Lessons in Typography

Lessons in Typography
Author: Jim Krause
Publisher: New Riders
Total Pages: 658
Release: 2015-06-06
Genre: Art
ISBN: 0133993728

Download Lessons in Typography Book in PDF, Epub and Kindle

Get hands on with type in this lesson-based addition to Jim Krause’s popular new Creative Core series on design fundamentals. In Lessons in Typography, you’ll learn the basics of identifying, choosing, and using typefaces and immediately put that knowledge to work through a collection of exercises designed to deepen and expand your typographic skills. After a crash course in type terminology, you’re encouraged to walk the talk with lessons and exercises on creating type-based logos, crafting personal emblems, choosing and using the right fonts for layouts, designing your own fonts, fine-tuning text like a professional, hand lettering, and more. Krause uses practical advice, humor, and page after page of visual examples to give you a complete education in designing with type that you can read in a matter of hours and continue to learn from over the course of your career. In Lessons in Typography, you’ll learn how to: Identify and discuss fonts like a design professional Choose and combine fonts effectively for use in your projects and layouts Create monograms and logos using existing typefaces and custom-built letterforms Modify fonts to meet your design’s specific needs Space letters properly using tracking, kerning, and leading and create eye-pleasing layouts Lessons in Typography is the third book in the New Riders Creative Core series, which provides instruction on the fundamental concepts and techniques that all designers must master to become skilled professionals. Additional titles in the series include Visual Design and Color for Designers.

Word as Image

Word as Image
Author: Ji Lee
Publisher:
Total Pages:
Release: 2011
Genre: English language
ISBN: 9781101542279

Download Word as Image Book in PDF, Epub and Kindle

"Challenge: Create an image out of a word, using only the letters in the word itself. Rule: Use only the graphic elements of the letters without adding outside parts. Word as Image invites you to see letters beyond their utilitarian dullness. It's about discovering the magic behind the unique shapes and infinite possibilities of letters and words. This book showcases nearly 100 of Ji Lee's head-scratching word images, along with tips to help you create your own and share them at www.wordasimage.com."--Page 4 of cover.

Idea Index

Idea Index
Author: Jim Krause
Publisher: Simon and Schuster
Total Pages: 313
Release: 2000-05-01
Genre: Design
ISBN: 1440318670

Download Idea Index Book in PDF, Epub and Kindle

Sit! Stay! Be Creative! It's tough to be creative on command. And with deadlines looming, you can't wait for inspiration to strike. That's where Idea Index comes in. Don't let the small size fool you. Inside you'll discover thousands of big ideas for graphic effects and type treatmnts — via hundreds of prompts designed to stimulate, quicken and expand your creative thinking. Use Idea Index to brainstorm ideas, to unclog your mind, and to explore different looks and approaches. The Idea Index — instant creative genius when you need it most!

Advanced Logo

Advanced Logo
Author: Michael Friendly
Publisher: Psychology Press
Total Pages: 680
Release: 2014-02-25
Genre: Psychology
ISBN: 1317766784

Download Advanced Logo Book in PDF, Epub and Kindle

Advanced Logo shows how LOGO can be used as a vehicle to promote problem solving skills among secondary students, college students, and instructors. The book demonstrates the wide range of educational domains that can be explored through LOGO including generative grammars, physical laws of motion and mechanics, artificial intelligence, robotics, and calculus.

Logo Design Love

Logo Design Love
Author: David Airey
Publisher: Pearson Education
Total Pages: 241
Release: 2015
Genre: Art
ISBN: 0321985206

Download Logo Design Love Book in PDF, Epub and Kindle

In Logo Design Love, Irish graphic designer David Airey brings the best parts of his wildly popular blog of the same name to the printed page. Just as in the blog, David fills each page of this simple, modern-looking book with gorgeous logos and real world anecdotes that illustrate best practices for designing brand identity systems that last.

The Logo Design Idea Book

The Logo Design Idea Book
Author: Steven Heller
Publisher: Laurence King Publishing
Total Pages: 0
Release: 2019-08-06
Genre: Design
ISBN: 9781786274120

Download The Logo Design Idea Book Book in PDF, Epub and Kindle

The Logo Design Idea Book is an accessible introduction to the key elements of good logo design, including insights into the logos of iconic brands. This guide is an indispensable resource for anyone looking to learn the basic about designing a logo. The book introduces the key elements of good logo design and is perfect for graphic design and branding inspiration. Written by Steven Heller and Gail Anderson, world's leading authorities on design, The Logo Design Idea Book includes 50 logo examples of good ideas in the service of representation, reputation and identification. Arrows, swashes, swooshes, globes, sunbursts and parallel, vertical and horizontal lines, words, letters, shapes and pictures. Logos are the most ubiquitous and essential of all graphic design devices, representing ideas, beliefs and, of course, things. They primarily identify products, businesses and institutions but they are also associated, hopefully in a positive way, with the ethos or philosophy of those entities. Perfect for students, beginners or anyone curious about logo design! Chapters include: Give personality to letters Develop a memorable monogram Make a symbol carry the weight Transform from one identity to another Make a mnemonic Illustrate with wit and humor Include secret signs Get more design inspiration from other Idea Books: The Graphic Design Idea Book The Illustration Idea Book The Typography Idea Book

The Logo Brainstorm Book

The Logo Brainstorm Book
Author: Jim Krause
Publisher: Simon and Schuster
Total Pages: 413
Release: 2012-07-11
Genre: Design
ISBN: 1440324956

Download The Logo Brainstorm Book Book in PDF, Epub and Kindle

Don't Wait for Inspiration to Strike Whether you're facing a new logo project or you've reached a block in your current work, The Logo Brainstorm Book will inspire you to consider fresh creative approaches that will spark appealing, functional and enduring design solutions. Award-winning designer Jim Krause (author of the popular Index series) offers a smart, systemic exploration of different kinds of logos and logo elements, including: Symbols Monograms Typographic Logos Type and Symbol Combinations Emblems Color Palettes Through a combination of original, visual idea-starters and boundary-pushing exercises, The Logo Brainstorm Book will help you develop raw logo concepts into presentation-ready material.

The Elements of Logo Design

The Elements of Logo Design
Author: Alex W. White
Publisher: Simon and Schuster
Total Pages: 224
Release: 2017-09-05
Genre: Design
ISBN: 1621536033

Download The Elements of Logo Design Book in PDF, Epub and Kindle

A Visually Stunning Guide to Learning the Art of Logo Design Designers looking to learn the art of designing logos need look no further than The Elements of Logo Design by world-renowned designer Alex W. White. Unique in its approach to explaining how to design marks, The Elements of Logo Design explores design unity, typography and its expression as frozen sound, how a logo fits into a greater branding strategy, and how to build a logo. With more than four hundred examples culled from advertising, editorial, and web use, readers will gain a comprehensive understanding of universally shared graphic design principles. These principles are then applied to logo design specifically, relating the discipline to all other graphic design. Chapters include such topics as: Logic in design Relationships, hierarchy, and structure Differences and similarities in design Research and planning an identity How to build a logo using type, image, and space Letterforms, type, and fonts Type alteration Semiotics: icons and symbols Image-to-image relationships With a foreword by Jerry Kuyper, who is widely recognized as one of the top twenty-five logo designers of all time, The Elements of Logo Design is a formidable resource for learning the art of branding and making marks.

Design a Logo - 7 Step Process

Design a Logo - 7 Step Process
Author: Nathan Devine
Publisher: designalogo
Total Pages: 30
Release: 2011-12-12
Genre: Art
ISBN: 0987140302

Download Design a Logo - 7 Step Process Book in PDF, Epub and Kindle

Striking the right balance between graphic design and typography can make or break your brand identity, and creating a recognisable symbol for your website and advertising is extremely important. There are plenty of books available that cover logo design basics, but Nathan Devine’s ‘Design a Logo – 7 Step Process’ is something different. This book is ideal for anyone wanting to create a professional logo, from the amateur to the creative professional. You don’t need any experience – just follow the seven-step process and you’ll learn how to create an effective logo.

101 Ideas for Logo

101 Ideas for Logo
Author: Dorothy M. Fitch
Publisher: International Society for Technology in educ
Total Pages: 118
Release: 1993
Genre: Computers
ISBN: 9780927510349

Download 101 Ideas for Logo Book in PDF, Epub and Kindle