Cross-Cultural Selling For Dummies

Cross-Cultural Selling For Dummies
Author: Michael Soon Lee
Publisher: John Wiley & Sons
Total Pages: 359
Release: 2008-11-24
Genre: Business & Economics
ISBN: 0470451556

Download Cross-Cultural Selling For Dummies Book in PDF, Epub and Kindle

Want to reach out to multicultural customers? Cross-Cultural Selling For Dummies is packed with everything you need to know to tap into multicultural markets, from establishing solid relationships to adapting your advertising to meeting the needs of your new clientele. You’ll acquire key cross-cultural skills and build a coordinated effort that engages all aspects of your business. This practical, easy-to-understand guide shows you how to measure the purchasing power of other cultures and change the way you market to them. You’ll learn how to do multicultural research, develop a marketing campaign with wide appeal, pick the right media, tune your materials to the market, and establish a presence in the community. You’ll find tips on identifying generational differences with in a culture, pronouncing names correctly, and determining customer motivation. Discover how to: Reach out to multicultural customers Develop strong relationships Adapt your sales presentations and techniques Clear language barriers Boost your street cred Present appealing financing options Create a foundation for long-term success Handle negotiations with skilled hagglers Recognize and overcome objections Adopt techniques to close the sale Create a strong referral base Avoid cultural conflicts Maintain a diverse sales team You can realize the incredible untapped potential of the multicultural market to send your sales soaring and your profits off the charts. Cross-Cultural Selling For Dummies shows you how!

A Beginner's Guide to Crossing Cultures

A Beginner's Guide to Crossing Cultures
Author: Patty Lane
Publisher: InterVarsity Press
Total Pages: 206
Release: 2009-09-20
Genre: Religion
ISBN: 0830874194

Download A Beginner's Guide to Crossing Cultures Book in PDF, Epub and Kindle

The global village has arrived. Recent census figures show that communities in the United States are more culturally and ethnically diverse than ever before. And you may be just one of many who find it challenging to build relationships with people from backgrounds unlike your own. How do you befriend an international student or a new coworker from a different country? What can you expect when your church building is shared with a congregation from another cultural group? Why are your words and actions sometimes misinterpreted by others? Crosscultural specialist Patty Lane answers these questions and more. She shows you how to develop hands-on relational skills that build crosscultural friendships. And she provides practical resources to help you navigate multicultural environments with sensitivity and savvy. Filled with vivid stories of real-life situations, her helpful guidebook explains frequently misunderstood aspects of culture, debunks stereotypes and suggests ways to resolve crosscultural conflicts. Above all, Lane demonstrates God's heart for building bridges across cultures and shows how you can reach out to people of every nation, culture and ethnicity. Whether you are actively ministering to people of different cultural backgrounds, traveling to other countries for your business or simply want to make friends across cultural lines, this engaging handbook is a perfect introduction to the journey.

Selling For Dummies®

Selling For Dummies®
Author: Tom Hopkins
Publisher: John Wiley & Sons
Total Pages: 386
Release: 2011-03-08
Genre: Business & Economics
ISBN: 1118047311

Download Selling For Dummies® Book in PDF, Epub and Kindle

Your hands-on guide to the most up-to-date selling strategies and techniques Are you looking to enter the world of sales, or are you already a salesperson who's looking for new tips and tactics to expand your business? No matter your level of skill, this guide will help you lay a foundation for sales success, with the latest information on how to research your prospects, break down the steps of the sales process, follow up with happy customers, and much more. The wonderful world of selling — discover what selling is (and isn't) and find out how mastering selling skills can benefit all areas of your life Stand out from the crowd — find out how knowing your clients sets you apart from average persuaders and helps you hear more yeses Scale the steps to success — discover the seven steps of the selling cycle to score appointments, make a good impression, give winning presentations, address client concerns, close sales,and more If you build it, they will come — take your career to the next level with valuable tips on how to stay in touch with clients, harness the power of the Internet to make more sales, manage your time wisely, and partner with others Open the book and find: Tips for approaching selling with passion and a positive attitude The latest prospecting and qualification strategies Top techniques for sales presentations Helpful hints on handling client concerns Guidance on getting referrals The scoop on using the latest technology to your advantage Information on establishing goals and planning your time efficiently Advice on staying upbeat when you don't succeed Learn to: Be truly well-prepared for every selling situation you encounter or create Close sales in seven steps or less Take advantage of the latest technology during the selling process Set and achieve sales goals to grow your business

Say Anything to Anyone, Anywhere

Say Anything to Anyone, Anywhere
Author: Gayle Cotton
Publisher: John Wiley & Sons
Total Pages: 256
Release: 2013-03-18
Genre: Business & Economics
ISBN: 111842042X

Download Say Anything to Anyone, Anywhere Book in PDF, Epub and Kindle

The five steps to successful selling, negotiating, and managing multi-culturally Say Anything to Anyone, Anywhere gives readers five simple key guidelines to create rapport and organize strategies for success across different cultures. This book teaches to be proactive, not reactive, in your cross-cultural communications and shows how to use simple rapport tools to create trust with the cultures you work with or travel to. Learn how to organize productive interactions in person, on the phone, and by email. Discover interpersonal communication skills and virtual strategies that build strong relationships. Offers quick, accessible examples and clear guidelines about how to create an understanding between cultures Gives tips and strategies on how to communicate without offending Author Gayle Cotton is a Emmy Award Winner and a distinguished, highly sought after speaker, corporate trainer, and executive coach. This step-by-step guide to cross-cultural business will help you build strong relationships and manage successfully, no matter the cultural differences.

The Art of Doing Business Across Cultures

The Art of Doing Business Across Cultures
Author: Craig Storti
Publisher: Nicholas Brealey
Total Pages: 206
Release: 2017-01-24
Genre: Business & Economics
ISBN: 194117616X

Download The Art of Doing Business Across Cultures Book in PDF, Epub and Kindle

The go-to guide for intercultural competence in the global business arena. In 50 short, simple conversations, speakers from two different cultures misinterpret each other, with serious consequences for the bottom line and ongoing business relations. The Art of Doing Business Across Cultures presents five brief (8-10 lines), unsuccessful conversational exchanges between Americans and their business colleagues in 10 different locations-the Arab Middle East, Brazil, China, England, France, Germany, India, Japan, Mexico, and Russia. These situations illustrate the five most common cultural differences between Americans (and other northern Europeans) and each of the featured cultures through debriefing each conversation to illustrate where the cultural mistake occurred, and suggesting a practical fix to prevent similar misunderstandings in the future. The Art of Doing Business Across Cultures is a quick tour of the most common cultural differences Americans/No. Europeans encounter when doing business in ten of the world's key markets.

Cross-cultural Business Behavior

Cross-cultural Business Behavior
Author: Richard R. Gesteland
Publisher:
Total Pages: 351
Release: 2005
Genre: Business etiquette
ISBN: 9789147077229

Download Cross-cultural Business Behavior Book in PDF, Epub and Kindle

Provides practical guidance for negotiating with customers and suppliers around the world. This fourth edition includes cases, additional negotiator profiles and comparisons of Nordic business cultures as well as advice for adapting sales presentations to the culture of the customer.

Cross-Cultural Analysis

Cross-Cultural Analysis
Author: Michael Minkov
Publisher: SAGE
Total Pages: 505
Release: 2013
Genre: Business & Economics
ISBN: 1412992281

Download Cross-Cultural Analysis Book in PDF, Epub and Kindle

The first comprehensive and statistically significant analysis of the predictive powers of each cross-cultural model, based on nation-level variables from a range of large-scale database sources such as the World Values Survey, the Pew Research Center, the World Bank, the World Health Organization, the UN Statistics Division, UNDP, the UN Office on Drugs and Crime, TIMSS, OECD PISA. Tables with scores for all culture-level dimensions in all major cross-cultural analyses (involving 20 countries or more) that have been published so far in academic journals or books. The book will be an invaluable resource to masters and PhD students taking advanced courses in cross-cultural research and analysis in Management, Psychology, Sociology, Anthropology, and related programs. It will also be a must-have reference for academics studying cross-cultural dimensions and differences across the social and behavioral sciences.

The Culture Map (INTL ED)

The Culture Map (INTL ED)
Author: Erin Meyer
Publisher: PublicAffairs
Total Pages: 289
Release: 2016-01-05
Genre: Business & Economics
ISBN: 1610396715

Download The Culture Map (INTL ED) Book in PDF, Epub and Kindle

An international business expert helps you understand and navigate cultural differences in this insightful and practical guide, perfect for both your work and personal life. Americans precede anything negative with three nice comments; French, Dutch, Israelis, and Germans get straight to the point; Latin Americans and Asians are steeped in hierarchy; Scandinavians think the best boss is just one of the crowd. It's no surprise that when they try and talk to each other, chaos breaks out. In The Culture Map, INSEAD professor Erin Meyer is your guide through this subtle, sometimes treacherous terrain in which people from starkly different backgrounds are expected to work harmoniously together. She provides a field-tested model for decoding how cultural differences impact international business, and combines a smart analytical framework with practical, actionable advice.

Increasing Your Influence at Work All-in-One For Dummies

Increasing Your Influence at Work All-in-One For Dummies
Author: Christina Tangora Schlachter
Publisher: John Wiley & Sons
Total Pages: 592
Release: 2018-07-11
Genre: Business & Economics
ISBN: 1119489067

Download Increasing Your Influence at Work All-in-One For Dummies Book in PDF, Epub and Kindle

Get ahead in the workplace by influencing others Influence is a timeless topic for business leaders and others in positions of power, but the world has evolved to the point where everyone needs these skills. No matter your job, role, rank, or function, if you want to get things done you need to know how to influence up, down, across, and outside the organization. Increasing Your Influence at Work All-in-One For Dummies shows you how to contribute more fully to important decisions, resolve conflicts more easily, lead and manage more effectively, and much more. Plus, you'll discover how to develop the most important attributes necessary for influence—trustworthiness, reliability, and assertiveness—and find out how to move beyond. Includes easy-to-apply information for influencing managers, peers, and subordinates Shows you how to build trust with your co-workers and cultivate reliability through consistency and being personal Illustrates how influencing others in the office helps you enjoy a greater measure of control over your work life Helps you advance your career more rapidly than others No matter who you are, where you work, or what your professional goals are, achieving more influence in the workplace is critical for success.

Cross-Cultural Connections

Cross-Cultural Connections
Author: Duane Elmer
Publisher: InterVarsity Press
Total Pages: 222
Release: 2009-08-20
Genre: Religion
ISBN: 0830874828

Download Cross-Cultural Connections Book in PDF, Epub and Kindle

Duane Elmer offers the tools needed to reduce apprehension, communicate effectively and establish genuine trust and acceptance between cultures while demonstrating how we can avoid being cultural imperialists and instead become authentic ambassadors for Christ.