Nutrition Science, Marketing Nutrition, Health Claims, and Public Policy

Nutrition Science, Marketing Nutrition, Health Claims, and Public Policy
Author: Dilip Ghosh
Publisher: Academic Press
Total Pages: 402
Release: 2023-04-12
Genre: Business & Economics
ISBN: 0323856160

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Nutrition Science, Marketing Nutrition, Health Claims, and Public Policy explains strategies to guide consumers toward making informed food purchases. The book begins with coverage of nutrition science before moving into nutrition marketing, social marketing and responsibility, consumer perception and insight, public health policy and regulation, case studies, and coverage on how to integrate holistic health into mainstream brand marketing. Intended for food and nutrition scientists who work in marketing, manufacturing, packaging, as well as clinical nutritionists, health care policymakers, and graduate and post graduate students in nutrition and business-related studies, this book will be a welcomed resource. Includes case studies, points-of-view, literature reviews, recent developments, data and methods Explores intrinsic and extrinsic motivators for consumer purchasing behaviors Covers each aspect of “Seed to Patient pathway

Advertising Nutrition & Health

Advertising Nutrition & Health
Author: Pauline M. Ippolito
Publisher:
Total Pages: 256
Release: 2002
Genre: Advertising
ISBN:

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Nutrition in Promoting the Public's Health

Nutrition in Promoting the Public's Health
Author: Mildred Kaufman
Publisher: Jones & Bartlett Learning
Total Pages: 650
Release: 2007
Genre: Health
ISBN: 9780763728403

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Continuing advances in the science of nutrition and the study of infectious disease require that nutritionists be skilled in the behavioral sciences and social marketing in order to impact the preventable etiologies of obesity and chronic diseases. Add to that a new understanding of the social and environmental effects on health and illness that will further require nutritionists to expand their expertise and assume new roles in the generation of public policy affecting all areas of society. This important new book covers all aspects of developing and delivering nutrition related services in the community. Grounded in the science of nutrition, it offers simple, practical guidance and tools for nutritionists--whether working in clinical or public health venues--to develop and implement effective public nutrition programs. Each chapter begins with reader objectives and ends with "Points to Ponder" and a listing of helpful websites.

Nutrition in Public Health

Nutrition in Public Health
Author: Arlene Spark
Publisher: CRC Press
Total Pages: 548
Release: 2015-09-22
Genre: Medical
ISBN: 1498766617

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This second edition of a bestseller, Nutrition in Public Health: Principles, Policies, and Practice focuses on the role of the federal government in determining nutrition policy and influencing practice. Beginning with an overview of public health principles, the book examines the application of nutritional policy to dietary guidance, health promot

Nutritionism

Nutritionism
Author: Gyorgy Scrinis
Publisher: Columbia University Press
Total Pages: 363
Release: 2013-06-18
Genre: Cooking
ISBN: 0231527144

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Popularized by Michael Pollan in his best-selling In Defense of Food, Gyorgy Scrinis's concept of nutritionism refers to the reductive understanding of nutrients as the key indicators of healthy food—an approach that has dominated nutrition science, dietary advice, and food marketing. Scrinis argues this ideology has narrowed and in some cases distorted our appreciation of food quality, such that even highly processed foods may be perceived as healthful depending on their content of "good" or "bad" nutrients. Investigating the butter versus margarine debate, the battle between low-fat, low-carb, and other weight-loss diets, and the food industry's strategic promotion of nutritionally enhanced foods, Scrinis reveals the scientific, social, and economic factors driving our modern fascination with nutrition. Scrinis develops an original framework and terminology for analyzing the characteristics and consequences of nutritionism since the late nineteenth century. He begins with the era of quantification, in which the idea of protective nutrients, caloric reductionism, and vitamins' curative effects took shape. He follows with the era of good and bad nutritionism, which set nutricentric dietary guidelines and defined the parameters of unhealthy nutrients; and concludes with our current era of functional nutritionism, in which the focus has shifted to targeted nutrients, superfoods, and optimal diets. Scrinis's research underscores the critical role of nutrition science and dietary advice in shaping our relationship to food and our bodies and in heightening our nutritional anxieties. He ultimately shows how nutritionism has aligned the demands and perceived needs of consumers with the commercial interests of food manufacturers and corporations. Scrinis also offers an alternative paradigm for assessing the healthfulness of foods—the food quality paradigm—that privileges food production and processing quality, cultural-traditional knowledge, and sensual-practical experience, and promotes less reductive forms of nutrition research and dietary advice.

Marketing Nutrition

Marketing Nutrition
Author: Brian Wansink
Publisher: University of Illinois Press
Total Pages: 226
Release: 2010-10-01
Genre: Health & Fitness
ISBN: 0252092791

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Although encouraging people to eat more nutritiously can promote better health, most efforts by companies, health professionals, and even parents are disappointingly ineffective. Brian Wansink’s Marketing Nutrition focuses on why people eat the foods they do, and what can be done to improve their nutrition. Wansink argues that the true challenge in marketing nutrition lies in leveraging new tools of consumer psychology (which he specifically demonstrates) and by applying lessons from other products’ failures and successes. The key problem with marketing nutrition remains, after all, marketing.

Nutrition Controversies and Advances in Autoimmune Disease

Nutrition Controversies and Advances in Autoimmune Disease
Author: Patnaik, Srikanta
Publisher: IGI Global
Total Pages: 851
Release: 2024-08-09
Genre: Medical
ISBN:

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Understanding the complex interplay between food safety, nutrition, bioscience, and data algorithms is crucial for effectively managing autoimmune diseases. However, the current literature often needs a comprehensive resource that integrates these disciplines, leaving researchers, clinicians, and industry professionals needing a clearer understanding of how to apply these concepts in practice. This gap in knowledge hinders the development of personalized nutrition plans and precision health interventions, ultimately limiting the effectiveness of autoimmune disease management strategies. Nutrition Controversies and Advances in Autoimmune Disease brings to the table more than a mere theoretical guide. It offers practical applications and case studies that bring to life the latest research and developments in the fields of food safety, nutrition, bioscience, and data algorithms. By integrating these disciplines, the book provides readers with the knowledge and tools to develop personalized nutrition plans and implement precision health interventions for autoimmune diseases, making it a valuable resource for anyone in the field.

Food Politics

Food Politics
Author: Marion Nestle
Publisher: Univ of California Press
Total Pages: 536
Release: 2013-05-14
Genre: Business & Economics
ISBN: 0520275969

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We all witness, in advertising and on supermarket shelves, the fierce competition for our food dollars. In this title, the author reveals how the competition really works and how it affects our health. It illustrates food politics in action: watered-down government dietary advice, diet supplements promoted as if they were First Amendment rights.

Foods, Nutrients and Food Ingredients with Authorised EU Health Claims

Foods, Nutrients and Food Ingredients with Authorised EU Health Claims
Author: Michele Jeanne Sadler
Publisher: Elsevier
Total Pages: 447
Release: 2014-04-21
Genre: Technology & Engineering
ISBN: 0857098489

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Foods, Nutrients and Food Ingredients with Authorised EU Health Claims provides an overview of how health claims are regulated in the European Union, as well as detailed scientific and regulatory information about permitted health claims for particular types of foods and ingredients. Part one provides a background to the regulation of health claims in Europe. Part two focuses on authorised disease risk reduction claims, claims relating to children’s development, and health and proprietary claims. Part three sets out ingredients with permitted “general function claims, including choline, creatine, sweeteners, dietary lactase supplements, and polyphenols in olive oil. Part four outlines foods and nutrients with permitted health claims, with chapters on vitamins and minerals, proteins, meat, fish, water, and the replacement of saturated fats. Foods, Nutrients and Food Ingredients with Authorised EU Health Claims is the go-to resource for R&D managers and technical managers in the food, and beverage and dietary supplements industry, product development managers, health professionals and academic researchers in the field. Provides a comprehensive overview of foods and food substances that have achieved approved health claims in Europe under Regulation EC 1924/2006 Covers properties and applications of each ingredient, as well as evidence for the health claim and how it benefits consumers Outlines the importance of each claim in product development and marketing and regulatory issues such as conditions of use