Small Town Rules

Small Town Rules
Author: Barry J. Moltz
Publisher: Que Publishing
Total Pages: 224
Release: 2012
Genre: Business & Economics
ISBN: 0789749203

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Teaches large businesses to use word-of-mouth and reputation-building to gain a loyal customer base in the way small businesses do.

The Wal-Mart Effect

The Wal-Mart Effect
Author: Charles Fishman
Publisher: Penguin
Total Pages: 316
Release: 2006
Genre: Business & Economics
ISBN: 9781594200762

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An award-winning journalist breaks through the wall of secrecy to reveal how the world's most powerful company really works and how it is transforming the American economy.

Small Towns and Big Business

Small Towns and Big Business
Author: Stephen Halebsky
Publisher: Lexington Books
Total Pages: 248
Release: 2009
Genre: Business & Economics
ISBN: 0739122401

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During the 1990s, a new type of controversy began occurring across the United States: controversies over the siting of superstores, also known as big box stores. In these disputes, which often involved Wal-Mart, the world's biggest retailer, local citizens mounted organized opposition to the proposed siting of a superstores in their town or neighborhood. Opponents criticized Wal-Mart superstores for putting local independent merchants out of business, siphoning money from the local economy, providing substandard jobs, disrupting residential neighborhoods, contributing to the "McDonaldization" of society, inducing sprawl, destroying downtowns and Main Streets, and undermining local uniqueness and small town charm. More generally, these David-and-Goliath controversies represented particularly stark examples of the conflict of interests between local communities and large corporations that have become common in contemporary society. Small Towns and Big Business uses fieldwork and archival sources to comprehensively examine these controversies and the underlying issues. While Wal-Mart is usually able to site its stores at its preferred locations, in some cases local opponents have been able to thwart its plans. Using detailed case studies of anti-superstore controversies in six small cities in five states, Halebsky employs a comparative-historical approach to construct an explanation of how some of these local social movements managed to prevail against Wal-Mart. This explanation is then extended to provide the basis for a model of the general conditions under which local communities may be able to constrain unwanted corporate action. Thus, this is both a study of social movement outcomes and an investigation of community-corporate conflict. Small Towns and Big Business provides insight into the potential of the local state to control large corporations, the inherently problematic nature of corporate retailing, the possibilities for resisting McDonaldization, and the fate of local anti-corporation activism. Book jacket.

Big Data For Small Business For Dummies

Big Data For Small Business For Dummies
Author: Bernard Marr
Publisher: John Wiley & Sons
Total Pages: 256
Release: 2016-01-05
Genre: Business & Economics
ISBN: 1119027039

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Capitalise on big data to add value to your small business Written by bestselling author and big data expert Bernard Marr, Big Data For Small Business For Dummies helps you understand what big data actually is—and how you can analyse and use it to improve your business. Free of confusing jargon and complemented with lots of step-by-step guidance and helpful advice, it quickly and painlessly helps you get the most from using big data in a small business. Business data has been around for a long time. Unfortunately, it was trapped away in overcrowded filing cabinets and on archaic floppy disks. Now, thanks to technology and new tools that display complex databases in a much simpler manner, small businesses can benefit from the big data that's been hiding right under their noses. With the help of this friendly guide, you'll discover how to get your hands on big data to develop new offerings, products and services; understand technological change; create an infrastructure; develop strategies; and make smarter business decisions. Shows you how to use big data to make sense of user activity on social networks and customer transactions Demonstrates how to capture, store, search, share, analyse and visualise analytics Helps you turn your data into actionable insights Explains how to use big data to your advantage in order to transform your small business If you're a small business owner or employee, Big Data For Small Business For Dummies helps you harness the hottest commodity on the market today in order to take your company to new heights.

Big Vs Small Retailers

Big Vs Small Retailers
Author: Sanjeet Singh
Publisher:
Total Pages: 17
Release: 2013
Genre:
ISBN:

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Purpose:The growth of the giant retail stores is increasing rapidly across the globe. In India also the growth of the retail stores is on the higher side. Its look like that with the introduction of these big retail stores the consumer is also shifting from the small karyana stores to the malls. The present research will investigate the consumer behavior regarding the shopping from the small or big retail outlets.Methodology: The sample size of 200 has been selected from the north Indian cities Patiala, Ambala, Ludhiana and Shimla and Chandigarh. The primary data collection method has been used for the purpose of data collection. Statistical tools i.e., Descriptive statistics, Correlation, Regression and T test has been used for the purpose of data evaluation.Findings: The findings reveal that though the consumer is shifting towards the malls and the bigger retail outlets, but there is a segment, which still prefer to shop from the small and traditional stores. There is also a big bunch of the consumer, which prefers both small and big retail stores for the shopping.Originality: The research evaluated the consumer preference of small or big retailers in the North Indian states. The latest data has been collected through the survey of 200 customers and evaluated.

Role of Giant Corporations

Role of Giant Corporations
Author: United States. Congress. Senate. Select Committee on Small Business. Subcommittee on Monopoly
Publisher:
Total Pages: 684
Release: 1969
Genre: Antitrust law
ISBN:

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Small Actions, Big Difference

Small Actions, Big Difference
Author: CB Bhattacharya
Publisher: Routledge
Total Pages: 171
Release: 2019-09-17
Genre: Business & Economics
ISBN: 1000507262

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Despite dire warnings about global warming, carbon emissions by the world’s largest companies are increasing and only a few companies have strategies for managing carbon emissions and water resources. So what separates the best from the rest? In one word, the answer is ownership: companies that are winning at sustainability have created the conditions for their stakeholders to own sustainability and reap the benefits that come with deeper experience with and ownership of social and environmental issues: a happier, more productive workforce, increased customer loyalty, higher stock valuations, and greater long-term profits. Based on interviews with 25 global multinational corporations as well as employees, middle managers, and senior leaders across multiple sectors, this is the first book to connect sustainability to the theory and principles of psychological ownership and to propose a succinct, easy-to-digest model for managerial use. Watch the author talking about the themes in the book at the TedX: https://www.youtube.com/watch?v=7XpmsD2b76U

America's Small Business Economy

America's Small Business Economy
Author: White House Commission on Small Business (U.S.)
Publisher:
Total Pages: 132
Release: 1980
Genre: Government publications
ISBN:

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The Tradesman

The Tradesman
Author: John E. MacGowan
Publisher:
Total Pages: 594
Release: 1917
Genre: Industries
ISBN:

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