The livestock sector accounts for about 17 percent of agricultural value added and 4.3 percent of Ugandan GDP. Among the livestock subsectors, cattle is the most important one, as Uganda has 14.2 million cattle, of which 11.9 million are raised for meat. However, despite the variety of investments for the production and exports of the livestock products put in place by the Ministry of Agriculture, Animal Industry & Fisheries (MAAIF), Ugandan beef exports have decreased over the last years. Consequently, beef export competitiveness and diversification were identified as two of the top agricultural policy reform priorities for the Uganda following consultations with the Uganda Beef Platform Secretariat, which includes members of the Uganda Agribusiness Alliance (UAA), the EU-funded "Developing a market-oriented and environmentally sustainable beef meat industry in Uganda" Project (MOBIP) and of the Beef Policy and Advocacy Taskforce. This technical report looks at the export competitiveness of beef meat, and skins and hides, by analysing export specialization patterns, market diversification and regulatory requirements, among others. It also outlines characteristics of beef-exporting firms in Uganda and the role informal trade plays for this commodity. As a policy tool, it provides a set of conclusions and policy interventions to “beef up” Ugandan exports of fresh beef, frozen beef, and skins and hides, so that these exports become more competitive and attractive for global, inclusive markets.