Competing On Internet Time

Competing On Internet Time
Author: David B. Yoffie
Publisher: Simon and Schuster
Total Pages: 357
Release: 1998-11-16
Genre: Business & Economics
ISBN: 0684831120

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Competing on Internet time means competitive advantage can be won and lost overnight. In this penetrating analysis of strategy-making and product innovation in the dynamic markets of commercial cyberspace, bestselling Microsoft Secrets co-author Michael Cusumano and top competitive strategy expert David Yoffie draw vital lessons from Netscape, the first pure Internet company, and how it has employed the techniques of "judo strategy" in its pitched battle with Microsoft, the world's largest software producer. From on-site observation and more than 50 in-depth interviews at Netscape and other companies, Cusumano and Yoffie construct a blueprint meticulously detailing how the fastest-growing software company in history has competed on Internet time by moving rapidly to new products and markets, staying flexible, and exploiting leverage that uses the weight of its giant rival Microsoft against it. The main source of Netscape's leverage, they argue, has been its skill in designing products that run on multiple operating systems. Microsoft has responded with judo techniques in kind. Managers in every high-tech industry will discover a wealth of new ideas on how to create and scale-up a new company quickly; how to compete in fast-paced, unpredictable industries; and how to design products for rapidly evolving markets. The lessons that Cusumano and Yoffie derive from Netscape's contest with Microsoft go far beyond start-ups and Internet software. Small companies in any industry and powerful, established firms alike will welcome the principles the authors formulate from this David-and-Goliath-like struggle. Competing on Internet Time is essential and instructive reading for all managers, engineers, and entrepreneurs who want to succeed in ultra-fast-paced markets.

The Business of Software

The Business of Software
Author: Michael A. Cusumano
Publisher: Simon and Schuster
Total Pages: 384
Release: 2004-03-15
Genre: Business & Economics
ISBN: 9780743215800

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A leading expert on the global software industry reveals the inner working of software giants like IBM, Microsoft, and Netscape, and shows what it takes to create, develop, and manage a successful company--in good times and bad--in the most fiercely competitive business in the world.

Software Management

Software Management
Author: Donald J. Reifer
Publisher: John Wiley & Sons
Total Pages: 580
Release: 2006-08-30
Genre: Computers
ISBN: 0471775622

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This Seventh Edition of Donald Reifer's popular, bestselling tutorial summarizes what software project managers need to know to be successful on the job. The text provides pointers and approaches to deal with the issues, challenges, and experiences that shape their thoughts and performance. To accomplish its goals, the volume explores recent advances in dissimilar fields such as management theory, acquisition management, globalization, knowledge management, licensing, motivation theory, process improvement, organization dynamics, subcontract management, and technology transfer. Software Management provides software managers at all levels of the organization with the information they need to know to develop their software engineering management strategies for now and the future. The book provides insight into management tools and techniques that work in practice. It also provides sufficient instructional materials to serve as a text for a course in software management. This new edition achieves a balance between theory and practical experience. Reifer systematically addresses the skills, knowledge, and abilities that software managers, at any level of experience, need to have to practice their profession effectively. This book contains original articles by leaders in the software management field written specifically for this tutorial, as well as a collection of applicable reprints. About forty percent of the material in this edition has been produced specifically for the tutorial. Contents: * Introduction * Life Cycle Models * Process Improvement * Project Management * Planning Fundamentals * Software Estimating * Organizing for Success * Staffing Essentials * Direction Advice * Visibility and Control * Software Risk Management * Metrics and Measurement * Acquisition Management * Emerging Management Topics "The challenges faced by software project managers are the gap between what the customers can envision and the reality on the ground and how to deal with the risks associated with this gap in delivering a product that meets requirements on time and schedule at the target costs. This tutorial hits the mark by providing project managers, practitioners, and educators with source materials on how project managers can effectively deal with this risk." -Dr. Kenneth E. Nidiffer, Systems & Software Consortium, Inc. "The volume has evolved into a solid set of foundation works for anyone trying to practice software management in a world that is increasingly dependent on software release quality, timeliness, and productivity." -Walker Royce, Vice President, IBM Software Services-Rational

Digital Phoenix

Digital Phoenix
Author: Bruce Abramson
Publisher: MIT Press
Total Pages: 386
Release: 2006-09-08
Genre: Business & Economics
ISBN: 9780262261449

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How the future of the information economy will take place at the intersection of technology, law, and economics: lessons to be learned from the Microsoft antitrust trial, open-source software, and Napster. While we were waiting for the Internet to make us rich—back when we thought all we had to do was to buy lottery tickets called dotcom shares—we missed the real story of the information economy. That story, says Bruce Abramson in Digital Phoenix, took place at the intersection of technology, law, and economics. It unfolded through Microsoft's manipulation of software markets, through open source projects like Linux, and through the file-sharing adventures that Napster enabled. Linux and Napster in particular exploited newly enabled business models to make information sharing cheap and easy; both systems met strong opposition from entrenched interests intent on preserving their own profits. These scenarios set the stage for the future of the information economy, a future in which each new technology will threaten powerful incumbents—who will, in turn, fight to retard this "dangerous new direction" of progress. Disentangling the technological, legal, and economic threads of the story, Abramson argues that the key to the entire information economy—understanding the past and preparing for the future—lies in our approach to intellectual property and idea markets. The critical challenge of the information age, he says, is to motivate the creation and dissemination of ideas. After discussing relevant issues in intellectual property and antitrust law, the economics of competition, and artificial intelligence and software engineering, Abramson tells the information economy's formative histories: the Microsoft antitrust trial, the open-source movement, and (in a chapter called "The Computer Ate My Industry") the advent of digital music. Finally, he looks toward the future, examining some ways that intellectual property reform could power economic growth and showing how the information economy will reshape the ways we think about business, employment, society, and public policy—how the information economy, in fact, can make us all rich, as consumers and producers, if not as investors.

After the Internet, Before Democracy

After the Internet, Before Democracy
Author: Johan Lagerkvist
Publisher: Peter Lang
Total Pages: 330
Release: 2010
Genre: Internet
ISBN: 9783034304351

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China has lived with the Internet for nearly two decades. Will increased Internet use, with new possibilities to share information and discuss news and politics, lead to democracy, or will it to the contrary sustain a nationalist supported authoritarianism that may eventually contest the global information order? This book takes stock of the ongoing tug of war between state power and civil society on and off the Internet, a phenomenon that is fast becoming the centerpiece in the Chinese Communist Party's struggle to stay in power indefinitely. It interrogates the dynamics of this enduring contestation, before democracy, by following how Chinese society travels from getting access to the Internet to our time having the world's largest Internet population. Pursuing the rationale of Internet regulation, the rise of the Chinese blogosphere and citizen journalism, Internet irony, online propaganda, the relation between state and popular nationalism, and finally the role of social media to bring about China's democratization, this book offers a fresh and provocative perspective on the arguable role of media technologies in the process of democratization, by applying social norm theory to illuminate the competition between the Party-state norm and the youth/subaltern norm in Chinese media and society.

An Analysis of the Competing Business Models of Online Journalism

An Analysis of the Competing Business Models of Online Journalism
Author: Michael Fusco
Publisher: Lulu.com
Total Pages: 57
Release: 2010-06-29
Genre: Business & Economics
ISBN: 055753853X

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From a small town paper in Pennsylvania to the largest international news network in the world, the field of journalism has been revolutionized by the advent of new digital technologies. Since the early 1990's a new breed of reporting has emerged called "online journalism," which utilizes the latest technological tools. After a very successful initial investment, companies like CNN, The New York Times, and Tribune are beginning to seek new strategies for a profitable future. From a variety of success stories emerges a single hybrid model that is set to once again change the way the publishing industry conducts business. Author Michael Fusco explains how news rooms have overcome the initial hiccups of the transition to new medias and are now seeking to maximize profitability. Michael Fusco is a graduate of Lehigh University holding a Bachelors of Arts degree in Journalism, English and History.

Modeling Online Auctions

Modeling Online Auctions
Author: Wolfgang Jank
Publisher: John Wiley & Sons
Total Pages: 321
Release: 2010-12-01
Genre: Mathematics
ISBN: 1118031865

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Explore cutting-edge statistical methodologies for collecting, analyzing, and modeling online auction data Online auctions are an increasingly important marketplace, as the new mechanisms and formats underlying these auctions have enabled the capturing and recording of large amounts of bidding data that are used to make important business decisions. As a result, new statistical ideas and innovation are needed to understand bidders, sellers, and prices. Combining methodologies from the fields of statistics, data mining, information systems, and economics, Modeling Online Auctions introduces a new approach to identifying obstacles and asking new questions using online auction data. The authors draw upon their extensive experience to introduce the latest methods for extracting new knowledge from online auction data. Rather than approach the topic from the traditional game-theoretic perspective, the book treats the online auction mechanism as a data generator, outlining methods to collect, explore, model, and forecast data. Topics covered include: Data collection methods for online auctions and related issues that arise in drawing data samples from a Web site Models for bidder and bid arrivals, treating the different approaches for exploring bidder-seller networks Data exploration, such as integration of time series and cross-sectional information; curve clustering; semi-continuous data structures; and data hierarchies The use of functional regression as well as functional differential equation models, spatial models, and stochastic models for capturing relationships in auction data Specialized methods and models for forecasting auction prices and their applications in automated bidding decision rule systems Throughout the book, R and MATLAB software are used for illustrating the discussed techniques. In addition, a related Web site features many of the book's datasets and R and MATLAB code that allow readers to replicate the analyses and learn new methods to apply to their own research. Modeling Online Auctions is a valuable book for graduate-level courses on data mining and applied regression analysis. It is also a one-of-a-kind reference for researchers in the fields of statistics, information systems, business, and marketing who work with electronic data and are looking for new approaches for understanding online auctions and processes. Visit this book's companion website by clicking here

Judo Strategy

Judo Strategy
Author: David B. Yoffie
Publisher: Harvard Business Press
Total Pages: 274
Release: 2001
Genre: Business & Economics
ISBN: 9781578512539

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Yoffie (international business administration, Harvard Business School) and Kwak (research associate, Harvard Business School) use examples from companies such as Wal-Mart, Charles Schwab, Palm Computing, and RealNetworks to illustrate the ways that modern business strategy is analogous to Judo strategy, namely: use your opponents' size and strength to bring them down. The first three chapters lay out the principles of Judo strategy, movement, balance, and leverage, while the second section offers case examples of business people the authors call Judo Masters. c. Book News Inc.

Competition on the Internet

Competition on the Internet
Author: United States. Congress. House. Committee on the Judiciary. Task Force on Competition Policy and Antitrust Laws
Publisher:
Total Pages: 100
Release: 2009
Genre: Business & Economics
ISBN:

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Media Economics

Media Economics
Author: Colin Hoskins
Publisher: SAGE
Total Pages: 369
Release: 2004-06-21
Genre: Business & Economics
ISBN: 0761930957

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In 'Media Economics' the authors discuss the marketplace realities of the media industry, including the process of convergence & consolidation that has been a hallmark for some time. The text is concept driven, to offer a lasting utility as technologies, structures & revenues change.