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| Author | : Susan Strasser |
| Publisher | : Pantheon |
| Total Pages | : 360 |
| Release | : 1989 |
| Genre | : Business & Economics |
| ISBN | : |
A history of modern marketing, the dynamic processes of advertising, production, and sales that transformed turn-of-the century America.
| Author | : Micheline Maynard |
| Publisher | : Simon and Schuster |
| Total Pages | : 256 |
| Release | : 2022-02-22 |
| Genre | : Business & Economics |
| ISBN | : 1982164638 |
From an accomplished journalist, this illuminating chronicle of the trials, tribulations, and triumph of Zingerman’s—a beloved, $70 million-dollar Michigan-based gourmet food store with global reach—is “thoughtful reading for foodies and entrepreneurs” (Kirkus Reviews). Certain businesses are legendary, exerting immense influence in their field. Zingerman’s in Ann Arbor, Michigan, is one of those places. Over the years the flagship deli has expanded into a community of more than a dozen businesses, including a wildly successful mail order operation, restaurants, bakery, coffee roastery, creamery, candy maker, and events space—transforming Ann Arbor into a destination for food lovers. Founded in 1982 by Paul Saginaw and Ari Weinzweig, Zingerman’s philosophy of good food, excellent service, and sound finances has turned it into a company whose reach spans all corners of the gourmet food world.? Famous for its generous deli sandwiches, fresh bread, and flavorful coffee—all locally produced—Zingerman’s is also widely celebrated for its superb customer service and employee equity. The culture is one of respect and innovation, while maintaining very high standards. Every employee has access to the financial records, everyone has a voice, and everyone is heard. It has legions of enthusiastic customers, fans across the food world, and business principles and a work ethic that have been admired, analyzed, and copied. All that is revealed here, in Micheline Maynard’s Satisfaction Guaranteed. Discover how by 2019, Zingerman’s employed hundreds of employees and achieved close to $70 million in annual sales. When the pandemic struck, Zingerman’s growth momentarily screeched to a halt—but it survived by reinventing itself, while still serving its beloved food and selling its wide array of groceries. Now, as Zingerman’s looks forward to a half century in business, it is on track for stronger results than ever. A recipe for success in business and in life, Satisfaction Guaranteed provides a roadmap for manifesting joy and purpose in everything you do.
| Author | : Karelia Stetz-Waters |
| Publisher | : Forever |
| Total Pages | : 255 |
| Release | : 2021-06-01 |
| Genre | : Fiction |
| ISBN | : 1538735504 |
For fans of Casey McQuiston and Abby Jimenez comes a bold, hilarious, and out-of-the-box novel about mixing business with battery-operated pleasure . . . When it comes to her career, Cade Elgin has it all figured out. Only “professional talk” has become her default mode, relationships are nonexistent, and don’t even mention the word “orgasm.” All work and no play makes Cade a dull human. But when she inherits a sex toy store, Cade is caught between business and a store filled with every imaginable kind of pleasure—including her infuriatingly irresponsible and deliciously sexy new co-owner. Selena Mathis learned the hard way that she can have too much of a good thing. Which is precisely why she’s taken an oath of celibacy and is focusing on how to make Satisfaction Guaranteed a success. She won’t mess this up. Not this time. But once again, Selena’s emotions are getting in the way and tempting her with a serious attraction to buttoned-up Cade. But the shop isn’t exactly vibe-ing, and Cade and Selena are on the verge of losing both their income and the possibility of love. Can they find a way to work together . . . before Satisfaction Guaranteed runs out of batteries?
| Author | : Robert C. Kausen |
| Publisher | : Life Education Incorporated |
| Total Pages | : 144 |
| Release | : 1988 |
| Genre | : Business & Economics |
| ISBN | : 9780945787556 |
| Author | : Lucy Monroe |
| Publisher | : Kensington Publishing Corp. |
| Total Pages | : 481 |
| Release | : 2009-05-01 |
| Genre | : Fiction |
| ISBN | : 0758245246 |
Anytime, anyplace, Ethan Crane's your man. An agent's agent, he's tough, smart, and fearless. Exactly the guy you want when the stuff hits the fan--and the kind Beth Whitney avoids like the plague. It took a fiancé in the business to teach her, but she's learned her lesson: Don't. Date. Agents. It's this rule that's kept her employed at the agency, doing her part for world security from behind a desk. So when a case throws the two together, Beth's determined to keep it strictly professional. So far, so good--except for the steamy kisses, the red-hot phone sex, and. . .What was that rule again? To Ethan, Beth couldn't be less his type if her father ran the agency, which, oh yeah, he does. Still he can't help but find her work in the field a total turn on. Off the field it's even better. But hot pursuit of a notorious information broker is what they should focus on--not each other. That can wait until they've accomplished a job well done. Or can it?
| Author | : Byrd Baggett |
| Publisher | : Thomas Nelson |
| Total Pages | : 136 |
| Release | : 1994 |
| Genre | : Business & Economics |
| ISBN | : |
"Excellence in customer service results in long-term success," says Byrd Baggett. That's the reason everybody in business should focus on pleasing customers. Baggett reminds the reader of the habits that almost always result in happy, satisfied customers.
| Author | : Rachel Swift |
| Publisher | : Hachette UK |
| Total Pages | : 320 |
| Release | : 2001-01-01 |
| Genre | : Family & Relationships |
| ISBN | : 0759521514 |
FINALLY -- A BOOK THAT REVEALS WHAT WOMEN TRULY WANT DURING SEX! Based on confessions and stories from hundreds of women, this book tells you everything: from how to become the perfect lover to what moves to avoid when wooing and seducing the woman of your dreams to what kinds of men women like most. Bestselling sex author Rachel Swift gives you reality-tested advice that's fun, frank, and lets you know... -- Whether size really matters -- The #1 position for women -- Why you should let her climax first -- Why humor is the ultimate aphrodisiac -- Why women insist on keeping the lights off -- Why self-pleasure gives her more frequent fulfillment than pleasure with a partner -- When her faked orgasm can actually be good for her -- and for you -- How to keep going for as long you both want -- The secret to male multiple orgasms -- The importance of communicating before, during, and -- most of all -- after sex.
| Author | : Dan S. Kennedy |
| Publisher | : Simon and Schuster |
| Total Pages | : 240 |
| Release | : 2011-02-14 |
| Genre | : Business & Economics |
| ISBN | : 1440511411 |
An updated guide to creating an effective sales letter explains how to take full advantage of this powerful marketing tool by writing a letter that will actually get read, generate leads, and make money, providing a step-by-step tutorial in developing the right sales letter for any business. Original. 35,000 first printing.
| Author | : Claes Fornell |
| Publisher | : Springer Nature |
| Total Pages | : 217 |
| Release | : 2020-03-27 |
| Genre | : Business & Economics |
| ISBN | : 3030135624 |
With major retailers closing brick-and-mortar stores every month and the continued shift to online shopping, there is a major push to strengthen customer loyalty by improving the customer experience. The two most important qualities that consumers look for are convenience and efficiency. Finally a source is available that will give retailers and companies in general the insight needed to enhance customer satisfaction while improving the overall shopping experience. This book uses the world-leading findings from the American Customer Satisfaction Index (ACSI) and its accompanying Global Customer Satisfaction Index (GCSI) – invaluable, incomparable sources of consumer insights and information, to inform best practices for improving the consumer experience, better satisfying customers, and achieving profitable customer loyalty today and into the rapidly changing future. This book will help us understand where we were, where we are today, and where we are heading tomorrow in providing exceptional customer experiences. It is a must-read for marketing professionals and customer-focused senior executives alike.
| Author | : Nigel Hill |
| Publisher | : Routledge |
| Total Pages | : 160 |
| Release | : 2017-07-05 |
| Genre | : Business & Economics |
| ISBN | : 1351930044 |
Customer satisfaction and loyalty are key differentiators between the better and poorer performing businesses in most markets. Satisfaction drives loyalty and loyalty drives business performance. This new edition of How to Measure Customer Satisfaction takes readers step-by-step through designing and implementing a CSM survey, highlighting blunders that are commonly made and explaining how to make sure that the measures produced are accurate and credible. It also covers ways of gaining understanding and ownership of the CSM programme throughout the organization and clarifies the business case for customer satisfaction. If you are committed to the future of your company, the ability to measure what your customers think of you is essential - and so is this book!
