Explore Wine Tourism

Explore Wine Tourism
Author: Donald Getz
Publisher: Cognizant Communication Corporation
Total Pages: 0
Release: 2000
Genre: Food tourism
ISBN: 9781882345335

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Global Wine Tourism

Global Wine Tourism
Author: Jack Carlsen
Publisher: CABI
Total Pages: 300
Release: 2007
Genre: Cooking
ISBN: 1845931718

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Wine regions are attracting increasing numbers of tourists through tours, wine festivals and events, and winery, restaurant and cellar door experiences. Using a host of case studies from Europe, North America, South Africa, Australia and New Zealand this book reviews the latest wine tourism research and management and marketing strategies. The book highlights the lessons learnt for wine, tourism and related industries and concludes by examining the future of the wine tourism industry.

Wine and Tourism

Wine and Tourism
Author: Marta Peris-Ortiz
Publisher: Springer
Total Pages: 280
Release: 2015-12-01
Genre: Business & Economics
ISBN: 3319188577

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The aim of this book is to show how wine tourism can be used as a model for sustainable economic development, driving economic growth and social development in some locations. It will explore the interaction between tourism and viticulture in wine tourism destinations, while also explaining some of the repercussions of these activities. This book covers various topics including regional development, environmental management, sustainable viticulture, quality management in wineries and wine tourism routes among others. Wine tourism, which combines two important yet distinct economic activities (i.e., tourism and viticulture), has recently emerged as a new tourism product driven by tourists’ search for new experiences and wineries’ need to diversify their businesses and seek new revenue streams to boost sales. This new form of tourism, which typically takes place in rural areas and which combines wine production with tourist activities, is becoming important for such regions by providing a complementary income source. It provides a model for sustainable economic development for these regions, which for various reasons may otherwise struggle to develop. Featuring cases and business implications from various locations, this book provides an important source of knowledge—both theoretical and practical—suitable to academics, scholars, researchers, and practitioners in the tourism sector and the wine industry.

Management and Marketing of Wine Tourism Business

Management and Marketing of Wine Tourism Business
Author: Marianna Sigala
Publisher: Springer
Total Pages: 399
Release: 2018-09-02
Genre: Business & Economics
ISBN: 3319754629

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This book links research in wine marketing/management and wine tourism, offering international and multidisciplinary perspectives. Addressing the evolving nature of the wine tourism industry and market, the book brings in new research streams and technology advances such as; social media, customer empowerment and engagement, co-creation, social / responsible marketing and wine consumption. Each section includes an introductory chapter written by the editors discussing the aims and the chapters of the section. Section chapters provide theoretical and research based insights with practical implications, while every section is also complemented with case studies that further enrich the practice and industry implications of theory. Researchers will find in this book a holistic analysis of research and cases relating to the management and marketing of wine tourism businesses and visitors.

Exploring Wine

Exploring Wine
Author: Steven Kolpan
Publisher:
Total Pages: 206
Release: 2010-09-27
Genre:
ISBN: 9780470880005

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In Search of Bacchus

In Search of Bacchus
Author: George M. Taber
Publisher: Simon and Schuster
Total Pages: 330
Release: 2009-10-13
Genre: Cooking
ISBN: 1416562494

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From the award-winning and critically acclaimed author of Judgment of Paris and To Cork or Not To Cork comes a delightful, entertaining, and informative exploration of the thriving world of wine tourism. George M. Taber set out on the wine lover's ultimate dream: a journey to the twelve most beautiful and fascinating wine-producing regions around the globe. In Search of Bacchus chronicles that experience: the gorgeous landscapes, conversations with winemakers, unforgettable meals, must-do activities, and of course, the taste of the wines. Here he offers suggestions for travelers, commentary on trends in the wine world, charming anecdotes, and recommendations of vintages available in the United States, so that oenophiles at home can live vicariously through his travels. From the Napa Valley, where the art of wine tourism was perfected, to the deserts of Argentina, to a thousand-year-old monastery in Tuscany, to the famed châteaux of Bordeaux, Taber discusses the history, architecture, and culture of each destination in fascinating detail. He provides insight into the latest in the technology, politics, and business of wine, and uncovers a host of interesting characters who are major figures in their local wine worlds, including a Chilean arms merchant, a German-born Polish refugee living in South Africa, the dynamic woman who started the Wine Tourism Movement in Italy, and many more. Taber blends his own wine in Portugal, bungy jumps in New Zealand, and goes on a safari in South Africa, all in the attempt to quench his thirst for fine wine and adventure. An accessible blend of wine lore and travel memoir, In Search of Bacchus is another engaging, immersive read from George M. Taber, sure to satisfy wine lovers everywhere.

Best Practices in Global Wine Tourism

Best Practices in Global Wine Tourism
Author: Liz Thach
Publisher:
Total Pages: 336
Release: 2015-02-09
Genre: Wine tourism
ISBN: 9780971587069

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Best Practices in Global Wine Tourism is a collection of fifteen case studies from around the world describing methods used by highly successful wine regions and wineries. Learn how innovative wine professionals turned challenges into successes in establishing new wine regions, attracting customers, creating collaborative relationships with stakeholders, preserving the environment, and establishing measurements for wine tourism. Enjoy stories about wine tourism around the world, including France, Italy, Argentina, China, the USA, New Zealand, Australia, and other wine regions. Edited by Liz Thach and Stephen Charters, two veteran wine tourism researchers and professors of wine business, this book is very useful for wine students, enthusiasts, practitioners and researchers.

Wine Tourism Destination Management and Marketing

Wine Tourism Destination Management and Marketing
Author: Marianna Sigala
Publisher: Springer
Total Pages: 644
Release: 2019-06-25
Genre: Business & Economics
ISBN: 3030004376

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The book provides a holistic approach to wine destination management and marketing by bringing together wine tourism research with research in wine and destination management. Chapters are contributed by numerous international authors offering an international and multidisciplinary perspective. The book combines fresh research approaches with international industry examples and case studies in the following key topics: understanding demand of wine destinations; New approaches and practices of wine destination marketing; innovation and design of wine destination experiences and wine routes; planning and development of wine destinations. The book analyses wine destination management and marketing issues from the perspectives of the various stakeholders of wine destinations (e.g. tourists, cellar doors, wine tourism firms, destination managers, wine associations and networks). The book is equally valuable to researchers and industry professionals alike.

Food and Wine Tourism, 2nd Edition

Food and Wine Tourism, 2nd Edition
Author: Erica Croce
Publisher: CABI
Total Pages: 265
Release: 2017-04-13
Genre: Business & Economics
ISBN: 1786391279

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This established textbook explores how regions, and food industry, travel and hospitality companies present themselves to tourists experiencing the culture, history and ambience of a location through the food and wine it produces. It provides practical suggestions and guidelines for establishing a food-related tourism destination and business, discussing the environment, understanding the food tourist, supply issues, tours and tasting sessions, themed itineraries, planning and developing the tourist product, marketing and best practice strategies. It also includes numerous case studies from around the world and plentiful pedagogical features to aid student learning. If food and wine tourism is well planned, managed and controlled, it can become a real economic resource. Suitable for students in tourism and leisure subjects, the practical application provided in this book also makes it an ideal resource for those operating in the food and wine sector.

Agritourism, Wine Tourism, and Craft Beer Tourism

Agritourism, Wine Tourism, and Craft Beer Tourism
Author: Maria Giulia Pezzi
Publisher: Routledge
Total Pages: 287
Release: 2020-07-23
Genre: Business & Economics
ISBN: 0429874634

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This book delves into the development opportunities for peripheral areas explored through the emerging practices of agritourism, wine tourism, and craft beer tourism. It celebrates the entrepreneurial spirit of people living in peri-urban regions. Peripheral areas tend to be far from urban hubs, providing essential services but also typically suffering from marginalisation and remoteness, despite the access to environmental, cultural, and social resources. In this sense, this book investigates the linkages between local agency and tourism in peripheral areas, the role of existing policies, and the evolving bottom-up practices in fostering local development. The basic aim is to disestablish the dichotomies that often emerge when dealing with issues of rural–urban and/or centre–periphery relationships; innovation vs tradition; authenticity vs mise en scène; agency vs inertia; and social, cultural, economic mobility vs immobility; etc. With focused attention on the possible compliance or conflicting strategies of local actors with the existing policies, the book considers how local actors and communities respond to the implications of peripherality in areas often impacted by marginalising processes. Drawing upon case studies from North America and Europe, this book presents this connection as a global phenomenon which will be of interest to community and economic development planners and entrepreneurs.