Sales and Service for the Wine Professional

Sales and Service for the Wine Professional
Author: Brian K. Julyan
Publisher: Cengage Learning EMEA
Total Pages: 357
Release: 2008
Genre: Business & Economics
ISBN: 9781844807895

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In the new edition of Sales and Service for the Wine Professional Brian Julyan provides a comprehensible and in-depth coverage of the wine industry and continues to promote the highest standards of wine service and product knowledge. The text contains fully revised and up-to-date chapters to reflect the changing nature of the wine industry: an expanded chapter on viniculture and vinification, an updated and expanded chapter on the wines of the 'New World' and a new chapter on country-specific changes in legislation and licensing law. The new edition is a valuable resource for sommeliers, hospitality managers, food and beverage managers, trainers and students as it incorporates both practical and theoretical aspects of the wine professional.

Sales and Service for the Wine Professional 3E.

Sales and Service for the Wine Professional 3E.
Author: Brian Julyan
Publisher:
Total Pages: 376
Release: 2008
Genre:
ISBN: 9781408015148

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In the new edition of Sales and Service for the Wine Professional Brian Julyan provides a comprehensible and in-depth coverage of the wine industry and continues to promote the highest standards of wine service and product knowledge. The text contains fully revised and up-to-date chapters to reflect the changing nature of the wine industry: an expanded chapter on viniculture and vinification, an updated and expanded chapter on the wines of the 'New World' and a new chapter on country-specific changes in legislation and licensing law. The new edition is a valuable resource for sommeliers, hospi.

Sales and Service for Wine Professionals

Sales and Service for Wine Professionals
Author: Brian K. Julyan
Publisher: Cengage Learning Emea
Total Pages: 250
Release: 2012-03-01
Genre: Bartending
ISBN: 9781408044094

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Tailored to meet the needs of students of liquor studies and those employed in the service of drinks, this text provides theoretical and practical knowledge, and covers drinks products, taste characteristics and the skills needed for quality service.

Sales and Service for the Wine Professional

Sales and Service for the Wine Professional
Author: Brian K. Julyan
Publisher: Cengage Learning
Total Pages: 0
Release: 2003
Genre: Bartending
ISBN: 9781844800537

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Providing in-depth coverage of the wine industry and comprehensive self-assessment material, Sales and Service for the Wine Professional is an indispensable one-stop resource for sommeliers, hospitality managers, food and beverage managers, trainers and students. With detailed treatment of recently emerged regions and a continued emphasis on the importance of service, this new, fully international edition offers ideal support for students and trainees on higher educational, vocational and professional courses.

Wine Sales and Distribution

Wine Sales and Distribution
Author: Paul Wagner
Publisher: Rowman & Littlefield Publishers
Total Pages: 0
Release: 2024-04-02
Genre:
ISBN: 9781538185155

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Now in an expanded second edition to include new technologies, this comprehensive book provides a focused and practical approach to developing every element of consultative wine sales, from understanding the market and the customer to providing excellent customer service. The authors have meticulously crafted a clear and insightful framework based on the principles, strategies, and practices employed by top-notch wine professionals--.an invaluable text for all who aspire to top level wine sales.

How to Launch Your Wine Career

How to Launch Your Wine Career
Author: Liz Thach
Publisher: Board and Bench Publishing
Total Pages: 360
Release: 2009-09-01
Genre: Cooking
ISBN: 1934259063

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Written by successful and respected industry professionals, How to Launch Your Wine Career gives practical, real-world advice on how to land, develop, and succeed in a career in wine making and production, vineyard management, marketing and sales, public relations, writing, education, winery management and administration, direct-to-consumer sales, and more. Featuring interviews with some of wine's most prominent figures—including winemaker Heidi Barrett and wine writer James Laube of Wine Spectator—the book builds a career from the ground up, explaining job descriptions, educational and skill requirements, the career ladder, how to get started, and job hunting strategies. Each chapter ends with a helpful resource guide of available conferences, books, and websites. The appendix provides a detailed action plan worksheet to help the prospective applicant plan, plot progress, and nail that killer wine industry job.

The Bar and Beverage Book

The Bar and Beverage Book
Author: Costas Katsigris
Publisher: John Wiley & Sons
Total Pages: 739
Release: 2012-06-05
Genre: Cooking
ISBN: 0470248459

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The Bar and Beverage Book explains how to manage the beverage option of a restaurant, bar, hotel, country club—any place that serves beverages to customers. It provides readers with the history of the beverage industry and appreciation of wine, beer, and spirits; information on equipping, staffing, managing, and marketing a bar; and the purchase and mixology of beverages. New topics in this edition include changes to regulations regarding the service of alcohol, updated sanitation guidelines, updates to labor laws and the employment of staff, and how to make your operation more profitable. New trends in spirits, wine, and beer are also covered.

No Thanks, I'm Just Looking

No Thanks, I'm Just Looking
Author: Harry J. Friedman
Publisher: John Wiley & Sons
Total Pages: 245
Release: 2011-11-29
Genre: Business & Economics
ISBN: 1118209648

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Secrets of the trade from the master of retail selling and sales training No Thanks, I'm Just Looking gives anyone the inside scoop on how to skyrocket their selling career with a system of easy-to-learn practical money-making steps. By saving countless hours of trial-and-error experience, readers will be able to focus on the things that really work. Considered to be retail guru Harry J. Friedman's personal collection of proven selling techniques, No Thanks, I'm Just Looking includes all the tips and humorous anecdotes that have made him retail's most sought-after consultant. No Thanks, I'm Just Looking delivers the tricks of the trade from an international retail authority. Author is the most heavily attended speaker on retail selling and operational management in the world These groundbreaking high-performance training systems have been used by more than 500,000 retailers, from small independents to the likes of Neiman Marcus, Cartier, Billabong, La-Z-Boy and Godiva, to routinely deliver more sales Friedman created the number one retail sales and management system used by more retailers than any other system of its kind in the world Get proven techniques that will increase sales and elevate your staff to a high-performance sales team.

Wine Science

Wine Science
Author: Ron S. Jackson
Publisher:
Total Pages: 0
Release: 2020
Genre:
ISBN:

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Wine Science: Principles and Applications, Fifth Edition, delivers in-depth information and expertise in a single, science-focused volume, including all the complexities and nuances of creating a quality wine product. From variety, to the chemistry that transforms grape to fruit to wine, the book presents sections on the most important information regarding wine laws, authentication, the latest technology used in wine production, and expert-insights into the sensory appreciation of wine and its implications in health. This book is ideal for anyone seeking to understand the science that produces quality wines of every type.