Iima The Persuasive Manager
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| Author | : M. M. Monippally |
| Publisher | : Random Business |
| Total Pages | : 280 |
| Release | : 2010-11 |
| Genre | : Business communication |
| ISBN | : 9788184001495 |
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The Persuasive Manager argues compellingly that strategic communication lies at the core of business leadership, and helps organizations run smoothly and effectively. What is persuasion, and how should managers balance their ability to persuade and exercise authority without becoming authoritarian? If credibility and mutual goodwill are to be established, then the need to inspire loyalty and build interpersonal relationships becomes an essential managerial strategy. The book explores the role of persuasion at different levels of the corporate hierarchy--how does a manager convince her subordinates to initiate change? How can peers, or customers and suppliers, be won over and their opinions influenced? Persuading bosses is a particularly tricky business, so how does one use the perfect mix of tact, reasoning, discussion, and ingratiation? With its wealth of real-world illustrations, scenarios, and tips, The Persuasive Manager is the perfect communications roadmap for all managers. The IIM Ahmedabad Business Books bring key issues in management and business to a general audience. With a wealth of information and illustrations from contemporary Indian businesses, these non-academic and user-friendly books from the faculty of IIM Ahmedabad are essential corporate reading.
| Author | : M M Monippally |
| Publisher | : Random House India |
| Total Pages | : 197 |
| Release | : 2016-10-25 |
| Genre | : Literary Collections |
| ISBN | : 818400169X |
Download IIMA - The Persuasive Manager Book in PDF, Epub and Kindle
The Persuasive Manager argues compellingly that strategic communication lies at the core of leadership, and helps organizations run smoothly and effectively. It explains persuasion and how managers should balance their ability to persuade and exercise authority without being authoritarian. With its wealth of real-world illustrations, scenarios and tips, The Persuasive Manager is the perfect communications roadmap for all managers.
| Author | : Mathukutty M. Monippally |
| Publisher | : Penguin Books |
| Total Pages | : 259 |
| Release | : 2019 |
| Genre | : Business communication |
| ISBN | : 9789814867030 |
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| Author | : Atanu Ghosh |
| Publisher | : Random House India |
| Total Pages | : 154 |
| Release | : 2016-10-25 |
| Genre | : Literary Collections |
| ISBN | : 8184001681 |
Download IIMA - Strategies For Growth Book in PDF, Epub and Kindle
Every organization—small or large, managed professionally or by a family—wants to grow. Strategies for Growth explores the different expansion strategies companies adopt, and the management and marketing challenges they face along the way. Amply illustrated with business experiences from the Indian context—such as Bharti Airtel, Amul, GE, Infosys, Compaq and HP—this book tells you all you need to know to make the best decision for your company.
| Author | : Anurag K Agarwal |
| Publisher | : Random House India |
| Total Pages | : 123 |
| Release | : 2016-10-25 |
| Genre | : Literary Collections |
| ISBN | : 8184001673 |
Download IIMA - Business And Intellectual Property Book in PDF, Epub and Kindle
Business and Intellectual Property reflects on the future of IP in the age of new media and shows how—in a rapidly changing business field—managers and decision-makers need to be more perceptive, agile and vigilant than ever before. Drawing on contemporary business affairs and strategies, it explores the nature and scope of IP and the evolution of national laws and global agreements like the TRIPs to protect it. It also explores the measures (the use of patents, copyrights and trademarks) used by some of the biggest brands—Coke, MGM, 20th Century Fox, Microsoft, Harrods, Maruti, Tata—to manage disputes and protect themselves.
| Author | : T V Rao |
| Publisher | : Random House India |
| Total Pages | : 158 |
| Release | : 2016-03-01 |
| Genre | : Business & Economics |
| ISBN | : 8184001665 |
Download IIMA - Managers Who Make A Difference Book in PDF, Epub and Kindle
What qualities do you need to be a successful manager, and how can you develop the qualities you already possess? Managers Who Make a Difference examines how managers’ perceptions about themselves shape their behaviour at work, and studies the ways in which people can translate their ambition, sense of purpose, perseverance, confidence, and resourcefulness into successful management. How can you train yourself to spot competences in others and build on them to create an effective team? How do you achieve the right balance between adherence to existing systems, and creative or experimental problem-solving? And do you have the people skills—the ability to network extensively and build trust-based relationships—required to be a leader? Richly illustrated with anecdotes and experiences of well-known managers, and with a broad array of tips and self-assessment tools to sharpen your management skills, this book is a must read for all practising and aspiring managers. The IIM Ahmedabad Business Books bring key issues in management and business to a general audience. With a wealth of information and illustrations from contemporary Indian businesses, these non-academic and user-friendly books from the faculty of IIM Ahmedabad are essential corporate reading.
| Author | : Satish Y Deodhar |
| Publisher | : Random House India |
| Total Pages | : 230 |
| Release | : 2016-03-01 |
| Genre | : Business & Economics |
| ISBN | : 8184002963 |
Download IIMA-Day To Day Economics Book in PDF, Epub and Kindle
The economy isn’t just for the economists to debate on. All of us are affected by its ups and downs—global recession, rise in interest rates, or hike in food prices. But do we understand the principles at work and how and why they really affect us? Day to Day Economics is an enjoyable, accessible, and extremely user-friendly book that explains the modern day Indian economy to the layperson. In this relevant book, Professor Deodhar explains the role of the government and its involvement in different aspects of the economy; the need for the RBI and its functions; and how taxes, stock markets, and recessions work. Day to Day Economics will help you go beyond the facts and figures in the budget and connect the trends to your daily life. As with all IIMA Business Books, it comes illustrated with numerous Indian examples and case studies making this the ultimate rookie’s guide to the Indian economy.
| Author | : Meenakshi Sharma |
| Publisher | : Random House India |
| Total Pages | : 202 |
| Release | : 2016-03-01 |
| Genre | : Business & Economics |
| ISBN | : 8184006179 |
Download IIMA-Speak with Impact Book in PDF, Epub and Kindle
If you are among those who tremble and break into a sweat at the thought of facing an audience, or hesitate in offering an opinion, you are not alone. When this happens a few times, we begin to feel that spoken communication is not our forte and we begin to avoid it as far as possible, and when we cannot avoid it, we go through it anyhow, reconciled to not making much of an impact. Prof Meenakshi Sharma in Speak With Impact shows you how to get results and to leave a mark. Interactive, accessible, and with a host of useful examples, Speak With Impact equips you to sharpen your ability to leave an impact on others with your every interaction..
| Author | : Satish Y. Deodhar |
| Publisher | : Penguin Random House India Private Limited |
| Total Pages | : 156 |
| Release | : 2024-03-21 |
| Genre | : Business & Economics |
| ISBN | : 9357083774 |
Download IIMA - Economic Sutra Book in PDF, Epub and Kindle
A general perception exists that ancient Indian literature on economic matters is fatalistic and an admixture of sacred and secular thoughts. Economic Sutra provides a comprehensive perspective on the elements of Indian economic thought leading up to and after the Arthashastra. Economic Sutra is a perception-correction initiative to distil the Indian mind in the realm of economic thoughts and behaviour as brought out by the ancient Indian authors. It highlights the broader spread of economic ideas both prior to and sometime after Kautilya, giving insights into the purpose, actions and vision of our forefathers.
| Author | : Arnab K Laha |
| Publisher | : Random House India |
| Total Pages | : 142 |
| Release | : 2015-05-24 |
| Genre | : Business & Economics |
| ISBN | : 8184007051 |
Download How to Make the Right Decision Book in PDF, Epub and Kindle
FROM THE ACCLAIMED IIMA BUSINESS BOOKS SERIES How can you better manage your inventory by looking at the past movement of your stock? How can you ensure that your customer mailings target the right people to make the most impact? How do you go about hiring the appropriate people for a job profile? Business analytics, the method by which data around a business is analysed to better determine the choices we make, is your answer. In this accessible, user-friendly book, Professor Arnab Laha explains the relevance of this growing field in business and looks at its uses in marketing, finance, operations and HR. He also devotes a special section to setting up business analytics for your workplace. With examples and case studies, How to Make the Right Decision is the most useful book you can buy for yourself and your business.
