Media Relations and the Modern First Lady

Media Relations and the Modern First Lady
Author: Lisa M. Burns
Publisher: Rowman & Littlefield
Total Pages: 341
Release: 2020-02-06
Genre: Language Arts & Disciplines
ISBN: 1793611254

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Media Relations and the Modern First Lady: From Jacqueline Kennedy to Melania Trump examines the communication strategies first ladies and their teams have used to manage press and public interest in their private lives, to promote causes close to their hearts, and to shape their public image. Starting with Jacqueline Kennedy, who was the first to have a staffer with the title “press secretary,” each chapter explores the relationship between a first lady and the media, the role played by her press secretary and communication staff in cultivating this relationship, and the first lady’s media coverage. Contributors exploring the following questions: How effective were the media relations and communication strategies of this first lady and her team? What worked and what did not? Was the first lady a communication asset to her husband's administration? And what can we learn from their media relations strategies? Along with contributing to the scholarship on presidential spouses, the contributions to this volume also highlight the important role media relations plays in strategic political communication. Scholars of communication, media studies, gender and women’s studies, political science, and public relations will find this book particularly useful.

First Ladies and the Press

First Ladies and the Press
Author: Maurine H. Beasley
Publisher: Northwestern University Press
Total Pages: 360
Release: 2005-12
Genre: Biography & Autobiography
ISBN: 0810123126

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Looking at the personal interaction between each first lady from Martha Washington to Laura Bush and the mass media of her day, Maurine H. Beasley traces the growth of the institution of the first lady as a part of the American political system.

Melania and Michelle

Melania and Michelle
Author: Tammy R. Vigil
Publisher: Indiana University Press
Total Pages: 171
Release: 2019-09-01
Genre: Political Science
ISBN: 1684351006

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At home or at the podium, the First Lady is uniquely poised to serve as advisor, confidant, and campaigner, with the power to shape American political and social conversation. At first blush, First Ladies Michelle Obama and Melania Trump appear categorically different from each other; however, as women rising from humble origins to pursue their ambitions and support their husbands, the two have more in common than one might think. In Melania & Michelle: First Ladies in a New Era, author Tammy R. Vigil provides a compelling account of our modern first ladies, exploring how each woman has crafted her public image and used her platform to influence the country, while also serving as a paragon of fashion and American womanhood. Both women face constant scrutiny and comparison—from their degrees of political activism to their cookie recipes—and have garnered support as well as criticism. From their full lives pre-nomination to their attitudes while occupying the White House, Vigil builds careful and thoughtful portraits of Melania Trump and Michelle Obama that provide a new appreciation for how these women, and the first ladies that came before them, have shaped our country.

The Presidents' Wives

The Presidents' Wives
Author: Robert P. Watson
Publisher: Lynne Rienner Publishers
Total Pages: 274
Release: 2000
Genre: Biography & Autobiography
ISBN: 9781555879488

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Traces the development of the First Lady's role from obscurity into an influential force in politics, complete with office, staff and budgetary resources to rival those of key presidential advisors. The author also explores the paradoxes surrounding activism in the office.

Eleanor Roosevelt

Eleanor Roosevelt
Author: Maurine Hoffman Beasley
Publisher:
Total Pages: 328
Release: 2010
Genre: Biography & Autobiography
ISBN:

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This title focuses on Eleanor Roosevelt's time in the White House. The author, a scholar with extensive knowledge of Eleanor's life and times, provides a detailed examination of the innovative first lady that will enlighten those who think they already know her.

First Women

First Women
Author: Kate Andersen Brower
Publisher: HarperCollins
Total Pages: 284
Release: 2017-01-17
Genre: History
ISBN: 0062679341

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“[A] gossipy, but surprisingly deep, look at the women who help and sometimes overshadow their powerful husbands.” — USA Today From the #1 New York Times bestselling author of the groundbreaking backstairs look at the White House, The Residence, comes an intimate, news-making look at the true modern power brokers at 1600 Pennsylvania Avenue: the First Ladies, from Jackie Kennedy to Michelle Obama. One of the most underestimated—and challenging—positions in the world, the First Lady of the United States must be many things: an inspiring leader with a forward-thinking agenda of her own; a savvy politician, skilled at navigating the treacherous rapids of Washington; a wife and mother operating under constant scrutiny; and an able CEO responsible for the smooth operation of countless services and special events at the White House. Now, as she did in her smash #1 bestseller The Residence, former White House correspondent Kate Andersen Brower draws on a wide array of untapped, candid sources—from residence staff and social secretaries to friends and political advisers—to tell the stories of the ten remarkable women who have defined that role since 1960. Brower offers new insights into this privileged group of remarkable women, including Jacqueline Kennedy, Lady Bird Johnson, Patricia Nixon, Betty Ford, Rosalynn Carter, Nancy Reagan, Barbara Bush, Hillary Clinton, Laura Bush, and Michelle Obama. The stories she shares range from the heartwarming to the shocking and tragic, exploring everything from the first ladies’ political crusades to their rivalries with Washington figures; from their friendships with other first ladies to their public and private relationships with their husbands. She also offers insight as to what Melania Trump might hope to accomplish as First Lady. Candid and illuminating, this first group biography of the modern first ladies provides a revealing look at life upstairs and downstairs at the world’s most powerful address.

Jacqueline Kennedy

Jacqueline Kennedy
Author: Barbara A. Perry
Publisher: University Press of Kansas
Total Pages: 288
Release: 2018-03-31
Genre: Biography & Autobiography
ISBN: 0700626506

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In a mere one thousand days, Jacqueline Bouvier Kennedy created an entrancing public persona that has remained intact for more than a half-century. Even now, long after her death in 1994, she remains a figure of enduring—and endearing—interest. Yet, while innumerable books have focused on the legends and gossip surrounding this charismatic figure, Barbara Perry’s is the first to focus largely on Kennedys’ White House years, portraying a First Lady far more complex and enigmatic than previously perceived. Noting how Jackie’s celebrity and devotion to privacy have for years precluded a more serious treatment, Perry’s engaging and well-crafted story illuminates Kennedy’s immeasurable impact on the institution of the First Lady. Perry vividly illustrates the complexities of Jacqueline Bouvier’s marriage to John F. Kennedy, and shows how she transformed herself from a reluctant political wife to an effective, confident presidential partner. Perry is especially illuminating in tracing the First Lady’s mastery of political symbolism and imagery, along with her use of television and state entertainment to disseminate her work to a global audience. By offering the White House as a stage for the arts, Jackie also bolstered the president’s Cold War efforts to portray the United States as the epitome of a free society. From redecorating the White House, to championing Lafayette Square’s preservation, to lending her name to fund-raising for the National Cultural Center, she had a profound impact on the nation’s psyche and cultural life. Meanwhile, her fashionable clothes and glamorous hairdos stood in stark contrast to the dowdiness of her predecessors and the drab appearances of Communist leaders’ spouses. Never before or since have a First Lady (and her husband) sparkled with so much hope and vigor on the stage of American public life. Perry’s deft narrative captures all of that and more, even as it also insightfully depicts Jackie’s struggles to preserve her own identity amid the pressures of an institution she changed forever. Grounded on the author’s painstaking research into previously overlooked or unavailable archives, at the Kennedy Library and elsewhere, as well as interviews with Jacqueline Kennedy’s close associates, Perry’s work expands and enriches our understanding of a remarkable American woman.

American Woman

American Woman
Author: Katie Rogers
Publisher: Crown
Total Pages: 313
Release: 2024-02-27
Genre: Biography & Autobiography
ISBN: 0593240561

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The first definitive exploration of the changing role of the twenty-first-century First Lady, painting a comprehensive portrait of Jill Biden—from a White House correspondent for The New York Times “A fascinating and deeply researched exploration into the most public facing and least understood role in Washington.”—Kate Andersen Brower, #1 New York Times bestselling author of The Residence and First Women Since the Clinton era, shifts in media, politics, and pop culture have all redefined expectations of First Ladies, even as the boundaries set upon them have often remained anachronistic. With sharp insights and dozens of firsthand interviews with major players in the Biden, Obama, Trump, Bush, and Clinton orbits, including Jill Biden and Hillary Clinton, New York Times White House correspondent Katie Rogers traces the evolution of the role of the twenty-first-century First Lady from a ceremonial figurehead to a powerful political operator, which culminates in the tenure of First Lady Jill Biden. Dr. Jill Biden began her journey toward public life in 1975 as a twenty-three-year-old who caught the eye of a widowed Senator Joe Biden. Recovering from the heartbreak of her failed first marriage, she found a man who was still grieving. She knitted his life together after unspeakable tragedy and stood by his side through three presidential campaigns. In some ways, her legacy as First Lady was set before she ever entered the White House: She is the first presidential spouse in history to work in a paid role outside the White House, a decision that blazes the path for future first spouses. But as a prime guardian of one of the most insular operations in modern politics, she is also a central part of her husband’s presidential legacy. Through deep reporting and newly discovered correspondence, American Woman is the first book to paint a full picture of Jill Biden while exploring how she helps answer the evolving question of what the role of the modern First Lady should be.

Ellen and Edith

Ellen and Edith
Author: Kristie Miller
Publisher: University Press of Kansas
Total Pages: 360
Release: 2015-04-24
Genre: Biography & Autobiography
ISBN: 0700621059

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The wives of Woodrow Wilson were strikingly different from each other. Ellen Axson Wilson, quiet and intellectual, died after just a year and a half in the White House and is thought to have had little impact on history. Edith Bolling Wilson was flamboyant and confident but left a legacy of controversy. Yet, as Kristie Miller shows, each played a significant role in the White House. Miller presents a rich and complex portrait of Wilson's wives, one that compels us to reconsider our understanding of both women. Ellen comes into clear focus as an artist and intellectual who dedicated her talents to an ambitious man whose success enabled her to have a significant influence on the institution of the first lady. Miller's assessment of Edith Wilson goes beyond previous flattering accounts and critical assessments. She examines a woman who overstepped her role by hiding her husband's serious illness to allow him to remain in office. But, Miller concludes, Edith was acting as she knew her husband would have wished. Miller explains clearly how these women influenced Woodrow Wilson's life and career. But she keeps her focus on the women themselves, placing their concerns and emotions in the foreground. She presents a balanced appraisal of each woman's strengths and weaknesses. She argues for Ellen's influence not only on her husband but on subsequent first ladies. She strives for an understanding of the controversial Edith, who saw herself as Wilson's principal advisor and, some would argue, acted as shadow president after his stroke. Miller also helps us better appreciate the role of Mary Allen Hulbert Peck, whose role as Wilson's "playmate" complemented that of Ellen-but was intolerable to Edith. Especially because Woodrow Wilson continues to be one of the most-studied American presidents, the task of recognizing and understanding the influence of his wives is an important one. Drawing extensively on the Woodrow Wilson papers and newly available material, Miller's book answers that call with a sensitive and compelling narrative of how private and public emotions interacted at a pivotal moment in the history of first ladies.