Audience Engagement in the Performing Arts

Audience Engagement in the Performing Arts
Author: Ben Walmsley
Publisher: Springer Nature
Total Pages: 248
Release: 2019-09-11
Genre: Performing Arts
ISBN: 3030266532

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This book explores the concept of audience engagement from a number of complementary perspectives, including cultural value, arts marketing, co-creation and digital engagement. It offers a critical review of the existing literature on audience research and engagement, and provides an overview of established and emerging methodologies deployed to undertake research with audiences. The book focusses on the performing arts, but draws from a rich diversity of academic fields to make the case for a radically interdisciplinary approach to audience research. The book’s underlying thesis is that at the heart of audience research there is a mutual exchange of value wherein audiences ideally play the role of strategic partners in the mission fulfilment of arts organisations. Illustrating how audiences have traditionally been side-lined, homogenised and vilified, it contends that the future paradigm of audience studies should be based on an engagement model, wherein audiences take their rightful place as subjects rather than objects of empirical research.

The Audience Experience

The Audience Experience
Author: Jennifer Radbourne
Publisher: Intellect (UK)
Total Pages: 0
Release: 2013
Genre: Audiences
ISBN: 9781841507132

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The performing arts around the world need to develop their audiences, and arts marketing in the current mode has a limited ability to help. This book provides guidance about understanding and researching your audience. The book provides international best-practice case studies of projects that employ innovative methods to build knowledge of their audience. The collection presents internationally renowned scholars' current research on contemporary practices, framed by newly emerging theory. 'The Audience Experience' identifies a momentous change in what it means to be part of an audience for a live arts performance. Together, new communication technologies and new kinds of audiences have transformed the expectations of performance, and 'The Audience Experience' explores key trends in the contemporary presentation of performing arts.

Understanding Audience Engagement in the Contemporary Arts

Understanding Audience Engagement in the Contemporary Arts
Author: Stephanie E. Pitts
Publisher: Routledge
Total Pages: 214
Release: 2020-09-23
Genre: Business & Economics
ISBN: 1000167356

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Drawing on unique multi-arts, multi-city scholarly research, Understanding Audiences for the Contemporary Arts makes a timely and urgent contribution to debates about the place of arts and culture in contemporary society. The authors critically interrogate the challenges of access, diversity, privilege and responsibility in contemporary art. Asking who benefits from, pays for and consumes the arts, the book highlights fresh, forward-thinking audience and organisational attitudes that show the potential of live arts engagement to contribute to engaged citizenship. Complemented by comparative global analysis, the cutting-edge insights in this book are relevant for interdisciplinary researchers across audience studies and beyond. Enhanced by a new framework for the understanding audience engagement, the book is relevant to scholars, policymakers and reflective practitioners across the spectrum of arts and cultural industries management. Chapter 7 of this book is freely available as a downloadable Open Access PDF under a CC BY-NC-ND 4.0 license here.

Theatre and Audience

Theatre and Audience
Author: Lois Weaver
Publisher: Bloomsbury Publishing
Total Pages: 80
Release: 2017-09-16
Genre: Performing Arts
ISBN: 0230364608

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What does theatre do for – and to – those who witness, watch, and participate in it? Theatre & Audience provides a provocative overview of the questions raised by theatrical encounters between performers and audiences. Focusing on European and North American theatre and its audiences in the twentieth and twenty-first centuries, it explores belief in theatre's potential to influence, impact and transform. Illustrated by examples of performance which have sought to generate active audience involvement – from Brecht's epic theatre to the Blue Man Group – it seeks to unsettle any simple equation between audience participation and empowerment. Foreword by Lois Weaver.

Audience Engagement and the Role of Arts Talk in the Digital Era

Audience Engagement and the Role of Arts Talk in the Digital Era
Author: L. Conner
Publisher: Springer
Total Pages: 336
Release: 2013-12-11
Genre: Performing Arts
ISBN: 1137023929

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This book offers readers an understanding of the theoretical framework for the concept of Arts Talk, provides historical background and a review of current thinking about the interpretive process, and, most importantly, provides ideas and insights into building audience-centered and audience-powered conversations about the arts.

Routledge Companion to Audiences and the Performing Arts

Routledge Companion to Audiences and the Performing Arts
Author: Matthew Reason
Publisher: Routledge
Total Pages: 774
Release: 2022-04-05
Genre: Performing Arts
ISBN: 1000537986

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The Routledge Companion to Audiences and the Performing Arts represents a truly multi-dimensional exploration of the inter-relationships between audiences and performance. This study considers audiences contextually and historically, through both qualitative and quantitative empirical research, and places them within appropriate philosophical and socio-cultural discourses. Ultimately, the collection marks the point where audiences have become central and essential not just to the act of performance itself but also to theatre, dance, opera, music and performance studies as academic disciplines. This Companion will be of great interest to academics, researchers and postgraduates, as well as to theatre, dance, opera and music practitioners and performing arts organisations and stakeholders involved in educational activities.

Impacting Theatre Audiences

Impacting Theatre Audiences
Author: Dani Snyder-Young
Publisher: Routledge
Total Pages: 258
Release: 2022-03-02
Genre: Performing Arts
ISBN: 1000545911

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This edited collection explores methods for conducting critical empirical research examining the potential impacts of theatrical events on audience members. Dani Snyder-Young and Matt Omasta present an overview of the burgeoning subfield of audience studies in theatre and performance studies, followed by an introduction to the wide range of ways scholars can study the experiences of spectators. Consisting of chapter-length case studies, the book addresses methodologies for examining spectatorship, including qualitative, quantitative, historical/historiographic, arts-based, participatory, and mixed methods approaches. This volume will be of great interest to theatre and performance studies scholars as well as industry professionals working in marketing, audience development, and community engagement.

Young Audiences, Theatre and the Cultural Conversation

Young Audiences, Theatre and the Cultural Conversation
Author: John O'Toole
Publisher: Springer Science & Business Media
Total Pages: 213
Release: 2013-12-17
Genre: Education
ISBN: 9400776098

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This volume offers rare insights into the connection between young audiences and the performing arts. Based on studies of adolescent and post-adolescent audiences, ages 14 to 25, the book examines to what extent they are part of our society’s cultural conversation. It studies how these young people read and understand theatrical performance. It looks at what the educational components in their theatre literacy are, and what they make of the whole social event of theatre. It studies their views on the relationship between what they themselves decide and what others decide for them. The book uses qualitative and quantitative data collected in a six-year study carried out in the three largest Australian States, thirteen major performing arts companies, including the Sydney Opera House, three state theatre companies and three funding organisations. The book’s perspectives are derived from world-wide literature and company practices and its significance and ramifications are international. The book is written to be engaging and accessible to theatre professionals and lay readers interested in theatre, as well as scholars and researchers. “This extraordinary book thoroughly explains why young people (ages 14-25+) do and do not attend theatre into adulthood by delineating how three inter-linked factors (literacy, confidence, and etiquette) influence their decisions. Given that theatre happens inside spectators’ minds, the authors balance the theatre equation by focusing upon young spectators and thereby dispel numerous beliefs held by theatre artists and educators. Each clearly written chapter engages readers with astute insights and compelling examples of pertinent responses from young people, teachers, and theatre professionals. To stem the tide of decreasing theatre attendance, this highly useful book offers pragmatic strategies for artistic, educational, and marketing directors, as well as national theatre organizations and arts councils around the world. I have no doubt that its brilliantly conceived research, conducted across multiple contexts in Australia, will make a significant and original contribution to the profession of theatre on an international scale.” Jeanne Klein, University of Kansas, USA “Young Audiences, Theatre and the Cultural Conversation is a compelling and comprehensive study on attitudes and habits of youth theatre audiences by leading international scholars in the field. This benchmark study offers unique insights by and for theatre makers and administrators, theatre educators and researchers, schools, parents, teachers, students, audience members of all ages. A key strength within the book centers on the emphasis of the participant voices, particularly the voices of the youth. Youth voices, along with those of teachers and theatre artists, position the extensive field research front and center.” George Belliveau, The University of British Columbia, Canada

Audience Data and Research

Audience Data and Research
Author: Steven Hadley
Publisher: Taylor & Francis
Total Pages: 184
Release: 2023-12-04
Genre: Social Science
ISBN: 1003824234

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This book presents a wide range of new audience studies research in the performing arts to provide a diversity of perspectives from scholarship, policy, management and practice. It explores the insights different methodologies, carried out with different kinds of audiences, can contribute both to our immediate understanding of audiences and to the future development of audience research. The book showcases research across the myriad fields that contribute to audience scholarship, highlighting the ability of audience research to engage thinkers and practitioners, from across often falsely divided art forms and academic fields. Together in one volume, these different methodologies explore the potential complementarity of evolving approaches to audience research and provide an in-depth opportunity for investigating innovative methods. Focusing on the need to understand audiences in a deeper and richer way, this volume offers a crucible of thinking and re-thinking about how society understands the impact of arts and culture on audiences. Audience Data and Research: Perspectives from Cultural Policy, Arts Management and Practice serves as a catalyst to stimulate new critical debate on the potential of empirical audience research to provide fresh insights into questions of audience enrichment and cultural value. It will be a key resource for scholars and researchers of audience studies, media and cultural studies, performance arts research, arts management, and cultural policy. This book was originally published as a special issue of Cultural Trends.