Guerilla Marketing on the Internet: The Definitive Guide from the Father of Guerilla Marketing

Guerilla Marketing on the Internet: The Definitive Guide from the Father of Guerilla Marketing
Author: Jay Conrad Levinson
Publisher: Entrepreneur Press
Total Pages: 250
Release: 2008-07-02
Genre: Business & Economics
ISBN: 1599181940

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This guide offers you a step-by-step system on how to apply the proven 'Guerrilla' strategies to the ultimate marketing weapon, the Internet. It teaches how to level the playing field by gaining traffic to your website, convert visitors into paying customers, and ultimately take your business to new levels of profitability and efficiency.

Guerrilla Marketing Field Guide

Guerrilla Marketing Field Guide
Author: Jay Levinson
Publisher: Entrepreneur Press
Total Pages: 202
Release: 2013-02-01
Genre: Business & Economics
ISBN: 1613081863

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Build marketing momentum, outsmart your competitors, and win the long-term war for mindshare and sales in 30 maneuvers—all inside, battle-tested, and ready to employ. The Father of Guerrilla Marketing, Jay Conrad Levinson, and Jeannie Levinson, President of Guerrilla Marketing International, deliver a no-nonsense, take-no-prisoners plan to producing immediate marketing results without consuming your cash or wasting your time. From delivering a powerhouse elevator pitch to mastering media, each maneuver is a marketing mission accomplished.

Guerrilla Marketing for the New Millennium

Guerrilla Marketing for the New Millennium
Author: Jay Conrad Levinson
Publisher: Morgan James Pub
Total Pages: 136
Release: 2005
Genre: Business & Economics
ISBN: 9781933596075

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The Internet is the ultimate guerrilla battlefield, according to the bestselling author of "Guerrilla Marketing." His newest book provides the definitive place to get started, where readers will find an easy-to-follow, step-by-step plan for launching a "guerrilla attack."

Guerrilla Marketing for Social Media: 100+ Weapons to Grow Your Online Influence, Attract Customers, and Drive Profits

Guerrilla Marketing for Social Media: 100+ Weapons to Grow Your Online Influence, Attract Customers, and Drive Profits
Author: Jay Conrad Levinson
Publisher: Entrepreneur Press
Total Pages: 266
Release: 2010-08-31
Genre: Business & Economics
ISBN: 1599183838

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Provides more than one hundred practical ideas, action plans, and implementation steps to help businesses identify unconventional social media opportunities to increase online presence, attract customers, and improve profits.

The Guerrilla Marketing Handbook

The Guerrilla Marketing Handbook
Author: Jay Conrad Levinson
Publisher: Houghton Mifflin Harcourt
Total Pages: 404
Release: 1994
Genre: Business & Economics
ISBN: 9780395700136

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Marketing strategy for maximum return, for large & small businesses.

Guerrilla Marketing 101 Lab

Guerrilla Marketing 101 Lab
Author: Jay Conrad Levinson
Publisher: Morgan James Pub
Total Pages: 120
Release: 2005-01-30
Genre: Business & Economics
ISBN: 9781933596181

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Workbook containing various workshop activities and projects.

Guerrilla Marketing In 30 Days Workbook

Guerrilla Marketing In 30 Days Workbook
Author: Jay Conrad Levinson
Publisher: Entrepreneur Press
Total Pages: 234
Release: 2006-11-06
Genre: Business & Economics
ISBN: 159918043X

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30 Days to Success From the father of guerrilla marketing, Jay Conrad Levinson! This powerful workbook walks you through the process of developing a high-impact, low-cost guerrilla marketing plan. Thirty interactive exercises, designed to be used as a stand-alone tool or in conjunction with companion book Guerrilla Marketing in 30 Days, help you develop each aspect of your plan: online marketing, PR, buzz marketing, networking and more! Complete one exercise a day, and after 30 days, your marketing efforts will be ready to take off. Hands-on interactive guide creates a custom marketing plan. Exercises, tasks and fill-in-the-blanks write the plan for you. Step-by-step instructions help you implement guerilla tactics in your own business. Put pencil to paper and in 30 days execute time-tested marketing techniques.

The Best of Guerrilla Marketing--Guerrilla Marketing Remix

The Best of Guerrilla Marketing--Guerrilla Marketing Remix
Author: Jay Conrad Levinson
Publisher: Entrepreneur Press
Total Pages: 476
Release: 2011-09-09
Genre: Business & Economics
ISBN: 1599184222

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Guerrilla Marketing’s Greatest Hits—Updated, Adapted, Remastered… The only book to deliver The Best of Guerrilla Marketing—a combination of the latest secrets, strategies, tactics, and tools from more than 35 top-selling Guerrilla Marketing books—updated for a new generation. ”When they write the history of marketing thought, Jay doesn't get a page... he gets his own chapter.” —Seth Godin, author of Poke the Box “This book is the culmination of Guerrilla Marketing’s huge footprint on the marketing landscape. Keep it on top of your desk-it will become your marketing bible.” —Jill Lublin, international speaker and author, Jilllublin.com ”For business survival in the 21st century, Guerrilla Marketing ranks right up there with food, water, shelter—and, of course, Internet access.“ —David Garfinkel, author of Advertising Headlines That Make You Rich “21 million entrepreneurs around the world, including me and most of my clients & friends, owe a debt of gratitude to Jay Conrad Levinson for his inspiring Guerrilla Marketing advice and mentoring.“ —Roger C. Parker, www.PublishedandProfitable.com “Guerrilla Marketing has always been about helping the ‘little guy’ market effectively and succeed against big-budget competitors. And now, in the new hyper-connected and hyper-competitive digital age, Guerrilla Marketing is again proving to be an essential key ingredient to help achieve business success. “ —Stuart Burkow, advisor on making money in business and advocate for free enterprise, www.kingofprofits.com “Jay Levinson wisely guided my partners and me as we built our company from zero to $60 million in six years – and sold it! His brilliant marketing know-how played a huge role in our dramatic success. “ —Steve Savage, president, Savage International “Guerrilla Marketing is far more than a brand. It has joined Xerox and Kleenex as part of our language.” —Orvel Ray Wilson, CSP, marketing coach, sales trainer and author “Jay's original Guerrilla Marketing validated all the marketing I'd been already doing, and opened my eyes to many new possibilities. Since that time, I've read many books in the series, and was thrilled to bring Guerrilla Marketing to the environmental world with Guerrilla Marketing Goes Green. Jay has proven over and over again that there's more to marketing than throwing a lot of money into ads, and that small businesses, nonprofits, and grassroots organizations can market effectively and inexpensively.” —Shel Horowitz, award-winning author, speaker, consultant, green/ethical marketing expert “Guerrilla Marketing Reigns Supreme as THE Source for Most Affordable and Effective Marketing...Ever!” —David Fagan, owner, The Icon Builder “In the marketing jungle the Guerrilla is king!” —David Perry, Perry-Martel International “Guerrilla Marketing is the Guerrilla Cream that rises to the Guerrilla Top. Those that use it, have used it and will use it get the view from the Top!! This book is one more ticket to your trip to your Guerrilla Top.” —Al Lautenslager, www.marketforprofits.com “Jay Conrad Levinson's Guerrilla Marketing series helped revolutionize marketing for the entrepreneurs who transformed small business into the powerful engine that drives economic growth in America. That his work keeps evolving but always stresses ethics, creativity, and technology with makes his achievement all the more valuable and remarkable.” —Michael Larsen, literary agent, Michael Larsen-Elizabeth Pomada Literary Agents Contributions from 35 Guerrilla hits, including: The Guerrilla Marketing Handbook Guerrilla Publicity Guerrilla Marketing in 30 Days Guerrilla Marketing for Writers Guerrilla Social Media Marketing Guerrilla Marketing on the Internet Guerrilla Networking Guerrilla Negotiating Guerrilla Selling Guerrilla Public Speaking Guerrilla Multilevel Marketing Guerrilla Profits Guerrilla Financing Guerrilla Business Secrets Guerrilla Breakthrough Strategies Guerrilla Retailing Guerrilla Rainmaking Guerrilla Marketing for Consultants Guerrilla Marketing Goes Green Guerrilla Marketing for Nonprofits

Guerrilla Business Secrets

Guerrilla Business Secrets
Author: Jay Conrad Levinson
Publisher: Morgan James Publishing
Total Pages: 301
Release: 2009-02-01
Genre: Business & Economics
ISBN: 1614480605

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From a master salesperson and a revolutionary marketing strategist: A take-no-prisoners guide to making your small business dreams come true. Do you long to break out of the corporate rate race and run your own business? Jay Conrad Levinson, author of the bestselling Guerrilla Marketing series, and Steve Savage, management consultant and salesman extraordinaire, team up to show you how in this truly captivating guide. By learning from Steve’s desolate disasters and tremendous triumphs, you will gain the knowledge you need to start and run a business—covering every facet from picking a hot product to navigating government bureaucracy to expanding overseas. Learn how Steve develops dazzling products, builds successful sales forces, and once took a company from zero to $60 million in six years. Guerrilla Business Secrets tells how hundreds of men and women trained by Steve were able to fulfill their dreams and stretch to the outer limits of their potential. “I have never seen anyone who could organize a business, recruit a sales force, and motivate an entire company better than Steve Savage. He is a genuine business visionary.” —Rod Turner, Senior Executive Vice President, Colgate Palmolive

Guerrilla Marketing, 4th Edition

Guerrilla Marketing, 4th Edition
Author: Jay Conrad Levinson
Publisher: HarperCollins
Total Pages: 385
Release: 2007-05-22
Genre: Business & Economics
ISBN: 0547347669

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NATIONAL BESTSELLER The book that started the guerilla marketing revolution, expanded and completely updated for the twenty-first century. Jay Levinson's Guerrilla Marketing revolutionized marketing strategies for the small-business owner with his take-no-prisoners approach to finding clients. Based on hundreds of solid and effective ideas, Levinson’s philosophy has given birth to a new way of learning about market share and how to gain it. In this completely updated and expanded fourth edition, Levinson offers a new arsenal of weaponry for small-business success including strategies for marketing on the internet (explaining when and precisely how to use it); tips for using new technology, such as podcasting and automated marketing; programs for targeting prospects and cultivating repeat and referral business, and management lessons in the age of telecommuting and freelance employees. Guerrilla Marketing is the entrepreneur’s marketing bible—and the book every small-business owner should have on his or her shelf.