Experiences of Emerging Economy Firms

Experiences of Emerging Economy Firms
Author: Marin Marinov
Publisher: Springer
Total Pages: 262
Release: 2015-05-05
Genre: Business & Economics
ISBN: 1137472286

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Experiences of Emerging Economy Firms investigates the different elements of the experiences of emerging economy firms and sheds essential light on a large variety of aspects associated with their functioning in both home and host contexts.

The Experience Economy

The Experience Economy
Author: B. Joseph Pine
Publisher: Harvard Business Press
Total Pages: 276
Release: 1999
Genre: Business & Economics
ISBN: 9780875848198

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This text seeks to raise the curtain on competitive pricing strategies and asserts that businesses often miss their best opportunity for providing consumers with what they want - an experience. It presents a strategy for companies to script and stage the experiences provided by their products.

High-Growth Firms

High-Growth Firms
Author: Arti Grover Goswami
Publisher: World Bank Publications
Total Pages: 222
Release: 2019-02-19
Genre: Business & Economics
ISBN: 1464813701

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Remarkably, a small fraction of firms account for most of the job and output creation in high-income and developing countries alike. Does this imply that the path to enabling more economic dynamism lies in selectively targeting high-potential firms? Or would pursuing broad-based reforms that minimize distortions be more effective? Inspired by these questions, this book presents new evidence on the incidence, characteristics, and drivers of high-growth firms based on in-depth studies of firm dynamics in Brazil, Côte d’Ivoire, Ethiopia, Hungary, India, Indonesia, Mexico, South Africa, Thailand, Tunisia, and Turkey. Its findings reveal that high-growth firms are not only powerful engines of job and output growth but also create positive spillovers for other businesses along the value chain. At the same time, the book debunks several myths about policies to support firm dynamism that focus on outward characteristics, such as firm size, sector, location, or past performance. Its findings show that most firms struggle to sustain rapid rates of expansion and that the relationship between high growth and productivity is often weak. Consequently, the book calls for a shift toward policies that improve the quality of firm growth by supporting innovation, managerial skills, and firms’ ability to leverage global linkages and agglomeration. To help policy makers structure policies that support firm growth, the book proposes a new ABC framework of growth entrepreneurship: improving Allocative efficiency, encouraging Business-to-business spillovers, and strengthening firm Capabilities. This book is the third volume of the World Bank Productivity Project, which seeks to bring frontier thinking on the measurement and determinants of productivity to global policy makers. 'Policy makers often get carried away by the disproportionate contributions of high-growth firms to job and output growth and commit to pursuing policies targeting the potential ‘stars.’ This book separates fact from fiction underpinning such interventions through a comprehensive analysis of high-growth firms across a range of developing countries, making a compelling argument that public policy to pick prospective winners is neither possible nor desirable. Policy makers would be wise to consult its arguments and policy advice when designing the next generation of policies to support the growth of firms.' William R. Kerr Professor of Business Administration, Harvard University; author of The Gift of Global Talent: How Migration Shapes Business, Economy and Society 'How to ignite and sustain high firm growth has eluded both economic analysis and thought leaders in policy and business. Through its meticulous and thoughtful analysis, this important new book provides a tractable framework to guide policy to harness the growth and productivity potential of firms in the developing-country context.' David Audretsch Distinguished Professor and Director of the Institute for Development Strategies, Indiana University .

Emerging Market Multinationals

Emerging Market Multinationals
Author: Alvaro Cuervo-Cazurra
Publisher: Cambridge University Press
Total Pages: 241
Release: 2016-03-17
Genre: Business & Economics
ISBN: 1107073146

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This book examines the challenges faced by emerging market multinationals as they develop their international operations and proposes actionable solutions.

Brand Breakout

Brand Breakout
Author: Nirmalya Kumar
Publisher: Springer
Total Pages: 213
Release: 2013-06-13
Genre: Business & Economics
ISBN: 1137276622

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Written by the world's leading thinkers on brand strategy, this book looks at what Asian and emerging market brands need to do to succeed in international markets and the challenges they face when competing with western brands.

Emerging Market Firms in the Global Economy

Emerging Market Firms in the Global Economy
Author: Chinmay Pattnaik
Publisher: Emerald Group Publishing
Total Pages: 374
Release: 2014-11-07
Genre: Business & Economics
ISBN: 1784410659

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The adoption of pro-market economic reforms by emerging market economies in last two decades has transformed the institutional context for firms in these economies. The objective of this volume is to better understand how domestic and foreign firms have transformed their strategy, organization and management system in response to this change.

Institutions, Resources, and Internationalization of Emerging Economy Firms

Institutions, Resources, and Internationalization of Emerging Economy Firms
Author: Ajai Gaur
Publisher:
Total Pages: 32
Release: 2014
Genre:
ISBN:

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An important step in the internationalization process of emerging economy firms is the shift from exports to foreign direct investment (FDI). We integrate the resource- and institution-based views to suggest that firms that can use unique institutional advantages are more likely to make this shift. We test these arguments with a longitudinal sample of 28,563 firm-year observations (1989-2005). We found that firms that are affiliated with a business group, have more firm- and group-level international experience, have more technological and marketing resources, and operate in service industries are more likely to shift from exports to FDI.

Advances in Innovation, Trade and Business

Advances in Innovation, Trade and Business
Author: Aswini Kumar Mishra
Publisher: Springer Nature
Total Pages: 148
Release: 2021-03-22
Genre: Business & Economics
ISBN: 3030603547

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Since the process of liberalization and opening of markets in the 1990s, the emerging markets have created a thriving culture of entrepreneurship, creativity and global collaboration. Along with these opportunities, however, there are challenges in doing business with emerging markets. This book underlines the challenges that come with managing business relationships in diverse emerging countries such as India. It also provides useful implications and conclusions for successful and profitable business ventures in emerging economies.

Winning in Emerging Markets

Winning in Emerging Markets
Author: Tarun Khanna
Publisher: Harvard Business Press
Total Pages: 261
Release: 2010-04-28
Genre: Business & Economics
ISBN: 1422157865

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The best way to select emerging markets to exploit is to evaluate their size or growth potential, right? Not according to Krishna Palepu and Tarun Khanna. In Winning in Emerging Markets, these leading scholars on the subject present a decidedly different framework for making this crucial choice. The authors argue that the primary exploitable characteristic of emerging markets is the lack of institutions (credit-card systems, intellectual-property adjudication, data research firms) that facilitate efficient business operations. While such "institutional voids" present challenges, they also provide major opportunities-for multinationals and local contenders. Palepu and Khanna provide a playbook for assessing emerging markets' potential and for crafting strategies for succeeding in those markets. They explain how to: · Spot institutional voids in developing economies, including in product, labor, and capital markets, as well as social and political systems · Identify opportunities to fill those voids; for example, by building or improving market institutions yourself · Exploit those opportunities through a rigorous five-phase process, including studying the market over time and acquiring new capabilities Packed with vivid examples and practical toolkits, Winning in Emerging Markets is a crucial resource for any company seeking to define and execute business strategy in developing economies.

Services Marketing Issues in Emerging Economies

Services Marketing Issues in Emerging Economies
Author: Atanu Adhikari
Publisher: Springer Nature
Total Pages: 195
Release: 2021-02-24
Genre: Business & Economics
ISBN: 9811587876

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This book would enable students, academics and practitioners to develop a thorough understanding on how to address service marketing issues and problems in a variety of settings in emerging economies. This book would also give them the background necessary to think through different elements of service marketing in emerging markets by comparing and contrasting with developed economies. This book will describe the component of service marketing, including service mix, service development, consumer behavior, customer assessment, service communication, role of electronic channel and channel management, service chain, pricing and similar topics. Chapters of the book will focus on creating, communicating and delivering customer value to emerging market consumers through several service marketing strategies, processes and programs in the context of markets dynamics, consumer diversity, and competitors. By way of illustrating various actual business situations, this book will help students, academics and practitioners to build necessary skills to take service marketing decisions in emerging economies. This book would be relevant for students of postgraduate programs of full time MBA, post graduate diploma in management, and executive post graduate programs and doctoral programs to develop a critical understanding of the business scenarios and service marketing strategies in emerging economies.