The Next 4 Billion

The Next 4 Billion
Author: Allen L. Hammond
Publisher:
Total Pages:
Release: 2007
Genre: Electronic book
ISBN:

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The Next 4 Billion

The Next 4 Billion
Author: Allen L. Hammond
Publisher: World Resources Institute
Total Pages: 172
Release: 2007
Genre: Basic needs
ISBN:

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Considers the four billion low-income consumers which constitute the majority of the world's population, and how to better meet their needs, increase their productivity and empower their entry into the formal economy.

Next 4 Billion

Next 4 Billion
Author:
Publisher:
Total Pages:
Release: 2008
Genre: Electronic book
ISBN:

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The Next Billion Users

The Next Billion Users
Author: Payal Arora
Publisher: Harvard University Press
Total Pages: 281
Release: 2019-02-25
Genre: Business & Economics
ISBN: 0674983785

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Why do citizens of states with strict surveillance care so little about their digital privacy? Why do Brazilians eschew geo-tagging on social media? What drives young Indians to friend “foreign” strangers on Facebook and give “missed calls” to people? Payal Arora answers these questions and many more about the internet’s next billion users.

The Next 4 Billion

The Next 4 Billion
Author: Allen L. Hammond
Publisher:
Total Pages:
Release: 2012
Genre:
ISBN:

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This study uses empirical measures to describe the behavior of low-income populations as consumers and producers. In aggregate, their purchasing power suggests significant market opportunities. By quantifying this market and describing its characteristics, the author hopes to stimulate business development and investment that can better meet the needs of these populations, as well as increase their productivity and incomes and empower their entry into the formal economy. The four billion people at the base of the economic pyramid Balance of Payment (BoP) all those with incomes below $3,000 in local purchasing power live in relative poverty. Their incomes in current U.S. dollars are less than $3.35 a day in Brazil, $2.11 in China, $1.89 in Ghana, and $1.56 in India. Yet together they have substantial purchasing power: the BoP constitutes a $5 trillion global consumer market.

The 4 Billion Dollar Tweet

The 4 Billion Dollar Tweet
Author: Ryan Holmes
Publisher:
Total Pages: 112
Release: 2017-03
Genre:
ISBN: 9780692846711

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Social media is coming for you? ready or not. It might be a viral video or a rogue employee or a media query.Or it could be the POTUS, singling out your company in a 2 a.m. Twitter rant.So this little book will answer some big questions: Why does social media matter for CEOs and how do I do it right?

Life

Life
Author: Richard Fortey
Publisher: Vintage
Total Pages: 566
Release: 2011-03-23
Genre: Science
ISBN: 0307761185

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By one of Britain's most gifted scientists: a magnificently daring and compulsively readable account of life on Earth (from the "big bang" to the advent of man), based entirely on the most original of all sources--the evidence of fossils. With excitement and driving intelligence, Richard Fortey guides us from the barren globe spinning in space, through the very earliest signs of life in the sulphurous hot springs and volcanic vents of the young planet, the appearance of cells, the slow creation of an atmosphere and the evolution of myriad forms of plants and animals that could then be sustained, including the magnificent era of the dinosaurs, and on to the last moment before the debut of Homo sapiens. Ranging across multiple scientific disciplines, explicating in wonderfully clear and refreshing prose their findings and arguments--about the origins of life, the causes of species extinctions and the first appearance of man--Fortey weaves this history out of the most delicate traceries left in rock, stone and earth. He also explains how, on each aspect of nature and life, scientists have reached the understanding we have today, who made the key discoveries, who their opponents were and why certain ideas won. Brimful of wit, fascinating personal experience and high scholarship, this book may well be our best introduction yet to the complex history of life on Earth. A Book-of-the-Month Club Main Selection With 32 pages of photographs

In Line Behind a Billion People

In Line Behind a Billion People
Author: Damien Ma
Publisher: Pearson Education
Total Pages: 343
Release: 2014
Genre: Business & Economics
ISBN: 0133133893

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The authors set out each of the scarcities that could limit China's power and stall its progress. Beyond scarcities of natural resources and public goods, they explore China's persistent poverties of individual freedoms, institutions, and ideological appeal--and the corrosive loss of values among a growing middle class shackled by a parochial and inflexible political system.

The Fourth Industrial Revolution

The Fourth Industrial Revolution
Author: Klaus Schwab
Publisher: Currency
Total Pages: 192
Release: 2017-01-03
Genre: Business & Economics
ISBN: 1524758876

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World-renowned economist Klaus Schwab, Founder and Executive Chairman of the World Economic Forum, explains that we have an opportunity to shape the fourth industrial revolu­tion, which will fundamentally alter how we live and work. Schwab argues that this revolution is different in scale, scope and complexity from any that have come before. Characterized by a range of new technologies that are fusing the physical, digital and biological worlds, the developments are affecting all disciplines, economies, industries and governments, and even challenging ideas about what it means to be human. Artificial intelligence is already all around us, from supercomputers, drones and virtual assistants to 3D printing, DNA sequencing, smart thermostats, wear­able sensors and microchips smaller than a grain of sand. But this is just the beginning: nanomaterials 200 times stronger than steel and a million times thinner than a strand of hair and the first transplant of a 3D printed liver are already in development. Imagine “smart factories” in which global systems of manu­facturing are coordinated virtually, or implantable mobile phones made of biosynthetic materials. The fourth industrial revolution, says Schwab, is more significant, and its ramifications more profound, than in any prior period of human history. He outlines the key technologies driving this revolution and discusses the major impacts expected on government, business, civil society and individu­als. Schwab also offers bold ideas on how to harness these changes and shape a better future—one in which technology empowers people rather than replaces them; progress serves society rather than disrupts it; and in which innovators respect moral and ethical boundaries rather than cross them. We all have the opportunity to contribute to developing new frame­works that advance progress.

The Next 500 Years

The Next 500 Years
Author: Christopher E. Mason
Publisher: MIT Press
Total Pages: 295
Release: 2022-04-12
Genre: Science
ISBN: 0262543842

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An argument that we have a moral duty to explore other planets and solar systems--because human life on Earth has an expiration date. Inevitably, life on Earth will come to an end, whether by climate disaster, cataclysmic war, or the death of the sun in a few billion years. To avoid extinction, we will have to find a new home planet, perhaps even a new solar system, to inhabit. In this provocative and fascinating book, Christopher Mason argues that we have a moral duty to do just that. As the only species aware that life on Earth has an expiration date, we have a responsibility to act as the shepherd of life-forms--not only for our species but for all species on which we depend and for those still to come (by accidental or designed evolution). Mason argues that the same capacity for ingenuity that has enabled us to build rockets and land on other planets can be applied to redesigning biology so that we can sustainably inhabit those planets. And he lays out a 500-year plan for undertaking the massively ambitious project of reengineering human genetics for life on other worlds. As they are today, our frail human bodies could never survive travel to another habitable planet. Mason describes the toll that long-term space travel took on astronaut Scott Kelly, who returned from a year on the International Space Station with changes to his blood, bones, and genes. Mason proposes a ten-phase, 500-year program that would engineer the genome so that humans can tolerate the extreme environments of outer space--with the ultimate goal of achieving human settlement of new solar systems. He lays out a roadmap of which solar systems to visit first, and merges biotechnology, philosophy, and genetics to offer an unparalleled vision of the universe to come.