Return On Design
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| Author | : Tim Frick |
| Publisher | : CRC Press |
| Total Pages | : 292 |
| Release | : 2014-07-17 |
| Genre | : Computers |
| ISBN | : 113501292X |
Download Return on Engagement Book in PDF, Epub and Kindle
In the world of web design, if one wants to create a successful web site, one needs an effective content strategy. Return on Engagement shows web designers and developers how to implement an effective content strategy and how to stay ahead in the rapidly changing industry of web design. It presents best practices in terms of web design through a marketing function: content strategy, SEO, social media marketing, and success measurement to help web designers implement a strategy that ensures success for the site they are building. Return on Engagement shows web designers and developers how to not just design an aesthetically pleasing, functional website. This book shows those professionals how to implement marketing strategies and analysis into their website, thus ensuring its success. Nearly 3 years since the previous edition published, new best practices have been formed. Tools in which web developers use to analyze website metrics have advanced. New social media networks and communities have cropped up. New research in how audiences read and receive content has been done, subsequently refining best digital marketing practices. Return on Engagement features a step-by-step breakdown of how to use new tools, techniques, and technologies. The new edition also includes updated case studies of industry leaders who implement best practices on projects. Return on Engagement also features a regularly updated companion site that offers readers sample content, easy sharing tools, and web-based resources to help measure marketing viability of web properties.
| Author | : Patrick van der Pijl |
| Publisher | : John Wiley & Sons |
| Total Pages | : 277 |
| Release | : 2016-09-21 |
| Genre | : Business & Economics |
| ISBN | : 1119272114 |
Download Design a Better Business Book in PDF, Epub and Kindle
This book stitches together a complete design journey from beginning to end in a way that you’ve likely never seen before, guiding readers (you) step-by-step in a practical way from the initial spark of an idea all the way to scaling it into a better business. Design a Better Business includes a comprehensive set of tools (over 20 total!) and skills that will help you harness opportunity from uncertainty by building the right team(s) and balancing your point of view against new findings from the outside world. This book also features over 50 case studies and real life examples from large corporations such as ING Bank, Audi, Autodesk, and Toyota Financial Services, to small startups, incubators, and social impact organizations, providing a behind the scenes look at the best practices and pitfalls to avoid. Also included are personal insights from thought leaders such as Steve Blank on innovation, Alex Osterwalder on business models, Nancy Duarte on storytelling, and Rob Fitzpatrick on questioning, among others.
| Author | : Ani Phyo |
| Publisher | : New Riders Publishing |
| Total Pages | : 0 |
| Release | : 2003 |
| Genre | : Web site development |
| ISBN | : 9780201756074 |
Download Return on Design Book in PDF, Epub and Kindle
If you don¿t understand the information design principles that guide content display on the Web, all the bells and whistles on the planet can¿t guarantee a return on your Web investment. What can isReturn on Design: Smarter Web Design That Works. In these pages, the focus is on the information design essentials that can determine a Web site¿s success or failure. In seven chapters authorAni Phyooutlines her seven-step process for designing successful Web sites, from "Understanding Requirements" to "Ongoing Testing and Revision." Along the way, this designer/instructor covers a range of topics, including assembling the right team, settling on (and then collecting) visual content, usability testing, and more-using lots of personal insights, examples, and anecdotes to make her points resonate. Through it all, the book never loses its focus on returns: the critical cost-cutting techniques and choices that will enable you to deliver more impact for less outlay in today¿s cost-conscious economy.
| Author | : Hal Foster |
| Publisher | : MIT Press |
| Total Pages | : 332 |
| Release | : 1996-09-25 |
| Genre | : Design |
| ISBN | : 9780262561075 |
Download The Return of the Real Book in PDF, Epub and Kindle
In The Return of the Real Hal Foster discusses the development of art and theory since 1960, and reorders the relation between prewar and postwar avant-gardes. Opposed to the assumption that contemporary art is somehow belated, he argues that the avant-garde returns to us from the future, repositioned by innovative practice in the present. And he poses this retroactive model of art and theory against the reactionary undoing of progressive culture that is pervasive today. After the models of art-as-text in the 1970s and art-as-simulacrum in the 1980s, Foster suggests that we are now witness to a return to the real—to art and theory grounded in the materiality of actual bodies and social sites. If The Return of the Real begins with a new narrative of the historical avant-gard, it concludes with an original reading of this contemporary situation—and what it portends for future practices of art and theory, culture and politics.
| Author | : Dennis Jerke |
| Publisher | : Urban Land Institute |
| Total Pages | : 0 |
| Release | : 2008 |
| Genre | : Business & Economics |
| ISBN | : 9780874209969 |
Download Urban Design and the Bottom Line Book in PDF, Epub and Kindle
Explains how to holistically plan and design four key image systems of the built environment--architecture, green infrastructure, transportation, and water settings--to create great places where people will want to be and the subsequent return on perception--the payoff in economic, environmental, social and cultural benefits.
| Author | : Randolph G. Bias |
| Publisher | : Morgan Kaufmann |
| Total Pages | : 703 |
| Release | : 2005-04-04 |
| Genre | : Business & Economics |
| ISBN | : 0120958112 |
Download Cost-Justifying Usability Book in PDF, Epub and Kindle
Advice from the experts on how to justify time and money spent on usability!
| Author | : Timothy Samara |
| Publisher | : Rockport Publishers |
| Total Pages | : 273 |
| Release | : 2007-04-01 |
| Genre | : Design |
| ISBN | : 1616736364 |
Download Design Elements Book in PDF, Epub and Kindle
The graphic design equivalent to Strunk & White's The Elements of Style This book is simply the most compact and lucid handbook available outlining the basic principles of layout, typography, color usage, and space. Being a creative designer is often about coming up with unique design solutions. Unfortunately, when the basic rules of design are ignored in an effort to be distinctive, design becomes useless. In language, a departure from the rules is only appreciated as great literature if recognition of the rules underlies the text. Graphic design is a "visual language," and brilliance is recognized in designers whose work seems to break all the rules, yet communicates its messages clearly. This book is a fun and accessible handbook that presents the fundamentals of design in lists, tips, brief text, and examples. Chapters include Graphic Design: What It Is; What Are They and What Do They Do?; 20 Basic Rules of Good Design; Form and Space-The Basics; Color Fundamentals; Choosing and Using Type; The World of Imagery; Putting it All Together?Essential Layout Concepts; The Right Design Choices: 20 Reminders for Working Designers; and Breaking the Rules: When and Why to Challenge all the Rules of this Book.
| Author | : Tim Brown |
| Publisher | : Harper Collins |
| Total Pages | : 278 |
| Release | : 2009-09-29 |
| Genre | : Business & Economics |
| ISBN | : 0061937746 |
Download Change by Design Book in PDF, Epub and Kindle
In Change by Design, Tim Brown, CEO of IDEO, the celebrated innovation and design firm, shows how the techniques and strategies of design belong at every level of business. Change by Design is not a book by designers for designers; this is a book for creative leaders who seek to infuse design thinking into every level of an organization, product, or service to drive new alternatives for business and society.
| Author | : John Cary |
| Publisher | : Island Press |
| Total Pages | : 281 |
| Release | : 2017-10-03 |
| Genre | : Architecture |
| ISBN | : 1610917936 |
Download Design for Good Book in PDF, Epub and Kindle
The book reveals a new understanding of the ways that design shapes our lives and gives professionals and interested citizens the tools to seek out and demand designs that dignify.
| Author | : Ani Phyo |
| Publisher | : Turtleback |
| Total Pages | : |
| Release | : 2003-05 |
| Genre | : |
| ISBN | : 9780613917414 |
Download Return on Design Book in PDF, Epub and Kindle
This volume offers practical exercises that lead the reader through the design process with hands-on activities that can be applied during client work sessions. It makes a quick and practical reference handbook.
