Focus Groups as Qualitative Research

Focus Groups as Qualitative Research
Author: David L. Morgan
Publisher: SAGE
Total Pages: 92
Release: 1997
Genre: Social Science
ISBN: 9780761903437

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This extensively revised edition of Focus Groups as Qualitative Research reflects the many changes that have occurred in the study of focus groups in recent years.

Focus Groups

Focus Groups
Author: Richard A. Krueger
Publisher: SAGE
Total Pages: 238
Release: 2000-04-26
Genre: Medical
ISBN: 9780761920717

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`I read this book in a single sitting. It is written in an enthusiastic, helpful and clear style that held my attention, and made me want to read what came next. I shall read it again in a single sitting - probably more than once. For it offers common-sense advice about planning and running focus groups which I will want to revisit′ - British Journal of Education Technology The Third Edition of the `standard′ for learning how to conduct a focus group contains: a new chapter comparing and contrasting market research, academic, nonprofit and participatory approaches to focus group research; expanded descriptions on how to plan focus group studies and do the analysis, including step-by-step procedures; examples of questions that ask participants to do more than just discuss, and suggestions on how to answer questions about your focus group research.

Focus Groups in Social Research

Focus Groups in Social Research
Author: Michael Bloor
Publisher: SAGE
Total Pages: 126
Release: 2001-03-08
Genre: Social Science
ISBN: 9780761957430

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There is an increasing divergence of focus group practice between social researchers and commercial market researchers. This book addresses the key issues and practical requirements of the social researcher, namely: the kinds of social research issues for which focus groups are most and least suitable; optimum group size and composition; and the designing of focusing exercises, facilitation and appropriate analysis. The authors use examples, drawn from their own focus groups research experience, and provide exercises for further study. They address the three main components of composition, conduct and analysis in focus group research and also acknowledge the increasing impact the Internet has had on social research by cover

Focus Groups

Focus Groups
Author: Jori N. Hall
Publisher: Myers Education Press
Total Pages: 277
Release: 2020-04-17
Genre: Social Science
ISBN: 1975501950

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A 2021 AERA Qualitative Research SIG Outstanding Book Award winner Focus Groups: Culturally Responsive Approaches for Qualitative Inquiry and Program Evaluation takes an in-depth look at how culturally-responsive focus groups are developed and implemented within the context of qualitative inquiry broadly, and program evaluation more specifically. The book showcases various forms of focus groups and how they can be responsive to specific communities across different disciplines. This book provides: an historical perspective on focus groups a theoretical foundation helpful for supporting focus groups with marginalized groups, vulnerable populations (older adults, children), and participants within non-Western settings basic procedures for conducting focus groups guidelines for cultural responsiveness and case examples of alternative approaches to focus groups that target specific communities and those in different contexts. It also considers ethical issues around the use of culturally responsive focus groups, while providing guidance on analyzing and interpreting your data and establishing the credibility of your study. Focus Groups is an information rich resource for qualitative researchers and program evaluators at various levels who want to learn about or enhance their knowledge on designing and conducting culturally responsive focus groups. Perfect for courses such as: Foundations of Culturally Responsive Focus Groups | Culturally Responsive Approaches to Program Evaluation Practicing Qualitative Program Evaluation | Qualitative Research: Culturally Responsive Methods | Focus Groups in Research | Introduction to Qualitative Methods | Methods in Educational Research | Program Evaluation Practice | Designing Qualitative Research

Focus Groups

Focus Groups
Author: David W. Stewart
Publisher: SAGE
Total Pages: 204
Release: 2007
Genre: Business & Economics
ISBN: 9780761925835

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Publisher description

The Handbook for Focus Group Research

The Handbook for Focus Group Research
Author: Thomas L Greenbaum
Publisher: SAGE
Total Pages: 284
Release: 1998
Genre: Social Science
ISBN: 9780761912538

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As one of the most popular tools for gathering information in today's marketplace focus groups require understanding of purpose and good grounding in the technique to be effective. In The Handbook for Focus Group Research, Second Edition Tom Greenbaum provides the latest information on conducting effective focus groups.

Focus Group Discussions

Focus Group Discussions
Author: Monique M. Hennink
Publisher: Oxford University Press
Total Pages: 231
Release: 2013-12-13
Genre: Psychology
ISBN: 0199383960

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The Understanding Research series focuses on the process of writing up social research. The series is broken down into three categories: Understanding Statistics, Understanding Measurement, and Understanding Qualitative Research. The books provide researchers with guides to understanding, writing, and evaluating social research. Each volume demonstrates how research should be represented, including how to write up the methodology as well as the research findings. Each volume also reviews how to appropriately evaluate published research. Focus Group Discussions addresses the challenges associated with conducting and writing focus group research. It provides detailed guidance on the practical and theoretical considerations in conducting focus group discussions including: designing the discussion guide, recruiting participants, training a field team, moderating techniques and ethical considerations. Monique Hennink describes how a methodology section is read and evaluated by others, such as journal reviewers or thesis advisors. She provides readers with guidance on specific aspects of presenting research findings, such structuring narrative accounts, developing an argument, using quotations, reporting focus group interaction, visual presentation formats, and strategies for grounding study results. She describes the challenges in assessing focus groups and details practical strategies for assessing scientific rigor. The book includes case study examples of field research across a range of disciplines and international contexts. Hennink concludes the volume with an overview of current debates relating to the evaluation of qualitative research, suggesting ways to critique the research design, methodology and results of focus group research.

Focus Groups for the Social Science Researcher

Focus Groups for the Social Science Researcher
Author: Jennifer Cyr
Publisher: Cambridge University Press
Total Pages: 145
Release: 2019-03-28
Genre: Political Science
ISBN: 1107189160

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In highlighting the unique features of focus groups, Cyr explains how they can help social science researchers effectively answer certain research questions.

Collecting Qualitative Data

Collecting Qualitative Data
Author: Greg Guest
Publisher: SAGE
Total Pages: 377
Release: 2013
Genre: Medical
ISBN: 1412986842

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Provides a very practical and step-by-step guide to collecting and managing qualitative data,

Doing Focus Groups

Doing Focus Groups
Author: Rosaline S. Barbour
Publisher: SAGE
Total Pages: 225
Release: 2018-09-03
Genre: Reference
ISBN: 1526426021

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A concise, practical introduction to planning and organizing successful focus groups, exploring the advantages and limitations of this method.