50 Ads and 50 TV Commercials of the Year
Author | : |
Publisher | : |
Total Pages | : 74 |
Release | : 1969 |
Genre | : Advertising |
ISBN | : |
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Author | : |
Publisher | : |
Total Pages | : 74 |
Release | : 1969 |
Genre | : Advertising |
ISBN | : |
Author | : American Institute of Graphic Arts |
Publisher | : |
Total Pages | : |
Release | : 1968 |
Genre | : Advertising |
ISBN | : |
Author | : |
Publisher | : |
Total Pages | : 60 |
Release | : 1969 |
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Author | : American Institute of Graphic Arts |
Publisher | : |
Total Pages | : 76 |
Release | : 1969 |
Genre | : Advertising |
ISBN | : |
Author | : American Institute of Graphic Arts |
Publisher | : |
Total Pages | : 142 |
Release | : 1971 |
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Author | : American Institute of Graphic Arts |
Publisher | : |
Total Pages | : 30 |
Release | : 1972 |
Genre | : Commercial art |
ISBN | : |
Author | : |
Publisher | : |
Total Pages | : 48 |
Release | : 1971 |
Genre | : |
ISBN | : |
Author | : American Institute of Graphic Arts |
Publisher | : |
Total Pages | : |
Release | : 1970 |
Genre | : Commercial art |
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Author | : American Institute of Graphic Arts |
Publisher | : |
Total Pages | : |
Release | : 1970 |
Genre | : |
ISBN | : |
Author | : John Philip Jones |
Publisher | : SAGE |
Total Pages | : 564 |
Release | : 1999-02-10 |
Genre | : Business & Economics |
ISBN | : 9780761912392 |
This study provides an examination of the marketing technique of brand building. It covers aspects of brand management, brand equity, new and mature brands and extends the concept to new areas such as political marketing, green marketing and the arts.