Television and Social Change in Rural India

Television and Social Change in Rural India
Author: Kirk Johnson
Publisher: SAGE Publications Pvt. Limited
Total Pages: 264
Release: 2000-03-14
Genre: Language Arts & Disciplines
ISBN:

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This text examines the role played by television in the social environment of village life in India. The author delves into the lives of villagers and looks at the impact of television on their aspirations, values, ideas, relationships and traditions.

Media and Rural Development

Media and Rural Development
Author: C. M. Jain
Publisher:
Total Pages: 182
Release: 1995
Genre: Communication in rural development
ISBN:

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Contributed research articles of the National Seminar on Media and Rural Development held recently at Jaipur; with special reference to India.

Social Change in Village India

Social Change in Village India
Author: Sachchidananda
Publisher: Concept Publishing Company
Total Pages: 244
Release: 1988
Genre: Music
ISBN: 9788170222064

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Role of Television in Social Change

Role of Television in Social Change
Author: Mary Harriet
Publisher:
Total Pages: 0
Release: 2013
Genre: Performing Arts
ISBN: 9789350182505

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The influence of massmedia as a medium of information to society has become so vital that any activity cannot move towards development without the touch of media. And television is one of them. This book attempts to study the role of television in social change in India, with special reference to rural Meghalaya. Analysing the role of television as a medium of information, it examines its relationship with social development, culture changes, growth of education and economic condition.

Mass Media and Rural Development

Mass Media and Rural Development
Author: Joni C. Joseph
Publisher:
Total Pages: 248
Release: 1997
Genre: Communication in rural development
ISBN:

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Case study of Kerala, India.

A Village Goes Mobile

A Village Goes Mobile
Author: Sirpa Tenhunen
Publisher: Oxford University Press
Total Pages: 217
Release: 2018-04-27
Genre: Social Science
ISBN: 0190630302

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In A Village Goes Mobile, Sirpa Tenhunen examines how the mobile telephone has contributed to social change in rural India. Tenhunen's long-term ethnographic fieldwork in West Bengal began before the village had a phone system in place and continued through the introduction and proliferation of the smartphone. She here analyzes how mobile telephones emerged as multidimensional objects which, in addition to enabling telephone conversations, facilitated status aspirations, internet access, and entertainment practices. She explores how this multifaceted use of mobile phones has affected agency and power dynamics in economic, political, and social relationships, and how these new social constellations relate to culture and development. In eight chapters, Tenhunen asks such questions as: Who benefits from mobile telephony and how? Can people use mobile phones to change their lives, or does phone use merely amplify existing social patterns and power relationships? Can mobile telephony induce development? Going beyond the case of West Bengal, Tenhunen develops a framework to understand how new media mediates social processes within interrelated social spheres and local hierarchies by relating, media-saturated forms of interaction to pre-existing contexts.

The Mass Media and Village Life

The Mass Media and Village Life
Author: Paul Hartmann
Publisher: SAGE Publications Pvt. Limited
Total Pages: 0
Release: 1989-02-07
Genre: Language Arts & Disciplines
ISBN: 9780803995819

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The Mass Media and Village Life assesses the actual and potential contribution of mass communication media to the process of development in the Third World in general and India in particular. Despite the faith placed in the power of the mass media to promote desirable social change in the less developed countries, the impact of mass communication on development in India has been limited. The authors of this volume examine the reasons for this by studying the process of communication in Indian villages. Their conclusions are based on extensive anthropological studies of five villages in three Indian States which, taken together, provide a graphic account of Indian village life. These detailed case studies provide new insights into the role played by communication in the social processes that bear upon development. The study locates communication firmly within the socio-economic context of community life and offers both qualitative and quantitative data in support. The authors conclude that the influence of the media is filtered through structures of inequality that themselves pose a major obstacle to change. Further, that locally-based rather than centralised strategies for communication show the most promise of success.

Rural Elite, Entrepreneurship, and Social Change

Rural Elite, Entrepreneurship, and Social Change
Author: Ram Sagar Singh
Publisher:
Total Pages: 226
Release: 1985
Genre: Social Science
ISBN:

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This Study Of A Sub-Region In Eastern Uttar Pradesh Indicates That The Political Process At Local Levels Has Remained Confined To The Traditionally Dominant Caste-Groups Along With The Enterpreneurial Roles Largely Coinciding With Political Readership. Somewhat Shop-Worn But In Good Condition Otherwise.