | : Entrepreneur Press |
| Total Pages | : 214 |
| Release | : 2015-03-04 |
| Genre | : Business & Economics |
| ISBN | : 1613083025 |
Eager business owners gain access to the playbooks of 23 of today’s most respected and well-known online marketers, who reveal their most valuable online strategies and tactics for capturing new customers and influencing ongoing purchases from current ones. Each chapter is a coaching session designed to help business owners avoid the pitfalls and mistakes by the experts who have been there and done that. Readers learn how to develop a personal media brand, build a total online presence, and create a social media strategy that increases traffic. They also discover how to develop and use content that converts visitors into buyers and ultimately loyal customers, succeed with SEO, pay-per-click, and linking strategies that get websites ranked. Also included is information on leveraging social networking apps, including Facebook, online video, and Instagram, and avoiding the mistakes made by new online businesses.
| Author | : James Deboro |
| Publisher | : |
| Total Pages | : 54 |
| Release | : 2020-02-19 |
| Genre | : |
| ISBN | : |
If you have a business, and want online marketing results that are successful, you need to be a creative thinker and think outside of the box. The Internet is the perfect place for small businesses to establish their marketing campaign. Using the Internet for advertising is extremely cost-effective because it is so measurable and targeted towards the people you want to reach. Internet marketing allows you to compete with the competition and come out ahead.This book will show you what you need to do to turn your online website into a resource that your customers can trust. You'll also learn how to get more customers to visit your website. The main goal of this book is to teach you which online marketing techniques are the most effective for your business. Some of the things that you'll learn include: -How to design your website to that you attract the customers you want.-How to reach your customers through e-mail marketing.-Why co-branding is important.-How to choose online partners that are right for you.-How to create customized content for you website so that your customers visit frequently.-How to establish yourself as an expert in your specific industry.-How to use your marketing budget without overspending. This book will give you the latest information in marketing trends so that you make the most of your marketing budget.
| Author | : Catherine Juon |
| Publisher | : Que Publishing |
| Total Pages | : 320 |
| Release | : 2011 |
| Genre | : Business & Economics |
| ISBN | : 0789747898 |
This book is designed to help companies view Internet marketing strategically, bring together marketing, sales and operations functions that were previously separate and siloed, and systematically capture and apply data to drive dramatic improvements in performance. Drawing on their extensive experience with enterprise clients, Catherine Juon and Dunrie Greiling show how to implement a more iterative, measurable, and repeatable approach to Internet marketing, gain better information about which online strategies are working best, deliver better-qualified leads to sales, build an "online sales engine" to track every customer relationship from the very outset - and, above all, grow profits. Rather than covering individual Internet marketing tools in isolation, they show how to integrate the full strategic toolkit: social media, pay-per-click, Google AdWords, SEO, site usability, Google Analytics, audience analysis, CRM, lead generation, site navigation optimization, and more. Readers learn how to use metrics and data analysis far more effectively to inform adjustments in both long-term strategy and short-term tactics. Along the way, the authors offer new solutions to challenges discussed in no other book - including the challenges of marketing, advertising, and pricing when Google flattens all channels and geographies into a single gigantic marketplace
| Author | : Opal Barnes |
| Publisher | : |
| Total Pages | : 32 |
| Release | : 2017-09-17 |
| Genre | : |
| ISBN | : 9781549714450 |
Discover the secret of how to make millions of dollars on the internet by using the tested, proven, quick and simple internet marketing strategies revealed inside this step by step guide book. This book will uncover the way to increase your internet sales repeatedly, on autopilot, even while you are on a vacation, sleeping or working on a different project.There are two marketing systems outlined in this book. Each of them show you how to create an easy automated internet money making system and increase your current internet sales.This book includes:125 SEO tools37 ways to build an email list7 ways to monetize your webpage10 ways to track emails2 different internet marketing systems8 different types of internet marketing ad ideas and much more. The tools explained with in this book will put you on the path to success and amazingly, most of the tools listed within this book are completely free with no start up or reoccurring costs. Many people are making six figures online without spending any out of pocket expenses. In fact, the system is so easy that anybody can do it, even without any previous internet business experience. This internet marketing system is compatible with any business. Have you ever met anyone who is always traveling, shopping and happy yet they do not have a 9-5 job? You wonder how did they escape the rate race? How do they afford to live in their abundant lifestyle? How do they even survive? Yet, when you ask them how they did it, they never tell you the real answer. Perhaps you are left to feel inadequate, unlearned, insecure or financially incapable of getting started in the same business. While you are looking up to them to show you the way, instead, they highlight the painful reality of your quality of life and financial dilemma. Now is the time for you to begin living your life at its fullest potential. Would you like to start an internet business but don't know where or how to start?Would you like to increase the sales of your business and have a powerful online presence?Would you like to know the simple secret to making extra money and increasing sales on the internet?Would you like to be able to provide a better lifestyle for you, your spouse or your family?It does not matter what your business product or service is, the information explained in this book will show you exactly how to get started and increase your sales, even for preexisting online businesses and websites that you may have already created. This step by step guide will show you how to maximize the efficiency of your time and resources so that you can optimize your productivity, and have extra time to take care of your personal needs and prevent work burn out. For long term consistent results, you need a marketing system that will work, even if you are not. While you are spending quality time with your children, spouse, family and/or friends, you should have a monetized system that will draw sales for you, without human intervention, at minimal to no cost at all. Is this possible for you, absolutely. This book exposes the secrets to gaining wealth and living the life of your dreams.Have you created a web page that is not making profits?Are you tired of money making schemes that do not work?Do you want real solutions?This internet marketing system works with any businessLearn how to create and market your own successful online business. Increase your website sales
| Author | : Paul Gillin |
| Publisher | : Linden Publishing |
| Total Pages | : 446 |
| Release | : 2008-11-01 |
| Genre | : Performing Arts |
| ISBN | : 1610350995 |
""Secrets of Social Media Marketing"" is a handbook for marketers and business owners to use in deciding how to employ the new social media for online marketing. Social media has quickly moved from the periphery of marketing into the forefront, but this is a new and quickly-evolving field and there are few established formulas for success. Building on the lessons set out in Gillin's acclaimed and oft-reviewed ""The New Influencers: A Marketer's Guide to the New Social Media,"" this book provides practical advice on strategy, tools, and tactics. It is a hands-on manual that will educate marketers on how to extend their brands, generate leads, and engage customer communities using online tools.
| Author | : Miguel Todaro |
| Publisher | : Atlantic Publishing Company |
| Total Pages | : 338 |
| Release | : 2007 |
| Genre | : Business & Economics |
| ISBN | : 1601382650 |
This is a carefully-tested, well-crafted, and complete tutorial on a subject vital to Web developers and marketers. This book teaches the fundamentals of online marketing implementation, including Internet strategy planning, the secrets of search engine optimization (SEO), successful techniques to be first on Google and Yahoo! search engines, vertical portals, effective online advertising, and innovative e-commerce development. This book will help you understand the e-business revolution as it provides strong evidence and practical direction in a friendly and easy-to-use self-study guide. Respected author and educator Miguel Todaro has created a complete introduction to Internet marketing that is informative, clear, and insightful. The book is the result of several years of research and deep professional experience implementing online solutions for major corporations. Written in an instructive way, you will find fundamental concepts explained along with detailed diagrams. Many short examples illustrate just one or two concepts at a time, encouraging you to master new topics by immediately putting them to use. Finally, you will learn and understand why large and mid-size corporations in North America have redistributed more than $15 billion of their advertising budgets from traditional promotional activities to Internet marketing initiatives. Discover why online users spent more than $112 billion last year (U.S. and Canada) and how you can be part of this successful business highway that is redefining the future of the world's digital economy. Atlantic Publishing is a small, independent publishing company based in Ocala, Florida. Founded over twenty years ago in the company president's garage, Atlantic Publishing has grown to become a renowned resource for non-fiction books. Today, over 450 titles are in print covering subjects such as small business, healthy living, management, finance, careers, and real estate. Atlantic Publishing prides itself on producing award winning, high-quality manuals that give readers up-to-date, pertinent information, real-world examples, and case studies with expert advice. Every book has resources, contact information, and web sites of the products or companies discussed.
