Dynamics Of Tourism (Set Of 4 Vols.)
Author | : Pushpinder S. Gill |
Publisher | : |
Total Pages | : 1256 |
Release | : 1999-01-01 |
Genre | : |
ISBN | : 9788174883285 |
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Tourism Today Has Acquired Wide Social And Economic Dimensions. Due To Fast And Instant Communication, The World Has Turned Into A Global Village. Tourism Today Has Been Acknowledged As An Industry And Both Government And The Private Sector Have Planned Tourism As An Essential Component Of Their Economics. For Further Development Tourism Needs Planning, Investment And Scientific Study Of The Subject And Hence More And More Educational Institutions Are Offering Tourism As A Subject, In Their Educational Curriculum. Since Time Immemorial India Has Been A Great Source Of Attraction To The World, But Tourism Industry Has Not Developed So Far To Its Full Potential.To Achieve Full Potential Indian Tourism Needs Shrewd Planning, Study Of Marketing Processes. It Also Badly Needs Active And Sincere Involvement Of Private Sector.Due To Paucity Of Tourist Literature And Research In India Today, Western Concepts Have Been Applied Here, Especially From The United States Of America.The Book Will Impart An Interesting Study Of Tourism And Will Be Immensely Useful For All Tourist Departments In India And Abroad.