Mass Communication in India, Fifth Edition

Mass Communication in India, Fifth Edition
Author: Keval J. Kumar
Publisher: Jaico Publishing House
Total Pages: 377
Release: 2020-12-10
Genre: Business & Economics
ISBN: 8172243731

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Third Completely Revised and Updated EditionMass Communication in India is a result of the author s in-depth study and understanding of the media. The book deals with a general introduction to Communication Theory, Advertising, Television, Effects of Media and Development. In short, the book is designed to give the student of Mass Communication a general and comprehensive view of the modern and traditional media in India. It meets the objective of being a text book as well as a book that gives an overview of mass communication in India.

Mass Communication and Journalism in India

Mass Communication and Journalism in India
Author: Mr. D.S. Mehta
Publisher: Allied Publishers
Total Pages: 426
Release: 1979-09-06
Genre: Technology & Engineering
ISBN: 8170233534

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In addition to making a comprehensive survey of journalism, other mass media, and public relations in India, Mehta discusses such issues as freedom of the press, press laws, and developments in the international regulation of the media. His book is also a bibliography and a sourcebook of information on advertising codes; accreditation rules for media representatives and other information on Indian media and journalism.

Mass Communication In India

Mass Communication In India
Author: J V Vilanilam
Publisher: SAGE
Total Pages: 228
Release: 2005-11-05
Genre: History
ISBN: 9780761933724

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This book traces the progress of mass communications in India and the West from a historical and sociological perspective, from primitive to modern times. Placing his argument in the global context within which mass communication takes place, the author: - Emphasizes the distinction between communication and mass communication—the former being a two-way exchange and the latter mostly a one-way communication. - Discusses the relevance of mass communication for the largely illiterate population of India, with particular reference to the type of media content and the inadequacy of conventional schooling. - Discusses the rapid technological progress in the world in recent decades in the context of digitalization, computerization and media convergence, as well as the global nature of mass communication. - Highlights that almost half the world`s population remains untouched by the communications revolution even at the beginning of the 21st century. - Examines the potential of EDUSAT, the educational satellite launched recently, as a means to bring education and information to all sectors of the Indian population.

Handbook of Journalism and Mass Communication

Handbook of Journalism and Mass Communication
Author: Vir Bala Aggarwal
Publisher: Concept Publishing Company
Total Pages: 496
Release: 2001
Genre: Language Arts & Disciplines
ISBN: 9788170228806

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In Indian context.

Communication Media

Communication Media
Author: P. N. MALHAN
Publisher: Publications Division Ministry of Information & Broadcasting
Total Pages: 243
Release: 2017-06-01
Genre:
ISBN: 8123024584

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The book provides a quick look at the Indian scenario in the field of mass communication and the state of the media, their functioning, development, programmes and professionalism. Illustrative, intutive and innovative communication strategies have been highlighted in the book.

Mass Communication

Mass Communication
Author: Subir Ghosh
Publisher: Shishu Sahitya Samsad
Total Pages: 366
Release: 2009
Genre: Mass media
ISBN: 9788179551769

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Political Communication and Mobilisation

Political Communication and Mobilisation
Author: Taberez Ahmed Neyazi
Publisher: Cambridge University Press
Total Pages: 251
Release: 2018-03-09
Genre: Philosophy
ISBN: 1108416136

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This book provides a fresh perspective on the importance of the Hindi media in India's political, social and economic transformation with evidence from the countryside and the cities. Accessed by more than forty percent of the public, it continues to play an important role in building political awareness and mobilising public opinion. Instead of viewing the media as a singular entity, this book highlights its diversity and complexity to understand the changing dynamics of political communication that is shaped by the interactions between the news media, political parties and the public, and how various media forms are being used in a rapidly transforming environment. The book offers insights into how print, television, and digital media work together with, rather than in isolation from, each another to grasp the complexities of the emerging hybrid media environment and the future of mobilisation.

Journalism and Mass Communication 2020

Journalism and Mass Communication 2020
Author: Arihant Experts
Publisher: Arihant Publications India limited
Total Pages: 567
Release: 2019-06-30
Genre:
ISBN: 9313195453

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Mass Communication is the process of exchanging information through the large segments of the people, in other words it is the mode of imparting and exchanging the information to the wide range of people. It is one of the most creative carriers which attract lot of young minds these days. Mass Communication and Journalism mostly covers 3 areas i.e. Advertisements, Media and Public Relations. The revised edition of ‘The Ultimate Guide for Journalism & Mass Communication” has been comprehensively designed that covers the syllabi of almost all the Mass Media Institutions/ Universities. The book is divided into 4 sections and each section is further divided into chapters with complete theory that has been synchronized with the syllabus. This book provides Section wise Practice i.e. each section is carried with 2 Section Tests in order to clear all the queries regarding the subjects simultaneously. In order to make candidates acquainted with latest pattern of the examination ample amount of MCQs have been provided in the book moreover, for complete practice Previous Years’ Solved Papers [2019-2015] and 3 Practice Sets have been provided in this book. Each question provided in the book is well explained in a lucid language which makes candidates to memorize the concepts easily and quickly. This book is highly useful for Bachelor of Journalism in GGSIPU and other (IIMC, MICA) prestigious Universities Entrance Examination. Thorough preparation done from this book will ensure the selection of the candidates in a good colleges TABLE OF CONTENT Solved Paper 2019 – 2015, Mass Communication/Media Aptitude, General Awareness, English Language/Comprehension, Reasoning & Logical Deduction, Crack Sets (1-3), Answers to Section Tests & Crack Sets.

Growth and Development of Mass Communication in India

Growth and Development of Mass Communication in India
Author: John V. Vilanilam
Publisher:
Total Pages: 264
Release: 2003
Genre: Communication
ISBN:

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A fine introduction to the mass communication in india dealing with all major sub-areas like newspapers, television , radio, cinema, advertising and public relations etc.