Routledge International Handbook Of Consumer Psychology PDF, ePub Download

Routledge International Handbook of Consumer Psychology

Author	: Cathrine V. Jansson-Boyd
Publisher	: Routledge
Total Pages	: 730
Release	: 2016-11-18
Genre	: Business & Economics
ISBN	: 1317539931

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This unique handbook maps the growing field of consumer psychology in its increasingly global context. With contributions from over 70 scholars across four continents, the book reflects the cross-cultural and multidisciplinary character of the field. Chapters relate the key consumer concepts to the progressive globalization of markets in which consumers act and consumption takes place. The book is divided into seven sections, offering a truly comprehensive reference work that covers: The historical foundations of the discipline and the rise of globalization The role of cognition and multisensory perception in consumers’ judgements The social self, identity and well-being, including their relation to advertising Social and cultural influences on consumption, including politics and religion Decision making, attitudes and behaviorally based research Sustainable consumption and the role of branding The particularities of online settings in framing and affecting behavior The Routledge International Handbook of Consumer Psychology will be essential reading for anyone interested in how the perceptions, feelings and values of consumers interact with the decisions they make in relation to products and services in a global context. It will also be key reading for students and researchers across psychology and marketing, as well as professionals interested in a deeper understanding of the field.

The Routledge Companion to Consumer Behavior

Author	: Michael R. Solomon
Publisher	: Routledge
Total Pages	: 751
Release	: 2017-09-22
Genre	: Business & Economics
ISBN	: 1315526913

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The key to marketing is understanding and satisfying consumer needs, thus a knowledge of consumer behavior is essential to any organization dealing with customers, users, or clients. This book promises to be a contemporary classic. It brings together an international set of scholars, many of whom are "household names", to examine the diverse approaches to consumer behavior topics. The editors employ a micro to macro structure, dividing each topic into three parts: one reflecting foundational work, one focused on emerging trends, and one covering practical applications. Each part examines the relationship between consumer behaviour and motivation, including well-being, gender, social class, and more, and concludes with practitioner perspectives on the challenges and opportunities that come with understanding customers. Readers will gain insight into how drives that are constantly in flux relate to other aspects of human cognition and behavior, allowing them to reach customers successfully, and to meet their needs. With contributions from leading scholars, including Sidney Levy and Jagdish Sheth, this volume sets the standard as the most comprehensive, cutting-edge resource on the subject of consumer behavior. Students of consumer behaviour and marketing will find this a useful exploration of a fast-moving field, fundamental to the welfare of companies, government, non-profits, and consumers. It will also benefit new and established academic researchers as well as practitioners who want to stay on top of current knowledge.

Handbook of Consumer Psychology

Author	: Curtis P. Haugtvedt
Publisher	: Psychology Press
Total Pages	: 1892
Release	: 2018-12-07
Genre	: Psychology
ISBN	: 1136676201

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This Handbook contains a unique collection of chapters written by the world's leading researchers in the dynamic field of consumer psychology. Although these researchers are housed in different academic departments (ie. marketing, psychology, advertising, communications) all have the common goal of attaining a better scientific understanding of cognitive, affective, and behavioral responses to products and services, the marketing of these products and services, and societal and ethical concerns associated with marketing processes. Consumer psychology is a discipline at the interface of marketing, advertising and psychology. The research in this area focuses on fundamental psychological processes as well as on issues associated with the use of theoretical principles in applied contexts. The Handbook presents state-of-the-art research as well as providing a place for authors to put forward suggestions for future research and practice. The Handbook is most appropriate for graduate level courses in marketing, psychology, communications, consumer behavior and advertising.

Routledge International Handbook of Self-Control in Health and Well-Being

Author	: Denise de Ridder
Publisher	: Routledge
Total Pages	: 528
Release	: 2017-10-30
Genre	: Psychology
ISBN	: 1317301412

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The ability to prioritise long-term goals above short-term gratifications is crucial to living a healthy and happy life. We are bombarded with temptations, whether from fast-food or faster technologies, but the psychological capacity to manage our lives within such a challenging environment has far-reaching implications for the well-being not only of the individual, but also society as a whole. The Routledge International Handbook of Self-Control in Health and Wellbeing is the first comprehensive handbook to map this burgeoning area of research by applying it to health outcomes and personal well-being. Including contributions from leading scholars worldwide, the book incorporates new research findings that suggest that simply inhibiting our immediate impulses isn’t the whole story; there may be more options to improve self-control than simply by suppressing the ego. Divided into six coherent sections, the book provides an overview of the research base before discussing a range of interventions to help improve self-control in different contexts, from smoking or drinking too much to developing self-control over aggression or spending money. The only definitive handbook on this far-reaching topic, this essential work will appeal to researchers and students across health and social psychology, as well as related health sciences.

Routledge Handbook of Applied Sport Psychology

Author	: David Tod
Publisher	: Routledge
Total Pages	: 807
Release	: 2010-10-18
Genre	: Psychology
ISBN	: 1136966668

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Now available in paperback, the Routledge Handbook of Applied Sport Psychology is a definitive guide to the theory and practice of applied sport psychology. It goes further than any other book in surveying the full variety of issues that practising sport psychologists will confront in their working lives. It introduces the most important tools and skills that psychologists will need to be truly helpful to their clients, and it also adopts a holistic definition of the role of the sport psychologist, explaining how effective counseling, assessment, and therapeutic models can add important extra dimensions to professional practice. The book is divided into seven thematic sections, addressing: counseling; assessment; theoretical and therapeutic models; issues for the individual athlete, from injury and overtraining to depression; issues for teams, from conflict resolution to travel; working with special populations; mental skills, such as imagery, goal setting, and concentration. Moving beyond the traditional tracks of clinical psychology and performance enhancement, the authors in this book argue convincingly that psychologists would benefit from attempting to understand athletes’ social and familial contexts, their health, happiness, and interpersonal dynamics in the broadest sense, if they are to serve their clients’ best interests. With contributions from many of the world’s leading sport psychologists, and with clear descriptions of best practice in each chapter, the Routledge Handbook of Applied Sport Psychology is essential reading for all serious students and practitioners of sport psychology, counseling, applied sport science, health psychology, and related fields.

APA Handbook of Consumer Psychology

Author	: Lynn R. Kahle
Publisher	: American Psychological Association (APA)
Total Pages	: 716
Release	: 2021-12-07
Genre	: Consumer behavior
ISBN	: 9781433836428

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The APA Handbook of Consumer Psychology presents a comprehensive survey of the field, including historical reviews and critical sources of information in both core and emerging literature. This 33-chapter handbook is designed as a library reference that captures up-to-date content on consumer psychology, with insights offered by an outstanding roster of contributors. Broad coverage areas include perspectives on consumer psychology, consumer characteristics and contexts, use of psychology to communicate with consumers, consumer cognitions and affect, and use of psychology to carry out business functions. Chapters pinpoint practical issues; probe unresolved and controversial topics in a balanced manner; and present future theoretical, research, and practice trends. The handbook provides a starting point for an examination of consumer psychology and ways to move the knowledge forward in this meaningful and vital area of human behavior.

Consumer Psychology

Author	: Jansson-Boyd
Publisher	: McGraw-Hill Education (UK)
Total Pages	: 274
Release	: 2010-01-01
Genre	: Psychology
ISBN	: 033523979X

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Psychology is central to an effective understanding of consumption behaviours. The aim of this book is to provide an overall understanding for why people consume certain products and services and how this affects their behaviour and psychological well being.

Routledge Handbook of Identity Studies

Author	: Anthony Elliott
Publisher	: Taylor & Francis
Total Pages	: 427
Release	: 2012-04-27
Genre	: Psychology
ISBN	: 1135196508

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The Routledge Handbook of Identity Studies offers an exceptionally clear overview of the analysis of identity in the social sciences, and in so doing seeks to develop a new agenda for identity-studies in the twenty-first century. The key theories of identity, ranging from classical accounts to postmodern, psychoanalytic and feminist approaches, are drawn together and critically appraised, and there are substantive sections looking at racial, ethnic, gendered, queer, consumerist, virtual and global identities. The Handbook also makes an essential contribution to the debate now opening up over identity-politics and its cultural consequences. From anti-globalization protestors to new ecological warriors, from devotees of therapy culture to defenders of international human rights: the culture of identity-politics is fast redefining the public political sphere. What future for politics is there after the turn to identity? Throughout there is a strong emphasis on interdisciplinarity with essays covering sociology, psychology, politics, cultural studies and history. The Handbook’s clear and direct style will appeal to a wide undergraduate audience in the social sciences and humanities.

The Routledge International Handbook of Psychoanalysis and Philosophy

Author	: Aner Govrin
Publisher	: Taylor & Francis
Total Pages	: 802
Release	: 2022-11-25
Genre	: Psychology
ISBN	: 1000773159

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The Routledge International Handbook of Psychoanalysis and Philosophy provides a rich panoramic view of what philosophy offers or disturbs in psychoanalysis and what it represents for psychoanalytic theory and practice. The thirty-three chapters present a broad range of interfaces and reciprocities between various aspects of psychoanalysis and philosophy. It demonstrates the vital connection between the two disciplines: psychoanalysis cannot make any practical sense if it is not entirely perceived within a philosophical context. Written by a team of world-leading experts, including established scholars, psychoanalysts and emerging talents, the Handbook investigates and discusses the psychoanalytic schools and their philosophical underpinning, as well as contemporary applied topics. Organized into five sections, this volume investigates and discusses how psychoanalysis stands in relation to leading philosophies such as Wittgenstein, Heidegger, Nietzsche, and Kant; philosophical perspectives on psychoanalytic schools such as Freud, Klein, Bion, Kohut, and Lacan; how psychoanalysis addresses controversial topics in philosophy such as truth, language and symbolism, ethics, and theories of mind. The last section addresses contemporary applied subjects in psychoanalytic thought: colonialism, gender, race, and ecology. This Handbook offers a novel and comprehensive outlook vital for scholars, philosophers, practicing psychoanalysts and therapists alike. The book will serve as a source for courses in psychoanalysis, philosophy of science, epistemology, ethics, semiotics, cognitive science, consciousness, gender, race, post-colonialism theories, clinical theory, Freud's studies, both in universities and psychoanalytic training programs and institutes.

Routledge International Handbook of Religion in Global Society

Author	: Jayeel Cornelio
Publisher	: Routledge
Total Pages	: 511
Release	: 2020-11-29
Genre	: Social Science
ISBN	: 1317294998

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Like any other subject, the study of religion is a child of its time. Shaped and forged over the course of the twentieth century, it has reflected the interests and political situation of the world at the time. As the twenty-first century unfolds, it is undergoing a major transition along with religion itself. This volume showcases new work and new approaches to religion which work across boundaries of religious tradition, academic discipline and region. The influence of globalizing processes has been evident in social and cultural networking by way of new media like the internet, in the extensive power of global capitalism and in the increasing influence of international bodies and legal instruments. Religion has been changing and adapting too. This handbook offers fresh insights on the dynamic reality of religion in global societies today by underscoring transformations in eight key areas: Market and Branding; Contemporary Ethics and Virtues; Intimate Identities; Transnational Movements; Diasporic Communities; Responses to Diversity; National Tensions; and Reflections on ‘Religion’. These themes demonstrate the handbook’s new topics and approaches that move beyond existing agendas. Bringing together scholars of all ages and stages of career from around the world, the handbook showcases the dynamism of religion in global societies. It is an accessible introduction to new ways of approaching the study of religion practically, theoretically and geographically.

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Routledge International Handbook Of Consumer Psychology