Summary of The 7 Secrets to Selling More by Selling Less by Allan Langer

Summary of The 7 Secrets to Selling More by Selling Less by Allan Langer
Author: getAbstract AG
Publisher: getAbstract AG
Total Pages: 12
Release: 2020-07-16
Genre: Business & Economics
ISBN:

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Alan Langer invented the word “Riptatrustaphobia” to describe a peculiar syndrome. Folks afflicted with this disease believe salespeople will inevitably try to cheat them. Langer offers “Seven Secrets” salespeople can use to cure this malady, win customers’ trust and make more sales. His welcome, witty manual is free of jargon and unnecessary detail. He shows salespeople how to increase their sales by understanding their customers (he includes helpful hints on reading body language) and putting their interests first and foremost. This officially licensed summary of The 7 Secrets to Selling More by Selling Less was produced by getAbstract, the world's largest provider of book summaries. getAbstract works with hundreds of the best publishers to find and summarize the most relevant content out there. Find out more at getabstract.com.

The 7 Secrets to Selling More by Selling Less: .....the Ultimate Guide to Reinventing Your Sales Life

The 7 Secrets to Selling More by Selling Less: .....the Ultimate Guide to Reinventing Your Sales Life
Author: Allan Langer
Publisher:
Total Pages: 226
Release: 2019-01-30
Genre: Business & Economics
ISBN: 9781794315495

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It's time to reinvent your sales life...Your sales career is good, but not great. Your customers like you but don't love you. Every potential customer does not want to talk to you (the salesperson), even if they need your product or service. You keep reading the same sales books and listening to the same CD's and podcasts. Everyone is telling you to do the same old things. You're ready to make a change. In his trailblazing and wonderfully refreshing book, Allan Langer takes on the outdated, overused and utterly ineffective sales philosophies of the past and kicks them to the curb. Today's customer's do not want a sales pitch, do not want to be coerced, and absolutely do not want to be "closed." In this book, you will learn: To sell more than you ever have in your career; to sell customers a product or service and actually feel good about yourself doing it; and to never use a "sales pitch" again. The 7 Secrets is your GPS with a new destination, a new route that will take you from where you are now, to a new place on your personal map that will change your life and the life of your loved ones. It will also change the life of your customers, as they will go from hating salespeople, to only wanting to do business with you. Whether you are brand new in the profession, or a seasoned veteran, 7 Secrets will be the best investment you can make in your career, and in yourself.

Stuffocation

Stuffocation
Author: James Wallman
Publisher: Random House
Total Pages: 277
Release: 2015-03-17
Genre: Business & Economics
ISBN: 0812997603

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Stuffocation is a movement manifesto for “experiential” living, a call to arms to stop accumulating stuff and start accumulating experiences, and a road map for a new way forward with the potential to transform our lives. Reject materialism. Embrace experientialism. Live more with less. Stuffocation is one of the most pressing problems of the twenty-first century. We have more stuff than we could ever need, and it isn’t making us happier. It’s bad for the planet. It’s cluttering up our homes. It’s making us stressed—and it might even be killing us. A rising number of us are already turning our backs on all-you-can-get consumption. We are choosing access over ownership, and taking our business to companies like Zipcar, Spotify, and Netflix. Fed up with materialism, we are ready for a new way forward. Trend forecaster James Wallman traces our obsession with stuff back to the original Mad Men, who first created desire through advertising. He interviews anthropologists studying the clutter crisis, economists searching for new ways of measuring progress, and psychologists who link stuffocation to declining well-being. And he introduces us to the innovators who are already living more consciously and with more meaning by choosing experience over stuff. Experientialism does not mean giving up all of our possessions. It is a solution that is less extreme but equally fundamental. It’s about transforming what we value. Stuffocation is a paradigm-shifting look at our habits and an inspiring call for living more with less. It’s the one important book you won’t be able to live without. Praise for Stuffocation “The revelations come fast and furious as he asserts that acquiring ‘stuff’ is often just an easy way to ignore the tougher questions of life, dodging ‘why am I here?’ and ‘how should I live?’ for ‘will that go with the top I bought last week?’ Tart and often funny . . . [Stuffocation] will be an eye-opener for those long ago persuaded that more is better. A scintillating read that will provoke conversation (or at least closet cleaning).”—Booklist “James Wallman deftly hits upon a major insight for our times: that acquiring ‘stuff’ and ‘things’ is not nearly as meaningful as collecting experiences. Some of the happiest days of my life were when I had nothing and lived on a houseboat. Without stuff to tie me down, I felt completely free.”—Blake Mycoskie, founder of TOMS and author of the New York Times bestseller Start Something That Matters “A must-read . . . We think that more stuff will make us happier, but as the book nicely shows, we’re just plain wrong. A great mix of stories and science, Stuffocation reveals the downside of more, and what we can do about it.”—Jonah Berger, author of the New York Times bestseller Contagious “Wallman offers a deeply important message by weaving contemporary social science into very engaging stories. Reading the book is such a pleasure that you hardly recognize you’re being told that you should change how you live your life.”—Barry Schwartz, author of The Paradox of Choice “With a sociologist’s eye and a storyteller’s ear, Wallman takes us on a tour of today’s experience economy from the perspective not of businesses, nor even of consumers per se, but of everyday people.”—B. Joseph Pine II and James H. Gilmore, authors of The Experience Economy

The Program

The Program
Author: Eric Kapitulik
Publisher: John Wiley & Sons
Total Pages: 311
Release: 2019-09-04
Genre: Business & Economics
ISBN: 1119574307

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Discover the military’s keys to excellent leadership and team building training The Program: Lessons From Elite Military Units for Creating and Sustaining High Performing Leaders and Teams offers a hands-on guide to the winning techniques and tactics of The Program, the acclaimed team building and leadership development company. Drawing on the actual experiences of The Program’s instructors from their personal combat stories to working with world-class athletic teams and successful corporations, the book clearly shows how The Program’s training operations can help to achieve life goals and ambitions. The Program offers a road map that contains illustrative examples, ideas, and approaches for improving teammates and leaders at all levels within an organization of any size or type. Bring your organization to the next level of success Discover how to hold your leaders and teammates to the highest standards Understand how accountability increases effectiveness Learn to communicate effectively This important book explores the military’s leadership and team building concepts that can be implemented to ensure an organization creates and sustains performance that adheres to the highest standards of excellence.

Instant Appeal

Instant Appeal
Author: Vicki KUNKEL
Publisher: Amacom Books
Total Pages: 306
Release: 2008-11-26
Genre: Business & Economics
ISBN: 0814410219

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Discover the hidden secrets of mass appeal...and use them to create unbreakable allegiance for products, people, and ideas!

STOP READING THE NEWS

STOP READING THE NEWS
Author: ROLF. DOBELLI
Publisher:
Total Pages:
Release: 2021
Genre:
ISBN: 9781529342710

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Fast Food Nation

Fast Food Nation
Author: Eric Schlosser
Publisher: Houghton Mifflin Harcourt
Total Pages: 387
Release: 2012
Genre: Business & Economics
ISBN: 0547750331

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An exploration of the fast food industry in the United States, from its roots to its long-term consequences.

You Are Not So Smart

You Are Not So Smart
Author: David McRaney
Publisher: Avery
Total Pages: 320
Release: 2012-11-06
Genre: Humor
ISBN: 1592407366

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Explains how self-delusion is part of a person's psychological defense system, identifying common misconceptions people have on topics such as caffeine withdrawal, hindsight, and brand loyalty.

Trump University Marketing 101

Trump University Marketing 101
Author: Don Sexton
Publisher: John Wiley & Sons
Total Pages: 338
Release: 2006-06-27
Genre: Business & Economics
ISBN: 0470055839

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Trump University Marketing 101 combines the biggest name in business with the 40-year teaching experience of one of the most well-known marketing thinkers in academia. Without an MBA in marketing, how can today’s entrepreneurs and business owners stay on top of what’s happening in marketing? How can they find the best new ideas and avoid those tactics that don’t work or just lead to trouble? Trump University Marketing 101 presents all the basics of a marketing MBA. Each chapter focuses on one key marketing idea and explores it in a straightforward, non-academic manner with exercises and examples that show the idea in action. But more than basic instruction, Sexton also includes his own methodologies for making vital marketing decisions–the same methodologies major corporations pay top-dollar to have him teach their employees. Don Sexton is Professor of Business at Columbia University and principle of The Arrow Group, Ltd.®, a marketing consulting and training firm whose clients have included GE, Citigroup, IBM, and Pfizer, among many others. He has taught at Columbia for more than 35 years, is a recipient of the Business School’s Distinguished Teaching Award, and has written numerous articles on marketing and branding issues. He is often quoted in prominent media such as The New York Times, Business Week, and Beijing’s China Economic Daily.

The Rules of Contagion

The Rules of Contagion
Author: Adam Kucharski
Publisher: Profile Books
Total Pages: 302
Release: 2020-02-13
Genre: Medical
ISBN: 1782834303

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An Observer Book of the Year A Times Science Book of the Year A New Statesman Book of the Year A Financial Times Science Book of the Year 'Astonishingly bold' Daily Mail 'It is hard to imagine a more timely book ... much of the modern world will make more sense having read it.' The Times We live in a world that's more interconnected than ever before. Our lives are shaped by outbreaks - of disease, of misinformation, even of violence - that appear, spread and fade away with bewildering speed. To understand them, we need to learn the hidden laws that govern them. From 'superspreaders' who might spark a pandemic or bring down a financial system to the social dynamics that make loneliness catch on, The Rules of Contagion offers compelling insights into human behaviour and explains how we can get better at predicting what happens next. Along the way, Adam Kucharski explores how innovations spread through friendship networks, what links computer viruses with folk stories - and why the most useful predictions aren't necessarily the ones that come true. Now revised and updated with content on Covid-19.